A method and apparatus for displaying branded video tags. An advertiser provides additional content associated with broadcast advertising content to a service provider that downloads the additional content to a digital video recorder (DVR). The service provider inserts command tags into the content that are intercepted by the DVR and interpreted as commands that instruct the DVR to perform specific actions when the DVR receives the stream from a broadcaster. The DVR intercepts and translates any tags inserted into the content stream while the DVR is playing the content stream. Tags can cause the DVR to display a branded video tag to the user which is a displayed icon that requests an interaction by the user and has an advertiser's logo(s) displayed in its vicinity.

A method and apparatus for secure transfer of previously broadcasted content enables the secure transfer of previously broadcasted content between DVRs on a computer network.

A method and apparatus for secure transfer of previously broadcasted content enables the secure transfer of previously broadcasted content between DVRs on a computer network.

A method and apparatus for secure transfer of previously broadcasted content enables the secure transfer of previously broadcasted content between DVRs on a computer network.

A method and apparatus for secure transfer and playback of multimedia content enables the secure transfer of multimedia content from a digital video recorder (DVR) to a personal computer (PC) and further to a handheld device. A DVR determines which devices on a Local Area Network (LAN) are authorized to share and/or retrieve content from the DVR. The DVR receives a connection request from a PC on the LAN, authorizes the connection request and establishes a secure connection between the DVR and the PC. Once the secure connection is established, the DVR receives a request for multimedia content from the PC, prepares the multimedia content for transfer and transfers the multimedia content to the PC.

A display apparatus according to the aspect of the embodiments includes a display unit configured to sequentially display a plurality of images based on a plurality of frames including a first frame and a second frame; and a control unit configured to control the display unit so as to display each frame with a display brightness according to a brightness of each frame, in which in a case that the second frame is to be subjected to predetermined image processing, the control unit controls the display unit such that an amount of change from a display brightness of the first frame to a display brightness of the second frame is not more than a predetermined threshold value.

A method and apparatus for secure transfer and playback of multimedia content enables the secure transfer of multimedia content from a digital video recorder (DVR) to a personal computer (PC) and further to a handheld device. A DVR determines which devices on a Local Area Network (LAN) are authorized to share and/or retrieve content from the DVR. The DVR receives a connection request from a PC on the LAN, authorizes the connection request and establishes a secure connection between the DVR and the PC. Once the secure connection is established, the DVR receives a request for multimedia content from the PC, prepares the multimedia content for transfer and transfers the multimedia content to the PC.

A method and apparatus for secure transfer of previously broadcasted content enables the secure transfer of previously broadcasted content between DVRs on a computer network.

A method and apparatus for a digital video recorder (DVR) video editing system provides a user interface and video editing environment for content stored on a DVR's storage device. A visual progress indicator is displayed over the program content that the user has selected to edit. The user moves a position indicator within a cache bar in the visual progress indicator that indicates how much of the program content has been stored on the storage device. The user can delete sections of the program content. The user can also add other recorded program content into the program content. The deleted sections and added content are highlighted in the cache bar by colors that are different from the normal color used for the cache bar.

A method and apparatus for secure transfer and playback of multimedia content enables the secure transfer of multimedia content from a digital video recorder (DVR) to a personal computer (PC) and further to a handheld device. A DVR determines which devices on a Local Area Network (LAN) are authorized to share and/or retrieve content from the DVR. The DVR receives a connection request from a PC on the LAN, authorizes the connection request and establishes a secure connection between the DVR and the PC. Once the secure connection is established, the DVR receives a request for multimedia content from the PC, prepares the multimedia content for transfer and transfers the multimedia content to the PC.