Systems and methods for enabling and rewarding collaborative content creation are described. The method comprises, playing back live video provided by an over-the-top (OTT) provider to a user, receiving, from the user, a command to crop and modify a portion of the video comprising a subject, generating user-generated content based on the command, publishing the user-generated content to a plurality of users, determining whether the user-generated content is republished a threshold number of times during a republication period, and in response to determining that the user-generated content is republished the threshold number of times during the republication period, unlocking access to content from the OTT provider for the user that relates to the subject.

Systems and methods for enabling and rewarding collaborative content creation are described. The method comprises, playing back live video provided by an over-the-top (OTT) provider to a user, receiving, from the user, a command to crop and modify a portion of the video comprising a subject, generating user-generated content based on the command, publishing the user-generated content to a plurality of users, determining whether the user-generated content is republished a threshold number of times during a republication period, and in response to determining that the user-generated content is republished the threshold number of times during the republication period, unlocking access to content from the OTT provider for the user that relates to the subject.

Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, identify and classify the various video pathways in an interactive video based on the content of these video pathways. A video comprising multiple video segments is obtained from a video library. Each video segment is directly linked to at least one other video segment and the multiple video segments comprise a beginning segment, intermediate segments (including interactive segments), and final segments. Multiple video pathways in the video are identified. For each identified video pathway, classification data is generated and each such video pathway is then stored in the video library. When the video is selected from a particular category of the video library, the video segments of a video pathway that has a classification which is the same as the classification associated with the particular category, is then displayed.

Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, identify and classify the various video pathways in an interactive video based on the content of these video pathways. A video comprising multiple video segments is obtained from a video library. Each video segment is directly linked to at least one other video segment and the multiple video segments comprise a beginning segment, intermediate segments (including interactive segments), and final segments. Multiple video pathways in the video are identified. For each identified video pathway, classification data is generated and each such video pathway is then stored in the video library. When the video is selected from a particular category of the video library, the video segments of a video pathway that has a classification which is the same as the classification associated with the particular category, is then displayed.

An apparatus, method, system and computer-readable medium are disclosed for, in one aspect, determining when a trigger, such as an application trigger, should be generated. In some embodiments, the application trigger may be generated when a frame included in a feed (e.g., a content feed) matches a specified or indicated frame. In some embodiments, a comparison between the feed and the specified or indicated frame may be based on one or more tolerances or thresholds. In some embodiments, the feed may be split and content (e.g., video) obtained via the split may be combined (e.g., multiplexed) with a trigger. The combined content and trigger may be transmitted to one or more devices, such as one or more user devices.

An apparatus, method, system and computer-readable medium are disclosed for, in one aspect, determining when a trigger, such as an application trigger, should be generated. In some embodiments, the application trigger may be generated when a frame included in a feed (e.g., a content feed) matches a specified or indicated frame. In some embodiments, a comparison between the feed and the specified or indicated frame may be based on one or more tolerances or thresholds. In some embodiments, the feed may be split and content (e.g., video) obtained via the split may be combined (e.g., multiplexed) with a trigger. The combined content and trigger may be transmitted to one or more devices, such as one or more user devices.

The present disclosure is directed toward systems and methods for providing a call to action in connection with a live video stream. For example, systems and methods described herein enable a broadcaster to configure one or more benefits and one or more calls to action. Systems and methods described herein further provide the one or more calls to action in connection with a live video stream and based on the broadcaster's configurations. In response to a live video stream viewer correctly interacting with a provided call to action, systems and methods described herein provide a benefit to the viewer.

The present disclosure is directed toward systems and methods for providing a call to action in connection with a live video stream. For example, systems and methods described herein enable a broadcaster to configure one or more benefits and one or more calls to action. Systems and methods described herein further provide the one or more calls to action in connection with a live video stream and based on the broadcaster's configurations. In response to a live video stream viewer correctly interacting with a provided call to action, systems and methods described herein provide a benefit to the viewer.

Certain aspects of the present disclosure provide techniques for creating interactive digital experiences for linear content. This includes identifying a plurality of assets relating to presentation of linear content. It further includes generating interactive content using the linear content, including generating an interactive sequence referencing one or more of the plurality of assets and combining the linear content with the interactive sequence on a timeline sequentially describing the linear content. The timeline includes one or more branches relating to the linear content, and selection of a first branch of the one or more branches is based on the interactive sequence. It further includes transmitting the interactive content to a user.