The present invention relates to a perfume dispenser and applicator package having in its interior one or more perfume capsules, wherein the one or more perfume capsules are wrapped in a compressed applicator material in the interior of the package, the one or more perfume capsules being ruptured by pressure exerted on the package, the one or more perfume capsules further moistening the compressed applicator material after rupture, and wherein the pressure on the package allows the expansion of the moistened applicator material outwardly through an opening in the package.

The present invention relates to a process for treating keratin fibers such as the hair using a packaging article comprising i) an envelope defining at least one cavity, the envelope comprising water-soluble and/or liposoluble fibres, preferably water-soluble fibres; ii) at least one anhydrous oxidizing composition, preferably in paste or powder form, comprising at least one anhydrous chemical oxidizing agent, preferably in paste or powder form; it being understood that the oxidizing composition is in one of the cavities defined by the envelope i).

The present invention relates to a packaging article comprising: i) an envelope defining at least one cavity, the envelope comprising water-soluble and/or liposoluble fibres; ii) at least one anhydrous dye composition containing at least one direct dye; and iii) optionally at least one anhydrous oxidizing agent; it being understood that the dye composition ii) and the anhydrous oxidizing agent iii), when it is present, are in one of the cavities defined by the envelope i). Another subject of the invention is the use of the said article for dyeing keratin fibres and a process for dyeing keratin fibres using the said article. The use of the packaging article makes it possible to obtain dye compositions whose consistency is pleasant on use, which are easy to apply and which make it possible to obtain powerful colouring of the hair.