Measuring and tracking user interaction with a television receiver, such as a set top box or cable box. The television receiver may create and display a matrix code that includes temporal information, user identification information, geographic information, and/or a user selection. The matrix code may be captured by a matrix reading device and transmitted to a monitoring entity. Optionally, the matrix reading device may decode the matrix code and transmit associated data to the monitoring entity. The monitoring entity may use the code or data to track and distinguish between user interactions at different points in time.

An apparatus for transmitting broadcast signals, an apparatus for receiving broadcast signals, a method for transmitting broadcast signals, and a method for receiving broadcast signals are disclosed. A method for receiving a broadcast signal comprising receiving a broadcast signal, parsing a second packet at the received broadcast signal, parsing the first packet using the fixed header and/or the extended header and displaying broadcast contents by processing the parsed first packet is disclosed.

The reception side can easily acquire at least function enhancement information inside a codec. Image data of each picture of a base layer is encoded to generate a first encoded stream, and image data of each picture of an enhanced layer is encoded to generate a second encoded stream. The first encoded stream and the second encoded stream are transmitted. Function enhancement information including at least function enhancement information inside a codec is transmitted outside the encoded stream. For example, the function enhancement information further includes function enhancement information outside the codec.

The reception side can easily acquire at least function enhancement information inside a codec. Image data of each picture of a base layer is encoded to generate a first encoded stream, and image data of each picture of an enhanced layer is encoded to generate a second encoded stream. The first encoded stream and the second encoded stream are transmitted. Function enhancement information including at least function enhancement information inside a codec is transmitted outside the encoded stream. For example, the function enhancement information further includes function enhancement information outside the codec.

A method and system is presented for coordinating the transmission of supplemental digital data to accompany broadcast data, and in particular, analog radio broadcasts, among a plurality of broadcasters. The supplemental digital data may provide information about the particular broadcast data being transmitted (i.e. cut data) or may be supplemental to such data (i.e. news, weather and traffic data). The supplemental digital data to be presented is sorted based on particular algorithms which may take into account broadcaster-specified criteria such as target audience, time of day, type of broadcast data presented, and the like. The supplemental digital data may be audio data, visual data, or audio-visual data for presentation with the broadcast data. The supplemental digital data may further be advertisement data. The advertisement data may be sold by the broadcasters or the party coordinating the IBOC transmission of the supplemental digital data. The supplemental digital data may play simultaneously with muted broadcast data or at a user-specified time.

The present technology relates to a receiving device, a receiving method, a transmitting device, and a transmitting method that enable a more appropriate introduction of a new broadcasting scheme. A receiving device is provided including a receiving unit that receives a transmission frame transmitted from a transmitting device, and a demodulation unit that performs demodulation processing on a data signal obtained from a transmission frame that has been received, on the basis of a transmission control signal obtained from the transmission frame that has been received, in which the transmission control signal includes time-division control information regarding time-division control, as control information according to introduction of a second scheme compatible with a first scheme, and the demodulation unit operates according to the time-division control information. The present technology can be applied to, for example, a transmission system compliant with a broadcasting scheme such as an ISDB-T scheme.

Examples of techniques for targeting campaigns in augmented reality are disclosed, In one example implementation according to aspects of the present disclosure a plurality of augmented reality overlays to be is based on a received trigger image are generated A plurality of targeting groups are then defined. For example, a targeting group may be associated with a targeting campaign aimed at a classification of user, which may be a subset of the plurality of augmented reality overlays.

A method includes receiving a media request for a target device. The signaling information may be received from the target device and a media server. At least one attribute of the target device and the media server may be identified using the signaling information. At least one attribute of the target device and the media server may be evaluated against a service level objective to select a media format. The service level objective may include consideration of the target device and available bandwidth over a provider network. The media may be provided in the selected media format over the provider network to the target device.

A method includes receiving a media request for a target device. The signaling information may be received from the target device and a media server. At least one attribute of the target device and the media server may be identified using the signaling information. At least one attribute of the target device and the media server may be evaluated against a service level objective to select a media format. The service level objective may include consideration of the target device and available bandwidth over a provider network. The media may be provided in the selected media format over the provider network to the target device.

The present technology relates to a distribution device, a distribution method, a reception device, a reception method, a program, and a content distribution system that enable signaling of an ROI identifier of a video distributed by at least one of broadcast distribution or net distribution. A distribution device according to a first aspect of the present technology includes a segment filing unit configured to make a video stream of each of areas obtained by imaging an imaging range divided into a plurality of the areas into a segment file, a distribution unit configured to supply the segment file of the video stream of each of the areas to a reception side by at least one of net distribution or broadcast distribution, and a notification unit configured to notify, in a case where an ROI including one or more of the areas is set to the imaging range, the reception side of an ROI identifier for identifying the belonging ROI as attribute information related to the segment file corresponding to the area included in the ROI. The present technology can be applied to streaming distribution using DASH.