A method of processing supplementary content in a digital receiving apparatus, includes connecting to an external device being different from a broadcaster; receiving uncompressed audio/video (A/V) content from the external device being different from the broadcaster; extracting audio watermark from the uncompressed A/V content, wherein the audio watermark includes domain type information, time information and event flag; constructing a first uniform resource locator (URL) based on the audio watermark, transmitting a request to a remote server based on the first URL; receiving a second URL for the supplementary content from the remote server, and presenting the supplementary content based on the second URL.

A transmission method includes generating one or more frames for content transfer using IP packets, and transmitting the one or more generated frames by broadcast. Each of the one or more frames contains a plurality of second transfer units, each of the plurality of second transfer units contains one or more first transfer units, each of the one or more first transfer units contains at least one of the IP packets, an object IP packet of the IP packets contains first reference clock information indicating time for reproduction of the content in data structure different from MMT packet data structure, the object IP packet being stored in a first transfer unit positioned at a head in the one or more frames, the one or more frames contains control information storing second reference clock information indicating time for reproduction of the content, and header compression processing on the object IP packet is omitted.

Apparatus and methods for the storage and delivery of content over a network. In one embodiment, the network comprises a managed content distribution network, and the apparatus comprises a “cloud” digital video recorder (cDVR) server which stores, processes and assembles content prior to its delivery in a way that obviates superfluous storage, and gains significant network efficiencies. This approach also facilitates various pre-streaming processing in the video recording (e.g., cDVR) system. One or more content libraries adapted to facilitate cDVR content assembly and access are also disclosed. Secondary content (e.g., promotions, advertisements, etc.) can also be selectively inserted into cDVR content. Various access, business or operational rules and methods implementing the foregoing are also described.

A system and method is provided for minimizing delay time for controlling media content capture during live video broadcast production. The system includes a video production receiver that receives media content streams from one or more cameras that includes live media content captured by the cameras and encoded in a first encoding format. Moreover, a multi-view interface displays the media content and a video production controller generates control instructions based on inputs to the interface to change operation of the cameras capturing the respective media content. A camera controller is included that transmits the generated control instructions to the cameras to change the operation for capturing the respective media content. Moreover, the video production controls production of a live video stream for video broadcast production using media content that is captured from the cameras and that is encoded in a second encoding format different than the first encoding format.

The present application discloses techniques of implementing multi-screen display of interactive data. The techniques comprise receiving an interaction request from another computing device; establishing an interactive data connection channel with the other computing device according to the interaction request; receiving interactive data for the other computing device through the interactive data connection channel; determining a plurality of types of interactive data and corresponding interactive instructions included in the interactive data by analyzing field data in a data format of the interactive data based on a predetermined data format table; and performing display of the plurality of types of interactive data based on the corresponding interactive instructions.

The present application discloses techniques of implementing multi-screen display of interactive data. The techniques comprise receiving an interaction request from another computing device; establishing an interactive data connection channel with the other computing device according to the interaction request; receiving interactive data for the other computing device through the interactive data connection channel; determining a plurality of types of interactive data and corresponding interactive instructions included in the interactive data by analyzing field data in a data format of the interactive data based on a predetermined data format table; and performing display of the plurality of types of interactive data based on the corresponding interactive instructions.

Aspects of the disclosure provide methods and apparatuses for media processing. In some examples, an apparatus includes processing circuitry. The processing circuitry can exchange, with a server device, a plurality of control messages over a control plane channel that uses a first transport protocol. The plurality of control messages belongs to a control plane of a bidirectional protocol for immersive media distribution. The processing circuitry receives, from the server device, a first plurality of data messages over a first data plane channel that uses a second transport protocol. The first plurality of data messages belongs to a data plane of the bidirectional protocol and carries immersive media content. The processing circuitry presents the immersive media content carried by the first plurality of data messages.

Aspects of the disclosure provide methods and apparatuses for media processing. In some examples, an apparatus includes processing circuitry. The processing circuitry can exchange, with a server device, a plurality of control messages over a control plane channel that uses a first transport protocol. The plurality of control messages belongs to a control plane of a bidirectional protocol for immersive media distribution. The processing circuitry receives, from the server device, a first plurality of data messages over a first data plane channel that uses a second transport protocol. The first plurality of data messages belongs to a data plane of the bidirectional protocol and carries immersive media content. The processing circuitry presents the immersive media content carried by the first plurality of data messages.

The techniques described herein relate to methods, apparatus, and computer readable media configured to provide video data for immersive media implemented by a server in communication with a client device. A request to access a stream of media data associated with immersive content at a point in time the client is first accessing the stream of media data for the immersive content is received from the client device. An initial portion of media data is determined, starting from the point in time the client requests to access, for the immersive content for delivery to the client device. In response to the request to access the stream of media data, the initial portion of media data is transmitted to the client device.

The techniques described herein relate to methods, apparatus, and computer readable media configured to provide video data for immersive media implemented by a server in communication with a client device. A request to access a stream of media data associated with immersive content at a point in time the client is first accessing the stream of media data for the immersive content is received from the client device. An initial portion of media data is determined, starting from the point in time the client requests to access, for the immersive content for delivery to the client device. In response to the request to access the stream of media data, the initial portion of media data is transmitted to the client device.