The present disclosure describes methods and systems directed towards providing scaled engagement and views of an e-sports event. Instead of providing the same distribution of live e-sport event data to all remote viewers of a live e-sports event, features associated with e-sports gaming network could be used to customize the distribution of live e-sport event data to promote immersive viewer experience. The enhanced immersion can also be carried out in a virtual reality or augmented reality setting. The features would be capable of providing additional information, different views, and a variety of different commentators for the e-sports event so that the viewer can be more engaged when viewing the particular e-sports event. With the increased engagement from remote viewers, the distribution of live e-sports event data can also be further modified for monetization by incorporating advertisements as well.

Systems and methods for processing recommendations of online games to friends of social network are described. A method for processing recommendations includes identifying a gaming session of a user on an online game provider network, accessing a use profile of the user for the online games of the online game provider network, and accessing a social graph of the user to identify friends of the user and respective friend profiles from the social network. The method further includes producing a recommendation of an online game. The recommendation includes an identification of a target friend of the user and is being provided by examination of the use profile of the user and friend profiles in the social graph. The method includes providing the recommendation to the user. The recommendation also includes an offer incentive to the user to share the recommendation with the target friend.

Systems and methods for processing recommendations of online games to friends of social network are described. A method for processing recommendations includes identifying a gaming session of a user on an online game provider network, accessing a use profile of the user for the online games of the online game provider network, and accessing a social graph of the user to identify friends of the user and respective friend profiles from the social network. The method further includes producing a recommendation of an online game. The recommendation includes an identification of a target friend of the user and is being provided by examination of the use profile of the user and friend profiles in the social graph. The method includes providing the recommendation to the user. The recommendation also includes an offer incentive to the user to share the recommendation with the target friend.

The present invention relates to an advertising method and system that when a service of a card game is provided to member customers online by using a deck of playing cards in which an advertisement is converted into a story, provide an inseparable relationship between a game and an advertisement, thereby allowing players participating in the game to enjoy the advertisement contained in the playing cards together with the game in an amusing and interesting manner. According to an embodiment of the present invention, there is provided a system for advertising through a playing card game, in which a plurality of player terminals connects with a game server over a network and plays a game using a deck of playing cards (hereinafter “cards”) created by converting an advertisement into a story.

The present invention relates to an advertising method and system that when a service of a card game is provided to member customers online by using a deck of playing cards in which an advertisement is converted into a story, provide an inseparable relationship between a game and an advertisement, thereby allowing players participating in the game to enjoy the advertisement contained in the playing cards together with the game in an amusing and interesting manner. According to an embodiment of the present invention, there is provided a system for advertising through a playing card game, in which a plurality of player terminals connects with a game server over a network and plays a game using a deck of playing cards (hereinafter “cards”) created by converting an advertisement into a story.

Methods and apparatus provide for communications between an information processing device operated by a first user, which is connected via a network to another information processing device operated by a second user, where an application executing on the information processing device and generating an application image on a basis of operation information provided by the first user is transmitted to the other information processing device over the network.

Methods and apparatus provide for communications between an information processing device operated by a first user, which is connected via a network to another information processing device operated by a second user, where an application executing on the information processing device and generating an application image on a basis of operation information provided by the first user is transmitted to the other information processing device over the network.

A system and methods are disclosed for linking video-game activation on gaming consoles to connected television (“CTV”) or over-the-top (“OTT”) advertisement delivery. This system and method are implemented in a tracking and linking platform that is configured to trigger a “postback” call or signal when a gaming application is activated via a console to solicit advertising. In some embodiments, a “postback” call or signal trigger when different events occur, for example, observing different levels of achievement attained by gamers, in-game purchases or the like.

Aspects of the subject disclosure may include, for example, obtaining portions of video content from a video game from video game server(s) associated with a video game provider, selecting a first portion of video content from the portions of the video content, and providing the first portion to device(s) associated with viewer(s). Each device presents the first portion of the video content. Further embodiments include obtaining popularity information from the device(s) according to feedback based on presenting the first portion of the video content to the device(s), determining that the popularity information satisfies a popularity threshold associated with the video content, determining a subject matter corresponding to the first portion of the video content, and identifying a second portion of the video content from the video game to be recorded according to the subject matter. Other embodiments are disclosed.

Aspects of the subject disclosure may include, for example, obtaining portions of video content from a video game from video game server(s) associated with a video game provider, selecting a first portion of video content from the portions of the video content, and providing the first portion to device(s) associated with viewer(s). Each device presents the first portion of the video content. Further embodiments include obtaining popularity information from the device(s) according to feedback based on presenting the first portion of the video content to the device(s), determining that the popularity information satisfies a popularity threshold associated with the video content, determining a subject matter corresponding to the first portion of the video content, and identifying a second portion of the video content from the video game to be recorded according to the subject matter. Other embodiments are disclosed.