Disclosed herein is a method for facilitating providing of augmented media content to a viewer, in accordance with some embodiments. Accordingly, the method may include receiving viewer information, analyzing the viewer information, identifying a media content, receiving the media content, analyzing the media content, identifying an interaction element in the media content, receiving a broadcaster preference and a viewer preference, receiving viewer interaction data, retrieving augmentation content, transmitting the augmentation content, generating a contextual parameter, transmitting the contextual parameter, receiving a selection of an augmentation content, embedding the augmentation content and the viewer context variable in the media content to obtain an augmented media content, transmitting the augmented media content, receiving a broadcaster context value corresponding to a broadcaster context variable, receiving a time stamp, receiving an auto-response content, and embedding the auto-response content in the media content.

Examples of the present disclosure relate to a device, method, and system for integrating a projection mode of a user mobile device with a terrestrial tuner. In an example, the system may be a vehicle including a head unit and a vehicle projection stack to operate in the head unit. The system may also include a terrestrial tuner communicatively coupled to the vehicle projection stack to receive a terrestrial audio signal from a terrestrial source. The system may also include an audio driver to provide an audio signal to a vehicle interior where the audio signal is from at least one of the terrestrial audio signal and an internet audio signal received at the vehicle projection stack from a user mobile device located inside the vehicle interior.

Examples of the present disclosure relate to a device, method, and system for integrating a projection mode of a user mobile device with a terrestrial tuner. In an example, the system may be a vehicle including a head unit and a vehicle projection stack to operate in the head unit. The system may also include a terrestrial tuner communicatively coupled to the vehicle projection stack to receive a terrestrial audio signal from a terrestrial source. The system may also include an audio driver to provide an audio signal to a vehicle interior where the audio signal is from at least one of the terrestrial audio signal and an internet audio signal received at the vehicle projection stack from a user mobile device located inside the vehicle interior.

System and method for detecting and classifying direct response advertisements. The system includes a unit for generating an advertisement candidate segment for an advertisement section detected from a broadcast stream; a matching unit for determining whether the candidate segment matches each advertisement segment stored in a database (DB); a unit for, if the matching unit determines that a segment matching the candidate segment is not present, determining whether the candidate segment is a direct response advertisement; a registration unit for storing the candidate segment, determined to be a direct response advertisement, as an advertisement segment that is the direct response advertisement in the DB; and a direct response advertisement grouping unit for, if the matching unit determines that an advertisement segment matching the candidate segment is present, and the matching segment is a direct response advertisement, grouping the candidate segment with DB-stored advertisement segments that are direct response advertisements.

System and method for detecting and classifying direct response advertisements. The system includes a unit for generating an advertisement candidate segment for an advertisement section detected from a broadcast stream; a matching unit for determining whether the candidate segment matches each advertisement segment stored in a database (DB); a unit for, if the matching unit determines that a segment matching the candidate segment is not present, determining whether the candidate segment is a direct response advertisement; a registration unit for storing the candidate segment, determined to be a direct response advertisement, as an advertisement segment that is the direct response advertisement in the DB; and a direct response advertisement grouping unit for, if the matching unit determines that an advertisement segment matching the candidate segment is present, and the matching segment is a direct response advertisement, grouping the candidate segment with DB-stored advertisement segments that are direct response advertisements.

To enable extraction of an area related to a sponsor credit from a video including the sponsor credit of a television broadcast or the like without generating learning data for each form of various kinds of sponsor credits. A detection device (10) according to the present invention includes a detection unit (19) that associates a still image including a prescribed character or figure from a preliminary video or a still image not including the prescribed character or figure with a sound signal including the prescribed sound acquired from the preliminary video so as to detect a desired scene as an area that includes at least one of the prescribed character or figure and the prescribed sound from the target video.

Examples of the present disclosure relate to a device, method, and system for integrating a projection mode of a user mobile device with a terrestrial tuner. In an example, the system may be a vehicle including a head unit and a vehicle projection stack to operate in the head unit. The system may also include a terrestrial tuner communicatively coupled to the vehicle projection stack to receive a terrestrial audio signal from a terrestrial source. The system may also include an audio driver to provide an audio signal to a vehicle interior where the audio signal is from at least one of the terrestrial audio signal and an internet audio signal received at the vehicle projection stack from a user mobile device located inside the vehicle interior.

Examples of the present disclosure relate to a device, method, and system for integrating a projection mode of a user mobile device with a terrestrial tuner. In an example, the system may be a vehicle including a head unit and a vehicle projection stack to operate in the head unit. The system may also include a terrestrial tuner communicatively coupled to the vehicle projection stack to receive a terrestrial audio signal from a terrestrial source. The system may also include an audio driver to provide an audio signal to a vehicle interior where the audio signal is from at least one of the terrestrial audio signal and an internet audio signal received at the vehicle projection stack from a user mobile device located inside the vehicle interior.

Methods and apparatus to detect commercial advertisements associated with media presentations are disclosed. An example method involves receiving a video frame and detecting a change in box-formatting between the video frame and a subsequent video frame. A transition between the video frame and the subsequent video frame is indicated as a commercial advertisement transition based on the detected change in box-formatting.

Methods and apparatus to detect commercial advertisements associated with media presentations are disclosed. An example method involves receiving a video frame and detecting a change in box-formatting between the video frame and a subsequent video frame. A transition between the video frame and the subsequent video frame is indicated as a commercial advertisement transition based on the detected change in box-formatting.