Shelf assemblies that display illuminated indicia
11109677 · 2021-09-07
Assignee
Inventors
Cpc classification
G09F13/06
PHYSICS
International classification
Abstract
The present disclosure describes shelf assemblies having illuminated frames for products including appliances such as refrigerators.
Claims
1. A shelf assembly comprising: a shelf panel having a top surface, a bottom surface and a front surface that is generally perpendicular to the top surface and the bottom surface; a frame comprising a frame segment that covers a portion of the front surface of the shelf panel; and a lighting system that emits a first portion of light in a first direction toward the frame and a second portion of light in a second direction away from the shelf panel and/or away from the frame; wherein the first portion of light travels through the frame segment that covers the portion of the front surface of the shelf panel to illuminate an indicia and the second portion of light illuminates an area beneath the shelf panel, and wherein a) the frame is partly covered by a substantially non-transparent or substantially non-translucent material applied to the frame to produce a covered frame segment and an uncovered frame segment and wherein the uncovered frame segment is the illuminated indicia, or b) the illuminated indicia is an open segment within a perimeter of the frame.
2. The shelf assembly of claim 1, wherein about 60-90 percent of the emitted light is distributed in the second direction.
3. The shelf assembly of claim 1, wherein the second direction is about 45-180 degrees away from the first direction.
4. The shelf assembly of claim 1, wherein the frame is substantially transparent or substantially translucent and the first portion of light is obstructed by the covered frame segment and not obstructed by the uncovered frame segment.
5. The shelf assembly of claim 4, wherein the substantially non-transparent or substantially non-translucent material is a film or a coating.
6. The shelf assembly of claim 1, wherein the uncovered frame segment is the illuminated indicia.
7. The shelf assembly of claim 1, wherein the frame is substantially non-transparent or substantially non-translucent, wherein the open segment is substantially transparent or substantially translucent and the first portion of light is substantially obstructed by the frame and not obstructed by the open segment.
8. The shelf assembly of claim 1, wherein the open segment is the illuminated indicia.
9. The shelf assembly of claim 1, wherein the open segment is substantially transparent or substantially translucent.
10. The shelf assembly of claim 1, wherein an element of the lighting system protrudes into the open segment.
11. The shelf assembly of claim 10, wherein the element is a lens.
12. The shelf assembly of claim 10, wherein the element of the lighting system is the indicia that is illuminated.
13. The shelf assembly of claim 1, wherein the lighting system is located below the top surface of the shelf panel.
14. The shelf assembly of claim 1, wherein the lighting system is located below the top surface of the shelf panel and adjacent to the front surface of the shelf panel.
15. The shelf assembly of claim 1, wherein the lighting system is connected to the bottom surface of the shelf panel.
16. The shelf assembly of claim 1, wherein the frame covers the lighting system.
Description
BRIEF DESCRIPTION OF THE DRAWINGS
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DETAILED DESCRIPTION OF THE DISCLOSURE
(10) The present disclosure describes shelf assemblies that support any object, such as bookshelves, display units and refrigerator shelves. The shelf assemblies display an indicia that is illuminated to be visible to a user. The indicia can be the brand name of the product manufacturer, a company logo, an aesthetic design or any other text, image or pattern.
(11) The shelf assembly can comprise a shelf panel having a top surface, a bottom surface and side and front surfaces that are generally perpendicular to the top surface and the bottom surface.
(12) The lighting system 3 can be located below the top surface of the shelf panel 1 and adjacent to the front surface 4 of the shelf panel 1. The lighting system can be located elsewhere.
(13) The lighting system can be integral to the shelf assembly and can comprise one or more lighting units. An integral lighting system is a lighting system that is primarily supported by one or more components of the shelf assembly as opposed to a lighting system that is primarily supported by a wall of a refrigerator. The lighting system can create both a soft subtle glow in a first direction toward the frame and that travels through the frame to illuminate the indicia and a high intensity focused light in a second direction away from the shelf panel and/or away from the frame. The second direction can be any one or more angles from about 45-180 degrees away from the first direction. The soft subtle glow can illuminate the indicia and the high intensity focused light can illuminate the area beneath the shelf assembly. In some embodiments, such as the embodiment in
(14) The indicia is a portion of the shelf assembly that is illuminated to depict the brand name of the product manufacturer, a company logo, an aesthetic design, or any text, image or pattern. The indicia can be formed in many ways, such as being the illuminated negative space formed within cutout portions of a substantially non-transparent or substantially non-translucent film that covers a substantially transparent or substantially translucent frame, such as being the illuminated open segment or the illuminated substantially non-transparent or substantially non-translucent portion of the frame, or such as being the illuminated element of a lighting system that protrudes into an open segment of the frame.
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(16) In
(17) In another embodiment, the open segment is replaced with or covered by a substantially transparent or substantially translucent material. The first portion of light is substantially obstructed by the substantially non-transparent or substantially non-translucent frame and substantially unobstructed by the substantially transparent or substantially translucent material. The substantially transparent or substantially translucent material is the indicia that is illuminated. In some embodiments, the substantially transparent or substantially translucent material can cover at least 5% of the front or another surface area of the frame, at least 10%, or at least 20%.
(18) In another embodiment,
(19) The lighting system can emit a first portion of light toward the frame and that travels through the frame to illuminate the indicia and a second portion of light in a direction away from the shelf panel and/or away from the frame to illuminate an area beneath the shelf panel, such as for example in a direction generally perpendicular to the first portion of light or from 45-180 degrees away from the first portion of light. The first and second portions of light can be simultaneously provided by one lighting unit or by multiple lighting units.
(20) The amount of light that is provided in the first direction and in the second direction depends on the lighting system that is used and the desired light distribution. In some embodiments, the majority of light is distributed in the second direction compared to the first direction, such as for example about 60-90 percent or about 70-80 percent of the light is distributed in the second direction. In order to simultaneously distribute light in the first and second directions using a single lighting unit, the lighting unit can include a lens with a geometry and composition designed to distribute different amounts of light in different directions. For example, the lens composition can include resins or other materials that cause a different percentage of light to transmit in each direction.
(21) Substantially transparent, substantially translucent and substantially unobstructed means that more than 50% of visible light is transmitted through the element. Substantially non-transparent, substantially non-translucent and substantially obstructed means 50% or less visible light is transmitted through the element. Possibly more important is that two elements are visually distinguishable when illuminated, such as by transmitting different amounts of visible light so that one illuminated element can be visually distinguished from another illuminated element.
(22) The substantially transparent or substantially translucent material can be plastic, resin, glass, glass-ceramic, a film, a coating, or any suitable material. The substantially non-transparent material or substantially non-translucent can be plastic, resin, metal, glass, glass-ceramic, a film, a coating, or any suitable material. The materials can have surface texturing from sand blasting, brushing, etching or from other mechanisms to form part of the indicia that is illuminated or to form the entire indicia that is illuminated. The frame can be composed of a substantially transparent or substantially translucent or substantially non-transparent or substantially non-translucent plastic, resin, metal, glass, glass-ceramic, or any suitable material.
(23) As shown in
(24) The substantially non-transparent or substantially non-translucent material can be applied to the exterior surface of the frame in a number of different ways. For example, the frame can be applied to the shelf panel by extrusion and the substantially non-transparent material or substantially non-translucent can be laminated to the frame. Before or after lamination, segments within the perimeter of the frame can be removed/cut-out to provide open segments through the frame where light can travel without being blocked by the frame.
(25) The open segments of the frame and the materials applied to the frame can be in any desired location. For example, as shown in
(26) The shelf assembly can include first and second shelf brackets to support the shelf panel. The first shelf bracket can support one side of the shelf panel and the second shelf bracket can support the other side as typically done for refrigerator shelving. The shelf brackets may or may not connect to the frame.
(27) The lighting system can be powered in any manner. For example, the lighting system can have a battery or can be powered by a power supply that is in electrical communication with at least one of the first and second shelf brackets, so that the power flows through one of the brackets to power the lighting system.