The present invention provides a coating composition which has excellent trickle resistance and forms a coating film that exhibits excellent gloss stability. A coating composition which contains a hydroxyl group-containing acrylic resin (A), a polyisocyanate compound (B), a matting agent (C), an organic solvent (D1) and an organic solvent (D2), and which is characterized in that: the organic solvent (D1) has a boiling point within the range of 190-250° C. and a solubility parameter of from 9 to 11 (inclusive); the organic solvent (D2) has a boiling point within the range of 100-140° C. and a solubility parameter of 8 or more but less than 9; and with respect to the contents of the organic solvent (D1) and the organic solvent (D2) based on 100 parts by mass of the total solid content of the hydroxyl group-containing acrylic resin (A) and the polyisocyanate compound (B), the content of the organic solvent (D1) is within the range of 5-40 parts by mass and the content of the organic solvent (D2) is within the range of 35-75 parts by mass.

Described are polymer compositions that include lattices (e.g., polymer emulsions or suspensions in an aqueous phase) and that contain a gloss reducing agent and that are useful in various finish compositions such as in floor care compositions.

This coated metal sheet is for exterior covering, and has a metal sheet and a top coating layer disposed on the metal sheet. The top coating layer is configured from a fluororesin and contains 0.01-15 vol % of microporous particles as a gloss control agent, and the coated metal sheet satisfies the belowmentioned formulae. In the belowmentioned formulae, in the number-based particle size distribution of the gloss control agent, R is the number average particle size (μm), D.sub.97.5 is the 97.5% particle size (μm), Ru is the upper limit particle size (μm), and T is the top coating layer thickness (μm): D.sub.97.5/T≦0.9; Ru≦1.2T; R≧1.0; and 3≦T≦40.

This coated metal sheet for exterior covering has a metal sheet and a top coating layer disposed on the metal sheet, the top coating layer is configured from a fluororesin and contains a gloss control agent comprising 0.01-15 vol % of microporous particles and a matte agent comprising primary particles, and the coated metal sheet satisfies the belowmentioned formulae. In the number-based particle size distribution of the gloss control agent and the matte agent, R is the number average particle size (μm) of the gloss control agent, D1.sub.97.5 and D2.sub.97.5 represent the 97.5% particle size (μm) of the gloss control agent and the matte agent, Ru is the upper limit particle size (μm) of the gloss control agent, and T is the top coating layer thickness (μm).

D1.sub.97.5/T≦0.9

Ru≦1.2T

R≧1.0

0.5≦D2.sub.97.5/T≦7.0

3≦T≦40.

A coating composition includes an additive composed of a cellulosic powder which includes cellulose acetate, the cellulosic powder having a maximum particle size equal to or less than 2,000 microns; and at least one constituent mixed with the additive. The additive has 0.01 to 20 wt % based on a total amount of the coating composition being 100 wt %. The coating additive is mixed in the composition to modify gloss, surface durability, texturing, and/or haptic properties.

A coating composition includes an additive composed of a cellulosic powder which includes cellulose acetate, the cellulosic powder having a maximum particle size equal to or less than 2,000 microns; and at least one constituent mixed with the additive. The additive has 0.01 to 20 wt % based on a total amount of the coating composition being 100 wt %. The coating additive is mixed in the composition to modify gloss, surface durability, texturing, and/or haptic properties.

A coating composition includes an additive composed of a cellulosic powder which includes microcrystalline cellulose, the cellulosic powder having a maximum particle size equal to or less than 2,000 microns; and at least one constituent mixed with the additive. The additive has 0.01 to 20 wt % based on a total amount of the coating composition being 100 wt %. The coating additive is mixed in the composition to modify gloss, surface durability, texturing, and/or haptic properties.

A coating composition includes an additive composed of a cellulosic powder which includes microcrystalline cellulose, the cellulosic powder having a maximum particle size equal to or less than 2,000 microns; and at least one constituent mixed with the additive. The additive has 0.01 to 20 wt % based on a total amount of the coating composition being 100 wt %. The coating additive is mixed in the composition to modify gloss, surface durability, texturing, and/or haptic properties.

Provided is a coated metal sheet for exterior use, having a metal sheet, and a top coat film situated on the metal sheet. The top coat film contains 0.2-15 volume percent of a gloss control agent composed of porous particles and a delustering agent composed of primary particles. The coated metal sheet satisfies the following expressions in which, in the number-size distribution of the gloss control agent and the delustering agent, R is the number-average particle diameter (μm) of the gloss control agent, D1.sub.97.5 and D2.sub.97.5 are 97.5% particle diameter values (μm) of the gloss control agent and the delustering agent, Ru is the upper limit particle diameter (μm) of the gloss control agent, and T is the film thickness (μm) of the top coat film.

D1.sub.97.5/T≦0.7

Ru≦1.2T

R≧1.0

2.0≦D2.sub.97.5/T≦7.0

13≦T≦20.

The invention relates to a pigment composition for preparing pigmented matt coatings, such as matt paints and printing inks. Further, the invention relates to a process for preparing such pigment composition, and to a coating formulation containing such composition. Finally, the invention is directed to a pigmented matt surface of a substrate, and to the use of the pigment compositions disclosed herein for matting substrates.