Container with a collapsible portion

Abstract

A container has a body portion, a collapsible portion, and an outlet aperture arranged on the collapsible portion, in which the collapsible portion is collapsible from a start configuration in which the outlet aperture is aligned with an axis, to a collapsed configuration in which the outlet aperture is rotated from the axis, in which the collapsible portion has a bracing section which is shaped and configured to support the collapsible portion against collapse when the outlet aperture is subjected to a first force applied in line with the axis, and in which the collapsible portion has a structurally weakened section which is shaped and configured to fail in a non-resilient manner when subjected to a second force applied from an offset angle to the axis.

Claims

1. A container comprising a body portion, a collapsible shoulder portion, and an outlet aperture arranged on said collapsible shoulder portion, in which said collapsible shoulder portion comprises a base connected to said body portion, a top at which said outlet aperture is positioned and a central portion which tapers inwardly from said base to said top, in which said central portion comprises an axially and radially extending curvature shape, in which said collapsible shoulder portion is collapsible from a start configuration in which said outlet aperture is aligned with a longitudinal axis of said container, to a collapsed configuration in which said outlet aperture is rotated from said axis, in which said collapsible shoulder portion comprises a bracing section, being an area of said central portion which is shaped and configured to support said collapsible shoulder portion against collapse when said outlet aperture is subjected to a first force applied in line with said axis by transmitting said first force from said top to said base, in which said collapsible shoulder portion comprises a structurally weakened section which is shaped and configured to fail in a non-resilient manner when subjected to a second force applied from an offset angle to said axis, in which said structurally weakened section comprises a discontinuity area formed in an outer surface of said central portion, which discontinuity area comprises a single curved area of said outer surface which is displaced from the otherwise continuous axially and radially extending curvature shape of said central portion, which discontinuity extends both axially and circumferentially of said central portion and comprises an outline which surrounds said axis, and in which said outline comprises a first section which extends substantially 180 degrees around said axis at a constant first radial distance therefrom, and a second section which extends substantially 180 degrees around said axis at varying radial distances therefrom which are less than said first radial distance.

2. The container as claimed in claim 1 in which said discontinuity area comprises a recessed area of said outer surface.

3. The container as claimed in claim 1 in which said bracing section comprises a main part comprising said central portion other than said discontinuity area, and a secondary part comprising said discontinuity area, which secondary part transmits less of said first force from said top to said base than said main part.

4. The container as claimed in claim 1 in which said discontinuity area comprises a pronounced area of said outer surface.

5. The container as claimed in claim 1 in which said container comprises a cylindrical bottle constructed from a plastics material and in which said collapsible shoulder portion comprises an annular tapering shoulder of said bottle.

Description

(1) The invention can be performed in various different ways, but nine embodiments now be described by way of example, and with reference to the accompanying drawings, in which:

(2) FIG. 1 is a perspective view of a first container according to the present invention in a start configuration:

(3) FIG. 2 is a perspective view of the first container as shown in FIG. 1;

(4) FIG. 3 is a top view of the first container as shown in FIG. 1

(5) FIG. 4 is a perspective view of the first container as shown in FIG. 1 in a collapsed configuration;

(6) FIG. 5 is a partial frame view of the first container as shown in FIG. 4;

(7) FIG. 6 is a perspective view of a second container according to the present invention in a start configuration;

(8) FIG. 7 is a top view of the second container as shown in FIG. 6;

(9) FIG. 8 is a top view of a third container according to the present invention in a start configuration;

(10) FIG. 9 is a top view of a fourth container according to the present invention in a start configuration;

(11) FIG. 10 is a perspective view of a fifth container according to the present invention in a start configuration;

(12) FIG. 11 is a top view of the fifth container as shown in FIG. 10;

(13) FIG. 12 is a perspective view of a sixth container according to the present invention in a start configuration;

(14) FIG. 13 is a top view of the sixth container as shown in FIG. 12;

(15) FIG. 14 is a perspective view of a seventh container according to the present invention in a start configuration;

(16) FIG. 15 is a top view of the seventh container as shown in FIG. 14;

(17) FIG. 16 is a perspective view of an eighth container according to the present invention in a start configuration;

(18) FIG. 17 is a top view of the eighth container as shown in FIG. 16;

(19) FIG. 18 is a diagrammatic cross-sectional view of a part of the eighth container as shown in FIG. 16;

(20) FIG. 19 is a perspective view of a ninth container according to the present invention in a start configuration;

(21) FIG. 20 is a top view of the eighth container as shown in FIG. 19; and

(22) FIG. 21 is a diagrammatic cross-sectional view of a part of the ninth container as shown in FIG. 19.

(23) As shown in FIGS. 1 to 3 a container, in the form of PET bottle 1, comprises a body portion 2, a collapsible portion, in the form of shoulder 3, and an outlet aperture 4 arranged on the collapsible portion (3). As described further below, the collapsible portion (3) is collapsible from a start configuration as shown in FIGS. 1 to 3 in which outlet aperture 4 is aligned with an axis 5, to a collapsed configuration as shown in FIGS. 4 and 5, in which the outlet aperture 4 is rotated from the axis 5. The collapsible portion (3) comprises a bracing section 6 which is shaped and configured to support the collapsible portion (3) against collapse when the outlet aperture 4 is subjected to a first force, as indicated by arrow A, applied in line with the axis 5. The collapsible portion (3) also comprises a structurally weakened section 7 which is shaped and configured to fail in a non-resilient manner when subjected to a second force, as indicated by arrows B and/or C, applied from an offset angle to the axis 5.

(24) The bottle 1 is like known PET stretch blow moulded bottles, and it comprises a generally cylindrical body portion 2, which has aesthetic shapes 8 formed in it as a result of the shape of the mould used. The shoulder 3 of the bottle 1 is a three dimensional shape aligned with axis 5, and comprises a base 9 connected to the body portion 2, a top 10 at which the outlet aperture 4 is positioned and a central portion 11 which tapers inwardly from the base 9 to the top 10. The central portion 11 has some aesthetic shapes 8 formed in it, as is known, and these are incidental to the present invention. At the top 10 of the shoulder 3 a cylindrical neck 12 is formed, which has a screw thread 13 and a support flange 14 formed on an outer surface 15 thereof, which is for co-operation with a screw cap (not shown) in the known way.

(25) As referred to above, the shoulder 3 is the collapsible portion of the present invention. It comprises the structurally weakened section 7, which is a discontinuity formed in the central portion 11, which as is clear from the Figures extends both axially and circumferentially of the central portion 11. This discontinuity is in the form of a recessed area 16 formed in the outer surface 17 of the central portion 11. The recessed area 16 comprises similar axial and circumferential curvatures as the surrounding parts of the central portion 11, and as such the depth of the recessed area 16 is uniform across its area.

(26) The recessed area 16 is formed during the moulding process of the bottle 1. Namely, the mould used in the stretch blow moulding process comprises a pronounced part about which the PET material is shaped so as to form the recessed area 16. As such, the bottle 1 is manufactured using the same stretch blow moulding process that is widely used, and the only difference is the shape of the mould used.

(27) The recessed area 16 comprises an upper edge 18 which extends circumferentially in a plane normal to the axis 5, and a lower edge 19 which is parallel to the upper edge 18. As is clear from the Figures this configuration creates a pair of axially spaced circumferentially extending lines of weakness where the recessed area 16 is offset from the rest of the central portion 11.

(28) The recessed area 16 also comprises a right edge 20 which extends axially between the upper edge 18 and the lower edge 19, and a left edge 21 which extends axially between the upper edge 18 and the lower edge 19. As is clear from FIGS. 1 to 3 the right edge 20 and the left edge 21 are slightly tapered. This is to better assist the degree to which the recessed area 16 can be collapsed in on itself, as described further below.

(29) As referred to above, the shoulder 3 also comprises a bracing section 6, which comprises an area of the central portion 11 which transmits the first force A from the top 10 to the base 9. The bracing section 6 comprises a main part 22, being the central portion 11 other than the recessed area 16, but because the recessed area 16 is also capable of transmitting some of first force A in an axial direction, the bracing section 6 also comprises a secondary part 23 being the recessed area 16 itself.

(30) In use the bottle 1 operates as follows. The bottle 1 is shown empty and uncapped in the Figures, but during manufacture it is first filled with water, then a cap (not shown) is fitted to the neck 12. During this manufacturing process any first force A which is applied is born by the bracing section 6, and the shoulder 3 does not collapse.

(31) The bottle 1 may then be stored and transported on a pallet. If so, it may have a number of other products stacked on top of it. The force applied in these circumstances is force A. The bottle 1 is shaped and configured to be able to withstand force A without collapsing. In particular, the thickness of the PET used, and the shape and extent of the main part 22 of the bracing section 6, are sufficient for the shoulder 3 to withstand at least force A without collapsing when the bottle is filled with water and capped. It will be appreciated that the water inside the bottle 1, as well as the cap structure, increases the axial stiffness of the bottle 1 in this condition, which is taken into account in the design. At the same time, the shape, size and configuration of the recessed area 16, including the upper edge 18, lower edge 19, right edge 20 and left edge 21 are such that force A does not cause these areas of deliberate weakness to buckle. Again, this is the case when the bottle is filled with water and caped.

(32) When the user acquires the bottle 1 and wishes to drink from it, they can move the shoulder 3 from the start configuration as shown in FIGS. 1 to 3 to the collapsed configuration as shown in FIGS. 4 and 5, by applying the second force, which can be a single force B applied to the recessed area 16, or single force C applied to the neck 12, or a combination of forces B and C.

(33) The second force B and/or C can be manually applied by a user, who can press on the recessed area 16 with their fingers or thumbs to apply force B in order to force the upper edge 18 and/or the lower edge 19 to buckle, and reconfigure the shoulder 3 into the collapsed configuration as shown in FIGS. 4 and 5. As an alternative to this, they can manually pull or push the neck 12 towards the recessed area 16 to apply force C. The system works best if the user presses on the recessed area 16 with their fingers or thumbs to apply force B, while also holding the neck 12 with their other fingers and pulling the neck 12 towards the recessed area 16 to apply force C at the same time.

(34) The second force B and/or C is essentially a bending moment which enables the collapse of the shoulder 3, and this moment can be applied at any point about an axis of rotation which dissects the shoulder 3, and about which the outlet aperture 4 rotates as it moves from the position shown in FIGS. 1 to 3 to that shown in FIGS. 4 and 5. So, as described above the second force B and/or C can be applied to neck 12 in the direction of rotation of the outlet aperture 4 about the axis of rotation, and/or it can be applied to the recessed area 16 directly.

(35) As shown in FIGS. 4 and 5, the application of the second force B and/or C forces the upper edge 18 and the lower edge 19 to buckle, which subsequently forces the recessed area 16 to collapse in on itself. This collapse is non-resilient in the sense that the shoulder 3 is permanently distorted, and the PET material of the bottle 1 does not resiliently return to the start configuration shown in FIGS. 1 to 3. As is clear from FIGS. 4 and 5, a failure of this kind not only re-shapes the recessed area 16, but also a large part of the shoulder 3 around it. In particular, in the example shown in FIGS. 4 and 5 the shoulder 3 has crumpled and formed a fold line 24 which extends beyond the recessed area 16.

(36) As is also clear from FIGS. 4 and 5, in the collapsed configuration the outlet aperture 4 is positioned at an oblique final angle to the axis 5 of about 40 degrees. It will be appreciated that this final angle is achieved for a number of reasons. In particular, the particular location of the recessed area 16 on the shoulder 3 closer to the top 10 than the base 9, as well as the proximity of the upper edge 18 and lower edge 19, mean that the recessed area 16 collapses to the configuration shown in FIGS. 4 and 5, with the outlet aperture 4 at about 40 degrees. To increase the final angle to more than 40 degrees the recessed area could be enlarged, so the upper edge 18 and lower edge 19 were further apart, or the recessed area 16 could be located closer to the base 9. Looking at this another way, the shape of the shoulder 3 is a contributing factor to the final angle achieved. For example, the more spherical a shoulder is, the more the vertical location of a recessed area will have an impact, because its axial position will determine its initial angle of inclination in relation to the axis. As such, the higher up on a spherically shaped shoulder a recessed area is the lower the final angle will be. Shoulder 3 comprises a curvature but it is relatively minor, however it is taken into consideration, and the vertical position of the recessed area 16, and therefore its initial angle of inclination in relation to the axis 5, means that the final angle achieved is 40 degrees. To increase this the recessed area 16 could be located lower down closer to the base 9, which reduces its initial angle of inclination. Therefore, it will be appreciated that the desired final angle is a matter of design choice for the skilled person, who can adjust it by changing any number of variable technical features of the shoulder 3 or the recessed area 16.

(37) It will also be appreciated that the nature of the invention is such that the collapsed configuration will be slightly different each time. The manner in which the PET material collapses is not precisely controlled, and as such the appearance, and the final angle of the outlet aperture 4 will vary slightly.

(38) In the collapsed configuration the bottle 1 remains watertight, because the PET material of the shoulder 3 is sufficiently resilient not to tear or crack when subjected to the collapsing action described above.

(39) Once the shoulder 3 has been placed in the collapsed configuration the cap (not show) can be removed from the neck 12 and the user can drink from the bottle 1, or pour the contents into a receptacle. When they perform these actions it is easier than with a conventional bottle shape because a much lower angle of rotation is required to dispense the contents.

(40) It will be appreciated that it would also be possible to first remove the cap (not shown) from the neck 12 and then apply the second force B and/or C as described above. If so, a lesser force is required to move the shoulder 3 into the collapsed configuration because the resistance to collapsing provided by the internal pressure inside the closed bottle 1 is removed. However, depending on how full the bottle 1 is, performing the collapsing action with the cap removed may lead to undesirable spillage.

(41) The bottle 1 shown in FIGS. 1 to 5 is characterised by the fact that the recessed area 16 is asymmetric of the central portion 11. It will be appreciated that this is fundamentally a weak structure in relation to force A, because the loading applied is not spread equally across the shoulder 3. As such, this particular design of bottle may be more suitable for use with 33 cl bottles, which are stiffer than larger bottles such as 1.5 litre or 2 litre bottles if the thickness of PET used is the same.

(42) Referring now to FIGS. 6 and 7, these show a second embodiment of the present invention in which bottle 60 is similar to bottle 1 described above, but instead of a single recessed area, it features two recessed areas 61 which are symmetrical about axis 62. These recessed areas 61 are similar in shape and configuration to recessed area 16 described above, but their circumferential extent is less, such that a pair of symmetrical strut portions 63 are disposed between them.

(43) It will be appreciated that the shoulder 64 of bottle 60 has a symmetrical shape, which makes it inherently stronger and able to withstand a greater axial loading than bottle 1. This is because such a loading in the form of force A is equally dispersed on either side of shoulder 64 and better transmitted from the top 65 to the base 66. As such, bottle 60 is more suited to a medium sized bottle such as a 50 cl or 75 cl bottle, which is less stiff than a 33 cl bottle with the same thickness of PET.

(44) In use the shoulder 64 of bottle 60 can be moved from the start configuration shown in FIGS. 6 and 7 to a collapsed configuration in a number of different ways. Firstly, it can be collapsed in the manner described above when referring to bottle 1 in two opposite directions due to the two opposite recessed areas 61 provided. A user can press on a recessed area 61 with their fingers or thumbs to apply force B to force the upper edge 67 and/or the lower edge 68 to buckle. They can further assist this action by pulling the neck 69 towards the recessed area 61 to apply force C. The shoulder 64 will then collapse in much the same way as shoulder 3 described above.

(45) Alternatively, it is also possible to apply another second force in the form of force D directly onto one of the strut portions 63 until it buckles. In essence, in the axial region between the level of the upper edge 67 and the lower edge 68 of the recessed areas 61, the strut portions 63 constitute a discontinuity, because they are pronounced in relation to the recessed areas 61. As such, the structural weakness provided by the right edge 70 of one recessed area 61 and the left edge 71 of the other recessed area 61 can be employed to generate a movement to a collapsed configuration in a non-resilient manner. What actually happens is that the strut portion 63 buckles and both the right region of one recessed area 61 and the left region of the other recessed area 61 are forced to collapse into the region of the strut portion 63 between them. This may produce a different final angle of spout 69 to if a recessed area 61 is employed to move the shoulder 64 into the collapsed configuration. It will be appreciated that however the shoulder 64 is collapsed, each of the forces B, C or D are always applied from an offset angle to the axis 62.

(46) Referring now to FIG. 8, this shows a third embodiment of the present invention in which bottle 80 is similar to bottles 1 and 60 described above, but instead of one or two recessed areas, it comprises three 81. These recessed areas 81 are similar in shape and configuration to recessed areas 16 and 61 described above, but their circumferential extent is less, such that three strut portions 82 are disposed between them.

(47) It will be appreciated that the shoulder 83 of bottle 80 has three lines of symmetry, which makes it inherently stronger and able to withstand a greater axial loading than bottles 1 and 60. There are now three strut portions 82 which stiffen the shoulder 83, further increasing the resistance to buckling under force A. As such, bottle 80 is more suited to a larger sized bottles such as 1 litre or 1.5 litre bottles, which are less stiff in the shoulder area than smaller bottles with the same thickness of PET.

(48) In use the shoulder 83 of bottle 80 can be moved from the start configuration shown in FIG. 8 to a collapsed configuration in a number of different ways. Firstly, it can be collapsed in the manner described above when referring to bottle 1 in three different directions due to the three recessed areas 81 provided. A user can press on a recessed area 81 with their fingers or thumbs to force the upper edge 84 and/or the lower edge 85 to buckle. They can further assist this action by pulling the neck 86 towards the recessed area 81. The shoulder 83 will then collapse in the same manner as shoulder 3 described above.

(49) Alternatively, it is also possible to apply force D directly onto one of the strut portions 82 until it buckles. In essence, in the axial region between the level of the upper edge 84 and the lower edge 85 of the recessed areas 81, the strut portions 82 constitute discontinuities, because they are pronounced in relation to the recessed areas 81. As such, the structural weakness provided by the right edge 87 of one recessed area 81 and the left edge 88 of the adjacent recessed area 81 can be employed to generate a movement to a collapsed configuration in a non-resilient manner. What actually happens is that the strut portion 82 buckles and both the right region of one recessed area 81 and the left region of the adjacent recessed area 81 are forced to collapse into the region of the strut portion 82 between them. This may produce a different final angle of neck 86 to if a recessed area 81 is employed to move the shoulder 83 into the collapsed configuration. Once again, it will be appreciated that however the shoulder 83 is collapsed, each of the forces B, C or D are always applied from an offset angle to the axis 62.

(50) Referring now to FIG. 9, this shows a fourth embodiment of the present invention in which bottle 90 is similar to bottles 1, 60 and 80 described above, but it comprises four recessed areas 91. Again, these recessed areas 91 are similar in shape and configuration to recessed areas 16, 61 and 81 described above, but their circumferential extent is less, such that four strut portions 92 are disposed between them. The shoulder 93 of bottle 90 is therefore even stronger, and this design is suitable for large bottles such as 2 litre bottles, which are less stiff in the shoulder area than smaller bottles with the same thickness of PET.

(51) In use the shoulder 93 of bottle 90 operates in the same way as shoulder 83 described above, except the recessed areas 91 allow for it to be collapsed in four different directions. Again, it is also possible to apply force D directly onto one of the strut portions 92 until it buckles.

(52) Referring now to FIGS. 10 and 11, these show a fifth embodiment of the present invention in which bottle 100 is similar in shape and operation to bottle 80 described above, because it has three recessed areas 101. However, instead of being a curved shape, the recessed areas 101 each comprise an upper edge 102 which extends both axially and circumferentially in relation to the axis 103, and a lower edge 104 which also extends both axially and circumferentially in relation to the axis 103. In particular, as the upper edge 102 extends circumferentially around the shoulder 105 it rises, falls, rises and then falls again. Further, as the lower edge 104 extends circumferentially around the shoulder 105 is rises and then falls, to create the appearance of a straight line. As a result of these shapes the recessed area 101 has the appearance of an apple. The idea behind this version of the invention being that the recessed area has a shape which is relevant to the product in the bottle, for example an apple flavoured drink.

(53) In use bottle 100 works in the same way as bottle 80 described above, although it will be appreciated that with this alternative shape of recessed area 101 the manner in which the shoulder 105 collapses will be different.

(54) Referring now to FIGS. 12 and 13, these show a sixth embodiment of the present invention in which bottle 120 is similar in shape and operation to bottle 100 described above, because it has three discontinuities which are each shaped like an apple, however instead of being recessed areas each discontinuity is a pronounced area 121 instead. Functionally these pronounced areas 121 operate in the same way as a recessed area, because they still comprise the same lines of weakness along the upper edge 122 and the lower edge 123, as in those locations the material of the bottle 120 is disrupted. Therefore, the application of force B will have generally the same effect. However, it will be appreciated that the manner in which the shoulder 124 collapses will differ, because the pronounced areas 121 may fail in a more outward direction than in an inward direction, which will create a different look, and possibly a different final spout angle.

(55) Referring now to FIGS. 14 and 15, these show a seventh embodiment of the present invention, in which bottle 140 is similar in shape and operation to bottle 90 described above, because it has four recessed areas 141. However, instead of being recessed to the same extent across their area, each recessed area 141 has an upper edge 142 which is radially aligned with the bracing section 143 relative to the axis 144. The amount to which each recessed area 141 is recessed relative to the bracing section 143 then increases axially from the upper edge 142 to the lower edge 145. With this construction the recessed area 141 takes the form of a ramp on the inside surface of the shoulder 146 of the bottle 140, over which liquid can easily flow when the bottle is being filled.

(56) This version of the invention is intended to allow for the bottle 140 to be filled quickly by having liquid sprayed along the interior walls of the neck 147 and shoulder 146 of the bottle leaving a central axial part 148 of the neck 147 free for the air in the bottle 140 to escape. This principal requires the neck 147 and shoulder 146 of the bottle 140 to be as free as possible from obstacles which could hinder the flow of the liquid along the shoulder 146 and into the main body 149 of the bottle 140, and this ramp shape of the recessed areas 141 achieves this.

(57) In use the shoulder 146 of bottle 140 operates in the same way as shoulder 93 described above, and it can be collapsed in any of the same ways.

(58) Referring now to FIGS. 16 to 18, these show an eighth embodiment of the present invention in which bottle 160 is also intended to address the issues associated with filling bottles by spraying liquid along the interior walls 161 of the neck 162 and shoulder 163 of the bottle 160 leaving a central axial part 164 of the neck 162 free for the air in the bottle 160 to escape. As referred to above, this can only be achieved correctly if the neck and shoulder of a bottle are free from obstacles which would impede the flow of the liquid being introduced. In bottle 160 this is achieved by reducing the recessed nature of the recessed area 165 to the minimum possible, and by making the transition between the recessed area 165 and the bracing section 166 as smooth as possible. In order to still provide for a structurally weakened section which functions according to the invention, the footprint of the recessed area 165 is larger in size than in the various embodiments described above. In particular, the recessed area 165 comprises an outline 167 which extends around the axis 168, rather than just being on one side of it. Further, the outline 167 comprises a first section 169 which extends substantially 180 degrees around the axis 168 at a consistent first radial distance therefrom, and a second section 170 which extends substantially 180 degrees around the axis 168 at varying radial distances therefrom which are less than the first radial distance. Therefore, in this version of the invention the recessed area 165 is spread over a relatively large area of the shoulder 163 of the bottle 160, and actually encompasses the neck 162 of the bottle 160.

(59) Referring to FIG. 18, this shows the recessed area 165 in relation to the normal curvature of the shoulder 163, which is shown by hashed line 172. As such the recessed area 165 is relatively shallow in comparison to those in the various embodiments described above. In addition, the transition between the recessed area 165 and the bracing section 166 in the region of the outline 167 is very smooth. Bottle 160 retains sufficient strength in its shoulder 163 to withstand the first force A without collapsing, despite the large footprint of the recessed area 165. It also collapses in a relatively regular manner, with the area inside the outline 167 rotating and the outline 167 neatly marking the contour of collapse.

(60) In use the shoulder 163 of bottle 160 operates in the essentially same way as shoulder 3 described above, and it can be collapsed in the same ways using the same techniques.

(61) Referring now to FIGS. 19 to 21, these show a ninth embodiment of the present invention which is similar to the eighth embodiment described above, but bottle 180 has a pronounced area 181 instead of a recessed one. As such bottle 180 is also intended to address the issues associated with filling bottles by spraying liquid along the interior walls 182 of the neck 183 and shoulder 184, leaving a central axial part 185 of the neck 183 free for the air in the bottle 180 to escape. As referred to above, this can only be achieved correctly if the neck and shoulder of a bottle are free from obstacles which would impede the flow of the liquid being introduced. In bottle 180 this is achieved by having a pronounced area 181 which does not protrude into the path of the liquid, but also by reducing the pronounced nature of the pronounced area 181 to the minimum possible, and by making the transition between the pronounced area 181 and the bracing section 186 as smooth as possible. In order to still provide for a structurally weakened section which functions according to the invention, the footprint of the pronounced area 181 is the same size and shape as recessed area 165 in bottle 160 described above, which is larger in size than in the various other embodiments described above. In particular, the pronounced area 181 comprises an outline 187 which extends around the axis 188, rather than just being on one side of it. Further, the outline 187 comprises a first section 189 which extends substantially 180 degrees around the axis 188 at a consistent first radial distance therefrom, and a second section 190 which extends substantially 180 degrees around the axis 188 at varying radial distances therefrom which are less than the first radial distance. Therefore, in this version of the invention the pronounced area 181 is spread over a relatively large area of the shoulder 184 of the bottle 180, and actually encompasses the neck 183 of the bottle 180.

(62) Referring to FIG. 21, this shows the pronounced area 181 in relation to the normal curvature of the shoulder 184, which is shown by hashed line 191. As such the pronounced area 181 is relatively shallow in comparison the first to seventh embodiments described above. In addition, the transition between the pronounced area 181 and the bracing section 186 in the region of the outline 187 is very smooth. Bottle 180 retains sufficient strength in its shoulder 184 to withstand the first force A without collapsing, despite the large footprint of the pronounced area 181. It also collapses in a relatively regular manner, with the area inside the outline 187 rotating and the outline 187 neatly marking the contour of collapse.

(63) In use the shoulder 184 of bottle 180 operates in the essentially same way as shoulder 3 described above, and it can be collapsed in the same ways using the same techniques.

(64) The invention can be altered without departing from the scope of claim 1. In particular, in alternative embodiments (not shown) any combination of discontinuity shape and configuration features described above can be combined. For example, in one alternative embodiment a single pronounced area is provided. In another two apple shaped recessed areas are provided. In yet another two discontinuities are provided, one a recessed area and one a pronounced area. In yet another, one recess is provided which has an inverted ramp shape.

(65) In another alternative embodiment (not shown) the structurally weakened section is provided by an area of reduced thickness as opposed to a discontinuity.

(66) Therefore, the present invention provides a bottle which can achieve the benefits of an inclined outlet aperture for the end user without deviating from the known manufacturing, filling, capping, storage and transportation techniques. Furthermore, the invention provides a unique selling point for beverages, because the movement of the neck from the start configuration to the collapsed configuration can be seen as an interesting new way to interact with the product. In line with this the recessed or pronounced areas can be utilised for decoration or labelling.