SYSTEMS AND METHODS FOR AUDIENCE ENGAGEMENT
20220391930 · 2022-12-08
Inventors
Cpc classification
International classification
Abstract
A system for aggregating crowd sound from remote viewers for a live event is disclosed, including a user computing device in operable connection with a user network. An application server in operable communication with the user network hosts an application system for providing a system for the aggregation of crowd sound. A user interface module provides access to the application system through the user computing device and is in operable communication with a reactions database and an events database. The reactions database stores user-selectable reactions, and the events database stores live events and virtual events. A reactions interface is operable via the user interface module to permit the selection of the reactions, which are transmitted to a sound aggregation engine to generate an aggregate crowd sound, which is transmitted to the user device.
Claims
1. A system for aggregating crowd sound from remote viewers for a live event, the system comprising: at least one user computing device in operable connection with a user network; an application server in operable communication with the user network, the application server configured to host an application system for providing a system for the aggregation of crowd sound, the application system having a user interface module for providing access to the application system through the user computing device, the user interface module in operable communication with: a reactions database and an events database, the reactions database storing one or more user-selectable reactions and the events database storing one or more live events and one or more virtual events; and a reactions interface operable via the user interface module to permit the selection of the one or more reactions, wherein the one or more reactions are transmitted via the application server to a sound aggregation engine to generate an aggregate crowd sound and to transmit the aggregate crowd sound to the at least one user device.
2. The system of claim 1, wherein the reactions interface is comprised of a plurality of buttons.
3. The system of claim 2, wherein the plurality of buttons comprise an event sound button, a user sound button, an applause button, a boo button and a groan button.
4. The system of claim 1, further comprising an events interface to display a plurality of user-generated virtual events.
5. The system of claim 4, wherein the user indicates if the virtual event is a public virtual event or a private virtual event.
6. The system of claim 5, wherein the user indicates a date and a time for the virtual event.
7. The system of claim 1, further comprising a virtual seating module to receive a virtual location for each of a plurality of users to emit audio levels corresponding to the user's virtual location relative to other users.
8. A system for aggregating crowd sound from remote viewers for a live event, the system comprising: at least one user computing device in operable connection with a user network; an application server in operable communication with the user network, the application server configured to host an application system for providing a system for the aggregation of crowd sound, the application system having a user interface module for providing access to the application system through the user computing device, the user interface module in operable communication with: a reactions database and an events database, the reactions database storing one or more user-selectable reactions and the events database storing one or more live events and one or more virtual events; a reactions interface operable via the user interface module to permit the selection of the one or more reactions, wherein the one or more reactions are transmitted via the application server to a sound aggregation engine to generate an aggregate crowd sound and to transmit the aggregate crowd sound to the at least one user device; and an events interface to permit the generation, via an event generation module, of a virtual event, wherein the virtual event corresponds to a live event.
9. The system of claim 8, further comprising a code generation engine to generate a unique QR code, alphanumeric code and internet link corresponding to the virtual event.
10. The system of claim 9, wherein the codes and link permit access to the virtual event.
11. The system of claim 8, wherein the reactions interface is comprised of a plurality of buttons.
12. The system of claim 11, wherein the plurality of buttons comprise an event sound button, a user sound button, and an applause button.
13. The system of claim 12, wherein the applause button is quantified to produce a louder virtual applause.
14. The system of claim 8, further comprising an events interface to display a plurality of user-generated virtual events.
15. The system of claim 14, wherein the user indicates if the virtual event is a public virtual event or a private virtual event.
16. The system of claim 15, wherein the user indicates a date and a time for the virtual event.
17. The system of claim 8, further comprising a virtual seating module to receive a virtual location for each of a plurality of users to emit audio levels corresponding to the user's virtual location relative to other users.
18. The system of claim 8, wherein the sound aggregation engine receives a plurality of reactions, a plurality of recorded audio, a plurality of chats, and live crowd noise to create the aggregate crowd sound.
19. The system of claim 8, further comprising a chat interface to permit chatting between users in the same virtual event.
20. A method for aggregating crowd sound from remote viewers for a live event, the method comprising the steps of: assigning a virtual seat to each of a plurality of users; adjusting an audience size corresponding to the plurality of users who join and leave a virtual event; sending, via the computing device, signals to a network, the signals corresponding to a frequency and an intensity in which the users select one or more reaction buttons; assigning weights to each signal; normalizing the signal via a noise aggregation module; mapping the signal to each selection of the one or more reaction buttons and transmitting the signal to the computing device; adjusting the weights to reflect a direction and distance of the users assigned to the virtual seats; and playing, via the computing device, the signals as aggregate sounds.
Description
BRIEF DESCRIPTION OF THE DRAWINGS
[0016] A complete understanding of the present embodiments and the advantages and features thereof will be more readily understood by reference to the following detailed description when considered in conjunction with the accompanying drawings wherein:
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[0025]
DETAILED DESCRIPTION
[0026] The specific details of the single embodiment or variety of embodiments described herein are to the described system and methods of use. Any specific details of the embodiments are used for demonstration purposes only, and no unnecessary limitations or inferences are to be understood thereon.
[0027] Before describing in detail exemplary embodiments, it is noted that the embodiments reside primarily in combinations of components and procedures related to the system. Accordingly, the system components have been represented, where appropriate, by conventional symbols in the drawings, showing only those specific details that are pertinent to understanding the embodiments of the present disclosure so as not to obscure the disclosure with details that will be readily apparent to those of ordinary skill in the art having the benefit of the description herein.
[0028] In general, the embodiments provided herein relate to a system and method to form remote audiences for events which they attend virtually, such as by watching the event on broadcast TV or participating in video conferences or calls. Members of the remote audience can use the system to select and generate crowd sounds they would make if they were attending the event in person. Users can applaud with different levels of enthusiasm, boo, cheer, clap, groan or make other crowd sounds.
[0029] The crowd sounds selected by all of the users are transmitted to the cloud and are combined to form an aggregate crowd sound, which is then transmitted back to each user. Each user hears a combination of the sound they have selected in addition to the aggregate crowd sound. The aggregate crowd sound can be modified for each user, including to reflect each user's “position” relative to other users in a hypothetical physical representation of the remote crowd (i.e., some users can be viewed as “sitting closer” to other users, and the sound heard by each can be adjusted such that sounds created by “closer” users are louder than those created by users “sitting farther away.” Thus, users hear the sounds created by the entire remote audience as if they were attending a live event together.
[0030] Any user can utilize the system, which may be provided on a mobile application, website, etc., to create a virtual event which corresponds to a real-world event. The system generates unique QR codes, alphanumeric codes, and links for each event which can be used to invite others to join the remote audience for that event. The codes and links can be shared via the mobile application, by text, email, or by simply displaying the QR code on a TV, computer screen, or in print. Scanning the QR code instantly loads the event into the system, such that users can join the remote audience for that event. A “batch event” feature allows a host to assign a group of related events, for example, a sports team's entire season of games or every episode of a TV show, to a single set of codes so all of the related events can be added to a user's event queue with a single scan, code, or link. The system may be utilized to form any number of events simultaneously, each with any number of remote audience members. The system provides a single platform for every conceivable remote audience need.
[0031] The system will dramatically increase fan engagement. Users will enjoy forming and contributing to the remote audience and interacting with other fans via the chat function. The host can use a chat function to provide additional information to users and a poll function to ask users to vote or provide input during events. A broadcaster, for example, could ask users who they believe will win a sporting event, which candidate did best in a debate, or to pick the winner of a TV talent contest. The results will be instantly tabulated and can be revealed to crowd during the event via the system interface.
[0032] The system will also collect immediate audience feedback that can be used to improve broadcasts and real-world events. Further, the system will provide detailed insight into user preferences, which can be utilized for targeted marketing, and the system can be used to market directly to users, including in a manner that is deeply intertwined with the related real-world event.
[0033]
[0034] Processors 110 suitable for the execution of a computer program include both general and special purpose microprocessors and any one or more processors of any digital computing device. The processor 110 will receive instructions and data from a read-only memory or a random-access memory or both. The essential elements of a computing device are a processor for performing actions in accordance with instructions and one or more memory devices for storing instructions and data. Generally, a computing device will also include, or be operatively coupled to receive data from or transfer data to, or both, one or more mass storage devices for storing data, e.g., magnetic, magneto-optical disks, or optical disks; however, a computing device need not have such devices. Moreover, a computing device can be embedded in another device, e.g., a mobile telephone, a personal digital assistant (PDA), a mobile tablet device, a mobile audio or video player, a game console, a Global Positioning System (GPS) receiver, or a portable storage device (e.g., a universal serial bus (USB) flash drive).
[0035] A network interface may be configured to allow data to be exchanged between the computer system 100 and other devices attached to a network 130, such as other computer systems, or between nodes of the computer system 100. In various embodiments, the network interface may support communication via wired or wireless general data networks, such as any suitable type of Ethernet network, for example, via telecommunications/telephony networks such as analog voice networks or digital fiber communications networks, via storage area networks such as Fiber Channel SANs, or via any other suitable type of network and/or protocol.
[0036] The memory 120 may include application instructions 150, configured to implement certain embodiments described herein, and a database 160, comprising various data accessible by the application instructions 150. In one embodiment, the application instructions 150 may include software elements corresponding to one or more of the various embodiments described herein. For example, application instructions 150 may be implemented in various embodiments using any desired programming language, scripting language, or combination of programming languages and/or scripting languages (e.g., C, C++, C#, JAVA®, JAVASCRIPT®, PERL®, Python, etc.).
[0037] The steps and actions of the computer system 100 described in connection with the embodiments disclosed herein may be embodied directly in hardware, in a software module executed by a processor, or in a combination of the two. A software module may reside in RAM, flash memory, ROM memory, EPROM memory, EEPROM memory, registers, a hard disk, a removable disk, a CD-ROM, or any other form of storage medium known in the art. An exemplary storage medium may be coupled to the processor 110 such that the processor 110 can read information from, and write information to, the storage medium. In the alternative, the storage medium may be integrated into the processor 110. Further, in some embodiments, the processor 110 and the storage medium may reside in an Application Specific Integrated Circuit (ASIC). In the alternative, the processor and the storage medium may reside as discrete components in a computing device. Additionally, in some embodiments, the events or actions of a method or algorithm may reside as one or any combination or set of codes and instructions on a machine-readable medium or computer-readable medium, which may be incorporated into a computer program product.
[0038] Also, any connection may be associated with a computer-readable medium. For example, if the software is transmitted from a website, server, or other remote source using a coaxial cable, fiber optic cable, twisted pair, digital subscriber line (DSL), or wireless technologies such as infrared, radio, and microwave, then the coaxial cable, fiber optic cable, twisted pair, DSL, or wireless technologies such as infrared, radio, and microwave are included in the definition of medium. “Disk” and “disc,” as used herein, include compact disc (CD), laser disc, optical disc, digital versatile disc (DVD), floppy disk and Blu-ray disc where disks usually reproduce data magnetically, while discs usually reproduce data optically with lasers. Combinations of the above should also be included within the scope of computer-readable media.
[0039] In some embodiments, the system is world-wide-web (www) based, and the network server is a web server delivering HTML, XML, etc., web pages to the computing devices. In other embodiments, a client-server architecture may be implemented, in which a network server executes enterprise and custom software, exchanging data with custom client applications running on the computing device.
[0040]
[0041] The user 200 may utilize a text chat feature, which is created for each event. The chat feature is provided on the application interface and allows users 200 who are not physically present at the event to form a virtual crowd and exchange text messages while hearing the aggregate crowd sounds as if they were physically present. In some embodiments, the aggregate crowd sound can be played over speakers where the event is taking place, so athletes, performers, or others can hear the sound of the remote audience.
[0042] In some embodiments, the computing device 202 may operate a microphone to capture noise created by each user 200 while watching the live event. The noise captured by the microphone may be transmitted to the system to generate aggregate crowd noises.
[0043] As used herein, the term “reactions” relates to audible audience sounds, which are often made during a live event, such as cheering, clapping, whistling, groaning, booing, conversation, chanting, stomping, and the like. One skilled in the arts will readily understand that various audible noises can be made and replicated virtually by the system.
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[0046] In some embodiments, the event generation module 440 allows a group of users to create a virtual event in which they can interact with one another. The event generation module will assign a unique QR code, alphanumeric code and internet link that event. The creator of the virtual event may invite (by sharing the codes and/or links for the event) other users to join the event. The group of invited users may be limited (e.g., made up of friends and family), or it may comprise a larger group (e.g., fans of a particular sports team). For example, a sports team may create a group that is accessible via a publicly available QR code, such that fans of the sports team may interact with one another in the virtual event which corresponds to a real-world competition in which includes the sports team.
[0047]
[0048] In further reference to
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[0051] The sound aggregation engine employs a continuous real-time algorithm which measures the frequency and intensity of sound reactions entered by users via the reaction buttons 501, 503, 505, 507 and 509 and the real crowd noise 740 and then weights such sounds by the number of total users (and the percentage of active users, i.e., those who have entered a reaction button within a preset period of time) and then creates a mapping which assigns different weights (which are associated with volumes) to each of the sounds stored in the reactions database). Those weights (and, if necessary, the associated sounds) are transmitted back to each user's computing device 202 where such weights may be further adjusted (e.g., to ensure that each user hears the sound associated with the reaction that specific user has selected, and to reflect the distance and direction in the virtual seat mapping of that user relative to other users who have provided reactions).
[0052]
[0053] In reference to
[0054] In some embodiments, the live event venue includes a display screen, which is in operable communication with the system. Aggregate crowd sound may be displayed as a “sound meter” to provide a visual representation of the aggregate amount of engagement (or the aggregate for categories of sounds included in the reactions database) received from the remote viewers. In such, the system connects remote viewers with the athletes/performers at the live event as well as with in-person attendees at the live event.
[0055] Many different embodiments have been disclosed herein, in connection with the above description and the drawings. It will be understood that it would be unduly repetitious and obfuscating to describe and illustrate every combination and subcombination of these embodiments. Accordingly, all embodiments can be combined in any way or combination, and the present specification, including the drawings, shall be construed to constitute a complete written description of all combinations and subcombinations of the embodiments described herein, and of the manner and process of making and using them, and shall support claims to any such combination or subcombination.
[0056] An equivalent substitution of two or more elements can be made for any one of the elements in the claims below or that a single element can be substituted for two or more elements in a claim. Although elements can be described above as acting in certain combinations and even initially claimed as such, it is to be expressly understood that one or more elements from a claimed combination can in some cases be excised from the combination and that the claimed combination can be directed to a subcombination or variation of a subcombination.
[0057] It will be appreciated by persons skilled in the art that the present embodiment is not limited to what has been particularly shown and described hereinabove. A variety of modifications and variations are possible in light of the above teachings without departing from the following claims.