A method and a system for enabling a user of a multi-user transportation system to initiate a transaction for at least one of a good and a service offered by a third party, the method comprising providing each user of the multi-user transportation system with an application running on a corresponding mobile processing device, wherein the application is used for identifying a corresponding itinerary taken by a corresponding user amongst a plurality of itineraries in the multi-user transportation system; providing an interface for enabling a third party to provide at least one advertisement offer, wherein the providing of the at least one advertisement offer comprises providing at least one of a location-based target criterion and an indication of a corresponding advertisement; estimating a current position of a plurality of users using at least the itinerary identified and the application; identifying a group of at least one target user using the location-based target criterion and the corresponding estimated positions; providing at least one corresponding advertisement to each of the at least one target user and providing an interface for initiating a transaction associated with the provided at least one corresponding advertisement.

Methods and systems that record the location of a user and transmit targeted content to a user based upon their current and past location information. A network is configured to include a server programmed with a database of targeted content, a database of location information, a database of user information, a database searching algorithm, and a wireless communication system capable of communicating with the user's mobile device. The location of the mobile device is ascertained and recorded. The location information is analyzed to determine the routes taken by the user, businesses visited by the user, and other behaviors of the user. Targeted content is sent to the mobile device of the user or exposure to physical content is tracked. Whether the user visits the physical locations associated with the content is monitored. Detailed conversion tracking is provided to producers of targeted content and business owners.

In accordance with some embodiments of the present invention, a controller receives an indication of acceptance by a customer of an offer for a subsidy from a second vendor (e.g., a subsidizing vendor). The offer may define, for example, a reduction in the price charged for an item purchased from a first vendor and an obligation for the customer to fulfill in exchange for the subsidy. The customer is charged a second price for the items, which is less than the total price, and may even be zero.

Systems and methods for providing and operating a customer loyalty and rewards platform including network-based and merchant-based registration and management, including mobile messaging, remote and local customer registration options, enrollment and automated payment card account association therewith.

An aspect of the disclosure includes a method, a system and a computer program product for managing parking and traffic flow at an event. The method includes determining a vehicle exit position for a plurality of vehicles in a parking lot, the plurality of vehicles including a first vehicle. A reward point offer is determined for a first user of the first vehicle to delay an exiting of the first vehicle from the parking lot, the reward point offer being based at least in part on a predictive analytical model. An acceptance of the reward point offer is received from the first user. The vehicle exit position is changed for the first vehicle to a new vehicle exit position. The new vehicle exit position is transmitted to the first user. The exiting of the first vehicle from the parking lot is controlled.

An integrated shopping and mobile payment system and method makes in-store checkout flow at a retail store smooth, efficient and intuitive to the customer to thereby improve the customer's experience as well as reducing an amount of time spent at the checkout by both the customer and retail store sales associate. The system and method can reduce long checkout lines during peak period and allow retail store sales associates to spend more time on the sales floor helping customers and increasing sales. A mobile wallet associated with each customer can be used as the mechanism to compute an order, determine and apply offers and loyalty rewards, and give the customer a single click checkout experience at a point-of-sale device in the retail store.

A method of payment using rewards is provided. The method includes detecting, by a mobile device of a customer, an authentication device based on a short range wireless communication between the mobile device and the authentication device; in response to detecting the authentication device, retrieving, by the mobile device, authentication data of the customer from the authentication device via the short range wireless communication; populating, by the mobile device, a graphical user interface displayed to the customer using the authentication data retrieved from the authentication device; receiving, by the mobile device, a selection from the customer to send the authentication data to an account management system; sending, by the mobile device, the authentication data to the account management system based on the received selection; and receiving, by the mobile device, a payment option for a transaction based on the customer being authenticated using the authentication data.

In general, intelligent fuel dispensers are provided. In at least some implementations, an intelligent fuel dispenser can determine customer identities and/or other characteristics and provide customized fueling sessions based on the determined customer identities and/or other characteristics. In at least some implementations, the fuel dispenser includes a touchless interface allowing customers to complete fueling sessions with minimal physical contact with the fuel dispenser.

A computer server system comprises a communications module; a processor coupled with the communications module; and a memory coupled to the processor and storing processor-executable instructions which, when executed by the processor, configure the processor to receive, via the communications module and from a computing device, a signal including location data indicating a location of a user; determine, based on the location data, that the user is located within a threshold distance of a particular merchant; generate a notification indicating a particular multiplier for the particular merchant; and send, via the communications module and to the computing device, a signal causing the computing device to display the notification, the notification including an option to accept the particular multiplier for the particular merchant.

A method, system and computer program for providing a loyalty engine for automated cause marketing. The method can include a charity linking merchants and sponsors to the loyalty system. Once the merchants and the sponsors are linked and the members are registered, merchant defined rules can instruct a loyalty engine as to the level of donations in connection with one or more transactions by a member that is associated to the loyalty program. The loyalty system can include a reporting facility to allow the merchant to track transactions with members in a number of ways. A system is also provided that can consist of a server including the loyalty engine and the charity utility. The charity utility can provide the functions of the method and can be linked to the networked server.