Example methods, apparatus, systems and articles of manufacture to implement an addressable measurement framework are disclosed. Example apparatus disclosed herein perform a common homes analysis of provider data and panel data to determine a coverage footprint associated with the provider data, the provider data including at least one of return path data reported by a plurality of set-top boxes or automatic content recognition data reported by a plurality of smart media devices, and the panel data reported by media device meters. Disclosed example apparatus also weight a portion of the provider data based on the common homes analysis, weight a portion of the panel data based on the common homes analysis, and calculate an addressable advertisement rating based on the weighted portion of the provider data and the weighted portion of the panel data.

Computer-implemented systems and methods are provided for defining ad space in a video. For example, a computer can receive an identification of a video and an advertisement space definition that includes a time stamp for the advertisement space in the video and an advertisement length. The computer can receive a request to view the video. The computer can determine an advertisement to play in the advertisement space such that the advertisement is not longer than the advertisement length included in the video's advertisement space definition. The computer can provide access to the video, and when the video reaches the time stamp, the advertisement is played in the advertisement space.

Systems and method are provided for detecting the display of media and/or specialized content using embedded watermarks. For example, a media device may receive video data including a set of video frames. The media device may detect, in at least one video frame of the set of video frames, a watermark embedded into the at least one video frame. The watermark may be usable to identify media to be displayed by the media device. The media device may display the media. The media device may then transmit an indication that the media has been presented by the media device to a destination device.

In a system for broadcasting video programs to a user including a display, a system and method for providing program information or a copy of at least a portion of a program to the user. In one embodiment, a controller receives an input signal representing a request for summary information concerning a program, the program having a beginning and the input signal generated at a time during the broadcast. The controller provides via the display a summary of the program from the program beginning to the input signal time in response to the input signal. A controller may alternatively monitor a period of time during which the display is tuned to a broadcast of a program, the period starting during the broadcast. The controller is used to provide via the display a copy of at least a portion of the program when the period exceeds a predetermined threshold time.

The serving of advertisements with (e.g., on) video documents may be improved in a number of ways. For example, a system may (a) accept information defining at least one ad spot associated with at least one instance of an video document, (b) accept offers to have advertisements served in the ad spot(s), and (c) arbitrate among competing advertisements, using at least the offers, to determine at least one advertisement to be served in that ad spot(s). As another example, a system may (a) accept relevance information for an advertisement, (b) determine at least one video document using the accepted relevance information, (c) present information about the video document(s) to an advertiser associated with the advertisement, and (d) accept, from the advertiser, an offer to have its advertisement served with at least one of the video document(s) accepted. As yet another example, a system may (a) accept relevance information for an video document, (b) determine a plurality of advertisements relevant to the video document using the relevance information and serving constraints of the advertisements, and (c) select at least one of the determined relevant advertisements to be served with the video document. Examples of video documents include video files published on the Internet, television programs, live or recorded talk shows, video-voice mail, segments of an video conversation, etc.

A method and system of broadcasting includes determining an identified content for a broadcast to a broadcast group that may include a plurality of devices in a service area. The method also includes determining a priority for the identified content for the plurality of devices, determining radio conditions for each of the plurality of devices in the service area; and determining an available network capacity of a network for broadcasting in the service area; determining a spectral efficiency for the broadcast to achieve a performance target, said. The method also includes performance target based on the priority for the identified content, the radio conditions and the available network capacity. The method also includes broadcasting the identified content to the plurality of devices in the service area based on the spectral efficiency for the broadcast.

Certain exemplary embodiments disclosed herein relate to systems and/or methods for distributing advertisements from a central advertisement network to one or more peripheral devices at a location via a local advertisement server. In certain exemplary embodiments, the local advertisement server within a location receives advertisements from the central advertisement network and rebroadcasts them to peripheral devices within that location. Advertising information may be tracked and reported, e.g., for accounting, revenue-sharing, and/or other purposes in certain exemplary embodiments. Thus, in certain exemplary embodiments, the distribution of advertisements is provided to peripherals via a non-web- and non-PC-dependent network. Moreover, in certain exemplary embodiments, reporting and advertising related communications are substantially bi-directional regardless of device type. Certain exemplary embodiments provide revenue sharing among some or all of the central advertising network provider, the proprietors of locations, operators tasked with maintaining the local ad server and/or the peripheral devices, etc.

An apparatus for multi-bitrate content streaming includes a receiving module configured to capture media content, a streamlet module configured to segment the media content and generate a plurality of streamlets, and an encoding module configured to generate a set of streamlets. The system includes the apparatus, wherein the set of streamlets comprises a plurality of streamlets having identical time indices and durations, and each streamlet of the set of streamlets having a unique bitrate, and wherein the encoding module comprises a master module configured to assign an encoding job to one of a plurality of host computing modules in response to an encoding job completion bid. A method includes receiving media content, segmenting the media content and generating a plurality of streamlets, and generating a set of streamlets

Systems, methods, machine-readable media, and media device are provided to facilitate seamless flow content splicing to dynamically insert particularized content items in television programming content. A plurality of particularized content items may be received and stored in a content store. First content that corresponds to television programming may be received and processed to detect a first set of color characteristics of video content. A subset of the particularized content items may be selected based on matching a second set of color characteristics of the subset of the particularized content items to the first set of color characteristics of the video content corresponding to the television programming. The first content may be output for display. Then, the subset of the particularized content items may be output for display in succession so that display of the subset of the particularized content items directly follows display of the first content.

Aspects of the subject disclosure may include, for example, a method in which a processing system of a media server determines a number of media content playout periods in a media program to be presented at a client device, obtains a media content item for presentation during a playout period, and transmits the media content item for storage in a client device cache prior to presentation of the media program. The method also includes transmitting to the client device a time stamp associated with the transmitting of the media content item, and transmitting an instruction to the client device to perform buffering of streaming media during the playout period. The client device also transmits a first message indicating that the transmitting of the media content item has been performed, and a second message indicating that the presenting of the media content item has been completed. Other embodiments are disclosed.