BRUSH PRODUCT PACKAGING DEVICE

Abstract

A brush product packaging device for receiving a brush product includes an application head and handle, further includes at least one packaging base body to form an at least substantially closed receiving region for the brush product and includes folded hood and card elements applied onto the hood element, the hood and card elements being at least largely made of a paper material, wherein the brush product packaging device further includes at least one holding unit, which projects at least partially into the receiving region and is configured for holding the brush product at least partially in position relative to the receiving region, and is at least largely made of a paper material, wherein the holding unit is realized separately from the packaging base body, wherein the at least one holding unit includes at least two folding elements which project at least partially into the receiving region in different regions.

Claims

1-20. (canceled)

21. A brush product packaging device for receiving a brush product with an application head and with a handle, with at least one packaging base body which is configured to form an at least substantially closed receiving region for the brush product and comprises a folded hood element and a card element that is applied onto the hood element, the hood element and the card element being in each case at least largely made of a paper material, the brush product packaging device further comprising at least one holding unit, which projects at least partially into the receiving region and is configured for holding the brush product at least partially in position relative to the receiving region, and is at least largely made of a paper material, wherein the holding unit is realized separately from the packaging base body, wherein the at least one holding unit comprises at least two folding elements which project at least partially into the receiving region in different regions.

22. The brush product packaging device according to claim 21, wherein the holding unit comprises at least one base side element via which the folding elements are connected to one another.

23. The brush product packaging device according to claim 22, wherein the folding elements are connected to one another integrally via the base side element.

24. The brush product packaging device according to claim 21, wherein the holding unit extends at least over a large portion of a main extent of the packaging base body.

25. The brush product packaging device according to claim 21, wherein the folding elements in each case delimit at least one recess for receiving at least one subregion of the brush product, wherein a first recess of a first folding element of the folding elements essentially differs from a second recess of a second folding element and is configured for receiving a different subregion of the brush product.

26. The brush product packaging device according to claim 21, wherein at least one folding element of the folding elements forms a projection which is configured to engage in a recess of the brush product.

27. The brush product packaging device according to claim 21, wherein at least one first folding element of the folding elements delimits at least two recesses, which are respectively configured for receiving different brush products.

28. The brush product packaging device according to claim 27, wherein the at least one holding unit comprises a third folding element, wherein the second folding element of the folding elements is configured to fix a first brush product of the brush products and the third folding element is configured to fix a second brush product of the brush products.

29. The brush product packaging device according to claim 28, wherein the third folding element is arranged spaced apart from the second folding element along the main extension direction.

30. The brush product packaging device according to claim 21, wherein a distance of a first folding element of the folding elements from a second folding element of the folding elements is equivalent to 20% to 60% of a total extent of the receiving region along the main extension direction.

31. The brush product packaging device according to claim 21, wherein at least one of the folding elements delimits a recess for an accommodation of at least one subregion of the brush product, which in a folded state of the folding element forms an undercut.

32. A brush product packaging device for receiving a brush product with an application head and with a handle, with at least one packaging base body which is configured to form an at least substantially closed receiving region for the brush product and comprises a folded hood element and a card element that is applied onto the hood element, the hood element and the card element being in each case at least largely made of a paper material, wherein the card element comprises at least one suspension recess and the hood element comprises, in a proximity of the suspension recess, at least one reinforcing element, which is configured for a stabilization of the card element in a region of the suspension recess and the main extension plane of which is angled with respect to a main extension plane of the card element.

33. The brush product packaging device according to claim 32, wherein the hood element comprises at least one side part, which extends beyond the receiving region and which in the region of the suspension recess forms a stabilizing wall that forms the reinforcing element and extends at least substantially perpendicularly to the card element.

34. A brush product packaging device for receiving a brush product with an application head and with a handle, with at least one packaging base body which is configured to form an at least substantially closed receiving region for the brush product and comprises a folded hood element and a card element that is applied onto the hood element, the hood element and the card element being in each case at least largely made of a paper material, wherein the packaging base body comprises at least one viewing window.

35. The brush product packaging device according to claim 34, wherein the hood element of the packaging base body delimits at least one recess that forms the viewing window.

36. The brush product packaging device according to claim 35, wherein the recess is arranged in a bottom of the hood element.

37. The brush product packaging device according to claim 34, wherein the viewing window has a main extension area that is equivalent to 5% to 40% of a main extension area of the card element.

38. A brush product packaging device for receiving a brush product with an application head and with a handle, with at least one packaging base body which is configured to form an at least substantially closed receiving region for the brush product and comprises a folded hood element and a card element that is applied onto the hood element, the hood element and the card element being in each case at least largely made of a paper material, wherein the hood element has at least one bottom, the main extension plane of which extends at an angle of 2 to 15 relative to a main extension plane of the card element.

39. The brush product packaging device according to claim 38, wherein the hood element and the card element each have at least one contact region, which is respectively configured for a defined contacting of the brush product, wherein the packaging base body is configured to accommodate the brush product in a clamping fashion between the at least one contact region of the hood element and the at least one contact region of the card element.

40. The brush product packaging device according to claim 38, wherein the card element and the hood element are produced together from a one-piece precut.

Description

DRAWINGS

[0111] Further advantages will become apparent from the following description of the drawings. In the drawings thirty-six exemplary embodiments of the invention are shown. The drawings, the description and the claims contain a plurality of features in combination. The person skilled in the art will purposefully also consider the features individually and will find further expedient combinations.

[0112] In the drawings:

[0113] FIG. 1a shows a precut of a card element of a packaging base body of a brush product packaging device according to the invention, in a plan view,

[0114] FIG. 1b shows a precut of a hood element of the packaging base body of the brush product packaging device according to the invention, in a plan view,

[0115] FIG. 1c shows the hood element of the packaging base body of the brush product packaging device according to the invention in a folded state, in a 3D view from the front,

[0116] FIG. 1d shows the hood element of the packaging base body of the brush product packaging device according to the invention in a folded state, in a 3D view from the rear,

[0117] FIG. 1e shows the hood element of the packaging base body of the brush product packaging device according to the invention in a folded state, in a plan view,

[0118] FIG. 1f shows the hood element of the packaging base body of the brush product packaging device according to the invention in a folded state, in a view from below,

[0119] FIG. 1g shows the hood element of the packaging base body of the brush product packaging device according to the invention in a folded state, in a side view onto a long side,

[0120] FIG. 1h shows the hood element of the packaging base body of the brush product packaging device according to the invention in a folded state, in a side view onto a short side from below,

[0121] FIG. 1i shows the brush product packaging device according to the invention in a 3D view from the front,

[0122] FIG. 1j shows the brush product packaging device according to the invention with the packaging base body and with a holding unit, in a 3D view from the front, with a hidden card element and without a brush product,

[0123] FIG. 1k shows the brush product packaging device according to the invention with the packaging base body and with the holding unit, in a 3D view from the front, with a hidden card element and with an accommodated brush product,

[0124] FIG. 2a shows a precut of a holding unit of an alternative brush product packaging device according to the invention, in a plan view,

[0125] FIG. 2b shows the alternative brush product packaging device according to the invention with a packaging base body and with the holding unit, in a 3D view from the front, with a hidden card element,

[0126] FIG. 2c shows the alternative brush product packaging device according to the invention with the packaging base body and with the holding unit, in a 3D view from the front, with the hidden card element and with two accommodated brush products,

[0127] FIG. 3a shows a precut of a holding unit of a further alternative brush product packaging device according to the invention, in a plan view,

[0128] FIG. 3b shows the holding unit of the further alternative brush product packaging device according to the invention, in a 3D view from the front,

[0129] FIG. 3c shows the further alternative brush product packaging device according to the invention with a packaging base body and with the holding unit, in a 3D view from the front, with a hidden card element and with an accommodated brush product,

[0130] FIG. 4a shows a precut of a holding unit of a further alternative brush product packaging device according to the invention, in a plan view,

[0131] FIG. 4b shows the further alternative brush product packaging device according to the invention with a packaging base body and with the holding unit, in a 3D view from the front, with a hidden card element and with accommodated brush products,

[0132] FIG. 5a shows a precut of a holding unit of a further alternative brush product packaging device according to the invention, in a plan view,

[0133] FIG. 5b shows the holding unit of the further alternative brush product packaging device according to the invention, in a 3D view from the front,

[0134] FIG. 5c shows the further alternative brush product packaging device according to the invention with a packaging base body and with the holding unit, in a 3D view from the front, with a hidden card element and with accommodated brush products,

[0135] FIG. 6a shows a precut of a holding unit of a further alternative brush product packaging device according to the invention, in a plan view,

[0136] FIG. 6b shows the holding unit of the further alternative brush product packaging device according to the invention, in a 3D view from the front,

[0137] FIG. 6c shows a precut of a packaging base body of the further alternative brush product packaging device according to the invention, in a plan view,

[0138] FIG. 7 shows a precut of a packaging base body of a further alternative brush product packaging device according to the invention, in a plan view,

[0139] FIG. 8 shows a precut of a packaging base body of a further alternative brush product packaging device according to the invention, in a plan view,

[0140] FIG. 9 shows a folding element of a holding unit of a further alternative brush product packaging device according to the invention with two recesses, in a schematic side view,

[0141] FIG. 10 shows a folding element of a holding unit of a further alternative brush product packaging device according to the invention with two recesses, in a schematic side view,

[0142] FIG. 11a shows a folding element of a holding unit of a further alternative brush product packaging device according to the invention with two recesses, in a schematic side view,

[0143] FIG. 11b shows an alternative folding element of the holding unit of the further alternative brush product packaging device according to the invention with a recess, in a cutout of a schematic side view,

[0144] FIG. 11c shows an alternative folding element of the holding unit of the further alternative brush product packaging device according to the invention with a recess, in a cutout of a schematic side view,

[0145] FIG. 11d shows an alternative folding element of the holding unit of the further alternative brush product packaging device according to the invention with a recess, in a cutout of a schematic side view,

[0146] FIG. 12 shows a folding element of a holding unit of a further alternative brush product packaging device according to the invention with a projection, in a 3D view from the front,

[0147] FIG. 13a shows a folding element of a holding unit of a further alternative brush product packaging device according to the invention with a projection and two recesses, in a schematic side view,

[0148] FIG. 13b shows an alternative folding element of the holding unit of the further alternative brush product packaging device according to the invention with a projection and two recesses, in a schematic side view,

[0149] FIG. 14 shows a folding element of a holding unit of a further alternative brush product packaging device according to the invention with a recess, in a schematic side view,

[0150] FIG. 15 shows a folding element of a holding unit of a further alternative brush product packaging device according to the invention with a recess, in a schematic side view,

[0151] FIG. 16 shows a folding element of a holding unit of a further alternative brush product packaging device according to the invention with two recesses, in a schematic side view,

[0152] FIG. 17a shows a precut of a holding unit of a further alternative brush product packaging device according to the invention, in a plan view,

[0153] FIG. 17b shows the holding unit of the further alternative brush product packaging device according to the invention, in a 3D view from the front,

[0154] FIG. 17c shows the holding unit of the further alternative brush product packaging device according to the invention, in a plan view from the front, with accommodated brush products,

[0155] FIG. 18 shows a holding unit of a further alternative brush product packaging device according to the invention, in a plan view from the front, with accommodated brush products,

[0156] FIG. 19 shows a further alternative brush product packaging device according to the invention with a packaging base body and with a holding unit, in a 3D view from the front, with a hidden card element, with an accommodated brush product and with an accommodated additional product,

[0157] FIG. 20a shows a further alternative brush product packaging device according to the invention with a packaging base body and with a holding unit, in a plan view from the front, with a hidden card element, with an accommodated brush product and with an accommodated additional product,

[0158] FIG. 20b shows the further alternative brush product packaging device according to the invention with a packaging base body and with a holding unit, in a sectional illustration along the section line b-b, with a hidden card element,

[0159] FIG. 20c shows the further alternative brush product packaging device according to the invention with a packaging base body and with a holding unit, in a sectional illustration along the section line c-c, with a hidden card element,

[0160] FIG. 21 shows a precut of a packaging base body of a further alternative brush product packaging device according to the invention, in a plan view,

[0161] FIG. 22 shows a precut of a packaging base body of a further alternative brush product packaging device according to the invention, in a plan view,

[0162] FIG. 23 shows a further alternative brush product packaging device according to the invention, in a plan view from the front, with an accommodated brush product,

[0163] FIG. 24 shows a further alternative brush product packaging device according to the invention, in a plan view from the front, with an accommodated brush product,

[0164] FIG. 25 shows a further alternative brush product packaging device according to the invention, in a plan view from the front, with an accommodated brush product,

[0165] FIG. 26 shows the further alternative brush product packaging device according to the invention, in a 3D view from the front, with an accommodated brush product,

[0166] FIG. 27a shows a precut of a hood element of a packaging base body of a further alternative brush product packaging device according to the invention, in a plan view,

[0167] FIG. 27b shows the further alternative brush product packaging device according to the invention, in a side view onto a long side,

[0168] FIG. 27c shows the further alternative brush product packaging device according to the invention, in a schematic sectional illustration parallel to a long side, with accommodated brush products,

[0169] FIG. 27d shows the further alternative brush product packaging device according to the invention, in a 3D view from the rear,

[0170] FIG. 27e shows the further alternative brush product packaging device according to the invention, in a 3D view from the front, with a hidden card element and with accommodated brush products,

[0171] FIG. 27f shows the further alternative brush product packaging device according to the invention, in a 3D view from the front, with accommodated brush products,

[0172] FIG. 28a shows a precut of a hood element of a packaging base body of a further alternative brush product packaging device according to the invention, in a plan view,

[0173] FIG. 28b shows the further alternative brush product packaging device according to the invention, in a 3D view from the front, with a hidden card element,

[0174] FIG. 28c shows the further alternative brush product packaging device according to the invention, in a 3D view from the front, with a hidden card element and with accommodated brush products,

[0175] FIG. 29a shows a precut of a hood element of a packaging base body of a further alternative brush product packaging device according to the invention, in a plan view,

[0176] FIG. 29b shows the further alternative brush product packaging device according to the invention, in a 3D view from the front, with a hidden card element and with accommodated brush products,

[0177] FIG. 30a shows a precut of a hood element of a packaging base body of a further alternative brush product packaging device according to the invention, in a plan view,

[0178] FIG. 30b shows the hood element of the packaging base body of the further alternative brush product packaging device according to the invention, in a folded state, in a 3D view from the front,

[0179] FIG. 30c shows the further alternative brush product packaging device according to the invention, in a side view onto the long side,

[0180] FIG. 31a shows a precut of a hood element of a packaging base body of a further alternative brush product packaging device according to the invention, in a plan view,

[0181] FIG. 31b shows a precut of a card element of a packaging base body of the further brush product packaging device according to the invention, in a plan view,

[0182] FIG. 31c shows the hood element of the packaging base body of the further alternative brush product packaging device according to the invention, in a folded state, in a 3D view from the rear,

[0183] FIG. 31d shows the further alternative brush product packaging device according to the invention, in a 3D view from the rear,

[0184] FIG. 32 shows a precut of a hood element of a packaging base body of a further alternative brush product packaging device according to the invention, in a plan view,

[0185] FIG. 33a shows a precut of a hood element of a packaging base body of a further alternative brush product packaging device according to the invention, in a plan view,

[0186] FIG. 33b shows a partial cutout of the further alternative brush product packaging device according to the invention, in a 3D view from the rear,

[0187] FIG. 34a shows a precut of a hood element of a packaging base body of a further alternative brush product packaging device according to the invention, in a plan view,

[0188] FIG. 34b shows a partial cutout of the further alternative brush product packaging device according to the invention, in a 3D view from the rear,

[0189] FIG. 35a shows a further alternative brush product packaging device according to the invention with a packaging base body and with a holding unit, in a 3D view from the front, with a hidden card element and with accommodated brush products,

[0190] FIG. 35b shows a partial cutout of the further alternative brush product packaging device according to the invention with the packaging base body and with the holding unit, in a 3D view from the front, with a hidden card element and with accommodated brush products,

[0191] FIG. 36a shows a precut of a holding unit of a further alternative brush product packaging device according to the invention, in a plan view,

[0192] FIG. 36b shows the holding unit of the further alternative brush product packaging device according to the invention, in a 3D view from the front, and

[0193] FIG. 36c shows the further alternative brush product packaging device according to the invention with a packaging base body and with the holding unit, in a 3D view from the front, with the hidden card element and with an accommodated brush product.

DESCRIPTION OF THE EXEMPLARY EMBODIMENTS

[0194] FIGS. 1a to 1k show a brush product packaging device 10a for accommodating a brush product 12a in a sidewise position. The brush product 12a comprises an application head 14a and a handle 16a. The application head 14a comprises a bristle field. Furthermore, the brush product 12a has a neck which connects the handle 16a to the application head 14a. The brush product 12a is realized as a toothbrush, in particular a manual toothbrush. The brush product packaging device 10a is exemplarily configured to accommodate a toothbrush. The brush product packaging device 10a forms a primary packaging for the brush product 12a. The brush product packaging device 10a is realized as a sales packaging. The brush product packaging device 10a comprises a receiving region 20a for accommodating the brush product 12a. The receiving region 20a is approximately rectangular-cuboid-shaped. The accommodation region 20a is realized so as to be substantially closed. In particular, the accommodation region 20a is in particular realized such that it is not completely tight.

[0195] The brush product packaging device 10a and the brush product 12a accommodated in the brush product packaging device 10a form a system, in particular a sales system.

[0196] The brush product packaging device 10a comprises a packaging base body 18a. The packaging base body 18a forms a base body of the brush product packaging device 10a. The packaging base body 18a is configured to form the substantially closed receiving region 20a for the brush product 12a. The packaging base body 18a materially delimits the receiving region 20a. Furthermore, the packaging base body 18a consists largely of a paper material. The packaging base body 18a consists of solid paperboard.

[0197] The packaging base body 18a comprises a folded hood element 36a and a card element 34a that is applied onto the hood element 36a. The card element 34a is exemplarily realized in a planar fashion. The card element 34a and the hood element 36a consist largely of a paper material. The card element 34a and the hood element 36a are made of solid paperboard. The card element 34a and the hood element 36a have the same material thickness. In an assembled state the hood element 36a is fixedly connected to the card element 34a. Furthermore, an extent of the hood element 36a along a main extension direction 40a of the brush product packaging device 10a is substantially equivalent to an extent of the card element 34a along the main extension direction 40a of the brush product packaging device 10a. The card element 34a is arranged on a front side of the brush product packaging device 10a. The card element 34a is realized essentially rectangular. The card element 34a has a length of 50 mm to 300 mm, preferably of 100 mm to 260 mm. The card element 34a furthermore has a width of 20 mm to 150 mm, preferably of 35 mm to 135 mm. The grammage of the card element 34a is from 200 g/m.sup.2 to 500 g/m.sup.2, preferably from 250 g/m.sup.2 to 450 g/m.sup.2. The hood element 36a is arranged on a rear side of the brush product packaging device 10a. The hood element 36a has delimiting surfaces which delimit the receiving region 20a. The hood element 36a has a bottom 58a. The hood element 36a furthermore comprises two side parts 52a, 52a which adjoin the bottom 58a and are configured to form in each case one side wall of the packaging base body 18a. The hood element 36a further comprises two end walls 62a, 62a which adjoin the bottom 58a. The hood element 36a moreover has sealing edges 64a, which are connected to the end walls 62a, 62a and to the side parts 52a, 52a and are configured for a connection to the card element 34a. The sealing edges 64a are connected to the end walls 62a, 62a and to the side parts 52a, 52a of the hood element 36a via perforations and creasings. The hood element 36a is produced from a precut (FIG. 1b). The precut of the hood element 36a has the rectangular bottom 58a and trapezoid-shaped end walls 62a, 62a and side parts 52a, 52a. At the end walls 62a, 62a and the side parts 52a, 52a respectively one sealing edge 64a is arranged, wherein the sealing edge 64a comprises a tab 66a in the region of the upper end wall 62a. Furthermore, respectively one dust tab 68a is arranged in each case on the two long trapezoid-shaped side parts 52a, 52a at the two free edges. In a flat state, the hood element 36a has a length of 70 mm to 320 mm, preferably of 110 mm to 280 mm. The hood element 36a furthermore has in a flat state a width of 40 mm to 150 mm, preferably of 50 mm to 120 mm. In a formed state of the hood element 36a, the inner dimensions of the trough that forms the receiving region 20a have on a side facing towards the card element 34a a length of 50 mm to 250 mm, preferably of 100 mm to 200 mm, and a width of 15 mm to 60 mm, preferably of 20 mm to 40 mm. The hood element 36a presents a conicity from a side facing the card element 34a towards a bottom 58a, wherein the conicity is identical on opposite-situated sides, in particular on all four sides. An angle of the conicity is 2 to 20, preferably 2 to 10. Furthermore, the height of the hood element 36a is in a formed state 10 mm to 25 mm, preferably 14 mm to 20 mm. The total height of the packaging base body 18a is 12 mm to 35 mm, preferably 14 mm to 25 mm. The front side and the rear side of the packaging base body 18a are substantially parallel.

[0198] The packaging base body 18a comprises the dust tabs 68a. The hood element 36a comprises the dust tabs 68a. The dust tabs 68a are configured to prevent or reduce the entry of dust. The dust tabs 68a are fixed, like in particular by sealing, folded and laid on in order to form the hood element 36a, but they can also be arranged in unfixed or non-fixed fashion, just lying on. During production, the dust tabs 68a are sealed in particular with the end walls 62a, 62a of the hood element 36a.

[0199] Furthermore, the packaging base body 18a has a suspension recess 48a at an upper end. The suspension recess 48a is realized as a euroslot recess. The suspension recess 48a is introduced into an upwardly protruding tab 66a. The tab 66a has a double cardboard guide. The tab 66a for the suspension recess 48a is realized in two layers, wherein one layer of the tab 66a is formed by the card element 34a and one layer of the tab 66a is formed by the hood element 36a. The hood element 36a and the card element 34a are sealed in the region of the tab 66a. The tab 66a is realized partly integrally with the hood element 36a and partly integrally with the card element 34a. The card element 34a has a smaller suspension recess 48a in the region of the tab 66a than the hood element 36a has in the region of the tab 66a, in order to compensate the tolerances occurring in the assembly of the elements relative to each other, such that the suspension recess of the card element 34a is not overlapped by the suspension recess of the hood element 36a. In the hood element 36a a larger suspension recess 48a is provided. The suspension recesses 48a have a size difference of approximately 0.5 mm. The suspension recess 48a is closed and not laterally open in order to ensure stability. In principle, the Euroslot recess may also be omitted if the packaging base body 18a is not suspended, thus saving material and volume.

[0200] Furthermore, the packaging base body 18a comprises respectively one guide section 70a, 70a with a reduced depth extent on each of two opposite-situated edges which extend parallel to the main extension direction 40a of the brush product packaging device 10a. The guide sections 70a, 70a in each case have a reduced depth extent as compared to the overall depth extent. The packaging base body 18a has straight, parallel outer edges in the guide sections 70a, 70a. In the guide sections 70a, 70a, the packaging base body 18a is respectively realized at least partially in a multi-layer implementation. In the guide sections 70a, 70a, the card element 34a and the hood element 36a are arranged in a respectively overlapping manner. In the guide sections 70a, 70a, the card element 34a is respectively sealed with the hood element 36a via the sealing edges 64a, wherein the sealing edges 64a and the card element 34a are sealed surface-wise in the guide sections 70a, 70a. The guide sections 70a, 70a respectively form an insertion plane of the brush product packaging device 10a. The guide sections 70a, 70a serve for receiving the brush product packaging device 10a in a tray packaging. For sales purposes, the brush product packaging device 10a is inserted into guidings of the tray packaging. A maximum thickness of the packaging base body 18a is in the guide sections 70a, 70a respectively 0.2 mm to 2.5 mm, preferably 0.3 mm to 1 mm.

[0201] Furthermore, the packaging base body 18a comprises a viewing window 54a. The card element 34a of the packaging base body 18a delimits a recess 56a that forms the viewing window 54a. The viewing window 54a serves for making products, a number of products, colors and the like visible. In the present example, the bristle field of the brush product 12a is visible through the viewing window 54a. The recess 56a is closed by a fastened film, such that the viewing window 54a is closed. In this way entry of dirt can be prevented. The viewing window 54a has a rectangular basic shape. The viewing window 54a has a main extension area that is equivalent to 5% to 40%, preferably 8% to 20%, of a main extension area of the card element 34a.

[0202] The brush product packaging device 10a further comprises a holding unit 22a. The holding unit 22a projects into the receiving region 20a and is configured for holding the brush product 12a in position relative to the receiving region 20a. The holding unit 22a is configured for holding the brush product 12a at the handle 16a and/or at the neck in position relative to the receiving region 20a and/or for reducing a movement of the brush product 12a. The holding unit 22a is configured for reducing a movement play of the brush product 12a. The holding unit 22a consists largely of a paper material. The holding unit 22a is realized separately from the packaging base body 18a.

[0203] Furthermore, the holding unit 22a comprises two folding elements 24a, 26a, which project at least partially into the receiving region 20a in different regions. The folding elements 24a, 26a are made of solid paperboard. The folding elements 24a, 26a form part of the holding unit 22a. The folding elements 24a, 26a are connected to each other. The holding unit 22a comprises several base side elements 38a, via which the folding elements 24a, 26a are connected to each other. The folding elements 24a, 26a are connected to each other integrally via the base side elements 38a. Furthermore, the folding elements 24a, 26a are connected to the hood element 36a via the base side elements 38a. The holding unit 22a is realized in a one-part implementation. The holding unit 22a is produced from a flat precut in which the folding options for the folding elements 24a, 26a are already integrated in the form of creases and/or perforations. The holding unit 22a is realized as an inlay part for the packaging base body 18a. The holding unit 22a consists of a rectangular precut. The holding unit 22a consists of a first base side element 38a, of a first folding element 24a which is connected thereto and has a triangular cross-section, of a second base side element 38a connected to the first folding element 24a, of a second folding element 26a which is connected to the second base side element 38a and has a triangular cross-section, and of a third base side element 38a connected to the second folding element 26a. The folding elements 24a, 26a are respectively connected to the base side elements 38a via folding edges 72a. Furthermore, the folding elements 24a, 26a in each case have, on a free upper side, a further folding edge 74a, which in each case forms a ridge of the folding elements 24a, 26a. The folding elements 24a, 26a each form an elevation. The folding elements 24a, 26a each form a saddle-roof-shaped elevation. Depending on a folding angle of the folding elements 24a, 26a, different heights of the folding elements 24a, 26a can be realized. The position for a fixing of the brush product 12a is variable. In particular, the position depends on a geometry of the receiving region 20a and on a geometry of the brush product 12a. The brush product 12a is exemplarily fixed in a neck region and in a region of the handle 16a of the brush product 12a.

[0204] The holding unit 22a is realized so as to be, for example, sealed or glued into the packaging base body 18a. The holding unit 22a is, in a region of the base side elements 38a, connected to the packaging base body 18a in a planar manner. The holding unit 22a is connected on an inner face of the packaging base body 18a, on a base side of the hood element 36a. In a state when arranged in the packaging base body 18a, the holding unit 22a is realized so as to be mounted and folded. The holding unit 22a extends width-wise over the entire width of the bottom 58a of the hood element 36a. Furthermore, the holding unit 22a extends at least over a large portion of a main extent 30a of the packaging base body 18a. The main extent 30a of the packaging base body 18a is herein realized as an extent of the packaging base body 18a along the main extension direction 40a.

[0205] The folding elements 24a, 26a each have a height of 8 mm to 35 mm, preferably of 10 mm to 25 mm. The folding elements 24a, 26a extend from the bottom 58a of the hood element 36a upwards as far as the card element 34a. The height of the folding elements 24a, 26a, of recesses 42a, 44a and of the receiving region 20a are adapted to one another such that the accommodated brush product 12a is pressed against the card element 34a. The folding elements 24a, 26a in each case have a width that corresponds to a width of the receiving region 20a. In particular, a width of the folding elements 24a, 26a corresponds to a width of the holding unit 22a.

[0206] The folding elements 24a, 26a each delimit a recess 42a, 44a for receiving at least one subregion of the brush product 12a. The recesses 42a, 44a are respectively formed by groove-shaped recesses 42a, 44a. The recesses 42a, 44a are in each case introduced into two surfaces of the respective folding element 24a, 26a. In order to form the groove-shaped recesses 42a, 44a, two surfaces of the respective folding element 24a, 26a each have a sub-recess, wherein the sub-recesses are connected to one another on at least one side. The sub-recesses are connected at an upper edge of the folding elements 24a, 26a. The sub-recesses are herein approximately rectangular. The recesses 42a, 44a taper conically from a free end, which brings about better clamping. The recesses 42a, 44a are trapezoid-shaped. The resulting grooves each have in a lower region a width of 3 mm to 10 mm, preferably of 3 mm to 6 mm. The grooves furthermore have, at a free open end, a width of 4 mm to 15 mm, preferably of 5 mm to 10 mm. The depth of the grooves is in particular 3 mm to 12 mm, preferably 5 mm to 10 mm, measured on the surface of the respective folding element 24a, 26a.

[0207] A first recess 42a of a first folding element 24a of the folding elements 24a, 26a is substantially different from a second recess 44a of a second folding element 26a and is configured for receiving a different subregion of the brush product 12a.

[0208] A distance of the first folding element 24a of the folding elements 24a, 26a from a second folding element 26a of the folding elements 24a, 26a is equivalent to 20% to 60% of a total extent of the receiving region 20a along the main extension direction 40a. A distance of the first folding element 24a from the second folding element 26a along the main extension direction 40a is 20% to 60%, preferably 25% to 40%, of a total extent of the receiving region 20a along the main extension direction 40a. The distance is here viewed from tip to tip of the respective folding elements 24a, 26a with respect to the total length of the receiving region 20a of the hood element 36a. Measured from the upper end of the receiving region 20a of the hood element 36a to a tip of the respective folding element 24a, the first folding element 24a is arranged after 15% to 40%, preferably 20% to 35%, of the length of the receiving region 20a viewed along the main extension direction 40a. Measured from the upper end of the receiving region 20a of the hood element 36a to a tip of the respective folding element 26a, the second folding element 26a is arranged after 50% to 75%, preferably 55% to 65%, of the length.

[0209] In a production of the brush product packaging device 10a, precuts of the card element 34a and of the hood element 36a are produced in a first method step. Then the hood element 36a is formed. Herein a trough is formed from the flat precut of the hood element 36a. The formed trough may optionally be glued and/or sealed. Furthermore, the holding unit 22a is introduced into the hood element 36a and is connected, for example, by sealing or gluing. After this, the formed trough is filled with the brush product 12a, which is fixed in or with the folding element 26a. Then the card element 34a is placed onto the filled trough of the hood element 36a. The card element 34a is sealed with the sealing edges 64a of the hood element 36a by hot sealing.

[0210] In FIGS. 2a to 35b thirty-four further exemplary embodiments of the invention are shown. The following descriptions are essentially limited to the differences between the exemplary embodiments wherein, with regard to components, features and functions that remain the same, reference may be made to the description of the other exemplary embodiments, in particular of FIGS. 1a to 1k. To distinguish the exemplary embodiments, the letter a in the reference numerals of the exemplary embodiment of FIGS. 1a to 1k has been replaced by the letters b to z and by the endings aa to ii in the reference numerals of the exemplary embodiments of FIGS. 2a to 35b. With regard to components having the same denomination, in particular with regard to components having the same reference numerals, reference may in principle also be made to the drawings and/or the description of the other exemplary embodiments, in particular of FIGS. 1a to 1k.

[0211] FIGS. 2a to 2c show an alternative brush product packaging device 10b for accommodating two brush products 12b, 12b in a sidewise position. The brush product packaging device 10b comprises a packaging base body 18b. The packaging base body 18b comprises a folded hood element 36b and a card element that is applied onto the hood element 36b. The card element and the hood element 36b consist largely of a paper material.

[0212] The brush product packaging device 10b further comprises a holding unit 22b. The holding unit 22b projects into a receiving region 20b of the packaging base body 18b and is configured for holding two brush products 12b, 12b in position relative to the receiving region 20b. The holding unit 22b is configured for holding the brush products 12b, 12b at a handle 16b and/or at a neck in position relative to the receiving region 20b and/or for reducing a movement of the brush products 12b, 12b. The holding unit 22b is configured to reduce a movement play of the brush products 12b, 12b. The holding unit 22b is largely made of a paper material. The holding unit 22b is realized separately from the packaging base body 18b.

[0213] Furthermore, the holding unit 22b comprises two folding elements 24b, 26b, which project at least partially into the receiving region 20b in different regions. The folding elements 24b, 26b are produced from solid paperboard. The folding elements 24b, 26b form part of the holding unit 22b. The folding elements 24b, 26b are connected to each other. The holding unit 22b comprises several base side elements 38b, via which the folding elements 24b, 26b are connected to each other.

[0214] The folding elements 24b, 26b each delimit two recesses 42b, 42b, 44b, 44b for receiving at least one subregion of the brush products 12b, 12b.

[0215] The first folding element 24b and the second folding element 26b of the folding elements 24b, 26b each delimit two recesses 42b, 42b, 44b, 44b, which are respectively configured for receiving different brush products 12b, 12b.

[0216] The recesses 42b, 42b, 44b, 44b are respectively realized as groove-shaped recesses 42b, 42b, 44b, 44b. The recesses 42b, 42b, 44b, 44b are respectively introduced into two surfaces of the respective folding element 24b, 26b. In order to realize the groove-shaped recesses 42b, 42b, 44b, 44b, two surfaces of the respective folding element 24b, 26b each have a sub-recess, wherein the sub-recesses are connected to one another on at least one side. The sub-recesses are connected at an upper edge of the folding elements 24b, 26b. The sub-recesses are herein approximately rectangular. The recesses 42b, 42b, 44b, 44b taper conically from a free end, which brings about better clamping. The recesses 42b, 42b, 44b, 44b are partially trapezoid-shaped.

[0217] The first recesses 42b, 42b of a first folding element 24b are arranged side by side and formed identically. The first recesses 42b, 42b of the first folding element 24b have a narrow, downward-tapering shape for receiving a neck of the brush products 12b, 12b. Furthermore, the second recesses 44b, 44b of the second folding element 26b are arranged side by side and formed identically. The second recesses 44b, 44b of the second folding element 26b have a broad, bulbous basic shape for receiving the handle 16b of the brush products 12b, 12b. The first recesses 42b, 42b of the first folding element 24b of the folding elements 24b, 26b are substantially different from the second recesses 44b, 44b of the second folding element 26b and are configured for receiving a different subregion of the brush products 12b, 12b.

[0218] FIGS. 3a to 3c show an alternative brush product packaging device 10c for accommodating a brush product 12c. In the present case, the brush product 12c is realized as a tongue cleaner. The brush product packaging device 10c comprises a packaging base body 18c. The packaging base body 18c comprises a folded hood element 36c and a card element that is applied onto the hood element 36c. The card element and the hood element 36c are largely made of a paper material.

[0219] The brush product packaging device 10c further comprises a holding unit 22c. The holding unit 22c projects into a receiving region 20c and is configured for holding the brush product 12c in position relative to the receiving region 20c. The holding unit 22c is configured for holding the brush product 12c at a handle 16c and/or at a neck in position relative to the receiving region 20c, and/or for reducing a movement of the brush product 12c. The holding unit 22c is configured for reducing a movement play of the brush product 12c. The holding unit 22c is largely made of a paper material. The holding unit 22c is realized separately from the packaging base body 18c.

[0220] Furthermore, the holding unit 22c comprises two folding elements 24c, 26c, which project at least partially into the receiving region 20c in different regions. The folding elements 24c, 26c are made of solid paperboard. The folding elements 24c, 26c form part of the holding unit 22c. The folding elements 24c, 26c are connected to each other. The holding unit 22c comprises several base side elements 38c, via which the folding elements 24c, 26c are connected to each other.

[0221] The folding elements 24c, 26c each delimit a recess 42c, 44c for receiving at least one subregion of the brush product 12c. A first recess 42c is realized as a groove-shaped recess 42c. The recess 42c is introduced into two surfaces of the first folding element 24c. In order to realize the groove-shaped recess 42c, two surfaces of the first folding element 24c each have a sub-recess, wherein the sub-recesses are connected to one another on a side. The sub-recesses are connected at an upper edge of the folding element 24c. The sub-recesses are herein approximately rectangular. The first recess 42c tapers conically from a free end, which brings about better clamping. A second recess 44c of the second folding element 26c comprises only a one-sided recess. The second recess 44c is introduced into only one surface of the second folding element 26c. The second recess 44c is introduced into the second folding element 26c on a side facing the first folding element 24c. The second recess 44c is in particular implemented in such a way that the brush product 12c extends only into the second folding element 26c, but not through the second folding element 26c. The second recess 44c serves as an end abutment for the brush product 12c. The second recess 44c is configured to accommodate an end of the handle 16c of the brush product 12c, which faces away from the application head 14c.

[0222] A first recess 42c of a first folding element 24c of the folding elements 24c, 26c is substantially different from a second recess 44c of a second folding element 26c and is configured for receiving a different subregion of the brush product 12c.

[0223] FIGS. 4a and 4b show an alternative brush product packaging device 10d for accommodating four brush products 12d, 12d, 12d, 12d, which are embodied as toothbrushes, with the front side facing rearwards. The brush product packaging device 10d comprises a packaging base body 18d. The packaging base body 18d comprises a folded hood element 36d and a card element that is applied onto the hood element 36d. The card element and the hood element 36d are largely made of a paper material.

[0224] The brush product packaging device 10d further comprises a holding unit 22d. The holding unit 22d projects into the receiving region 20d and is configured for holding the four brush products 12d, 12d, 12d, 12d in position relative to the receiving region 20d. The holding unit 22d is configured for holding the brush products 12d, 12d, 12d, 12d at a handle 16d and/or at a neck in position relative to the receiving region 20d and/or for reducing a movement of the brush products 12d, 12d, 12d, 12d. For the sake of clarity, only the handle 16d of the brush product 12d is provided with a reference numeral in the figures. The holding unit 22d is configured to reduce a movement play of the brush products 12d, 12d, 12d, 12d. The holding unit 22d is largely made of a paper material. The holding unit 22d is realized separately from the packaging base body 18d.

[0225] The holding unit 22d further comprises two folding elements 24d, 26d, which project at least partially into the receiving region 20d in different regions. The folding elements 24d, 26d are made of solid paperboard. The folding elements 24d, 26d form part of the holding unit 22d. The folding elements 24d, 26d are connected to each other. The holding unit 22d comprises several base side elements 38d, via which the folding elements 24d, 26d are connected to each other.

[0226] The folding elements 24d, 26d each delimit four recesses 42d, 42d, 42d, 42d, 44d, 44d, 44d, 44d for receiving at least one subregion of the brush products 12d, 12d, 12d, 12d.

[0227] The first folding element 24d and the second folding element 26d of the folding elements 24d, 26d each delimit four recesses 42d, 42d, 42d, 42d, 44d, 44d, 44d, 44d, which are respectively configured for receiving different brush products 12d, 12d, 12d, 12d.

[0228] The recesses 42d, 42d, 42d, 42d, 44d, 44d, 44d, 44d are in each case realized as groove-shaped recesses 42d, 42d, 42d, 42d, 44d, 44d, 44d, 44d. The recesses 42d, 42d, 42d, 42d, 44d, 44d, 44d, 44d are respectively introduced into two surfaces of the respective folding element 24d, 26d. In order to form the groove-shaped recesses 42d, 42d, 42d, 42d, 44d, 44d, 44d, 44d, two surfaces of the respective folding element 24d, 26d each have a sub-recess, wherein the sub-recesses are connected to each other on at least one side. The sub-recesses are connected at an upper edge of the folding elements 24d, 26d. The sub-recesses are herein approximately rectangular. The two outer recesses 44d, 44d of the second folding element 26d are open towards an outer edge of the folding element 26d. The two outer recesses 44d, 44d are for example realized as L-shaped recesses, wherein the two outer brush products 12d, 12d are on one side pressed against a side wall of the hood element 36d. Herein the two outer recesses 44d, 44d are partially realized in the folding element 26d and one side is delimited by the hood element 36d. The two outer recesses 44d, 44d are therefore open on two sides.

[0229] The first recesses 42d, 42d, 42d, 42d of a first folding element 24d are arranged side by side and formed identically. The first recesses 42d, 42d, 42d, 42d of the first folding element 24d have a narrow shape for receiving the necks of the brush products 12d, 12d, 12d, 12d. Furthermore, the second recesses 44d, 44d, 44d, 44d of the second folding element 26d are arranged side by side. The second recesses 44d, 44d, 44d, 44d of the second folding element 26d have a broad basic shape for receiving the handle 16d of the brush products 12d, 12d, 12d, 12d. The first recesses 42d, 42d, 42d, 42d of the first folding element 24d of the folding elements 24d, 26d are substantially different from the second recesses 44d, 44d, 44d, 44d of the second folding element 26d and are configured for receiving a different subregion of the brush products 12d, 12d, 12d, 12d.

[0230] FIGS. 5a to 5c show an alternative brush product packaging device 10e for accommodating three brush products 12e, 12e, 12e, which are embodied as toothbrushes, in a sidewise position. The brush product packaging device 10e comprises a packaging base body 18e. The packaging base body 18e comprises a folded hood element 36e and a card element that is applied onto the hood element 36e. The card element and the hood element 36e are largely made of a paper material.

[0231] The brush product packaging device 10e further comprises a holding unit 22e. The holding unit 22e projects into a receiving region 20e and is configured for holding the three brush products 12e, 12e, 12e in position relative to the receiving region 20e. The holding unit 22e is configured for holding the brush products 12e, 12e, 12e at a handle 16e and/or at a neck in position relative to the receiving region 20e and/or for reducing a movement of the brush products 12e, 12e, 12e. The holding unit 22e is configured to reduce a movement play of the brush products 12e, 12e, 12e. The holding unit 22e is largely made of a paper material. The holding unit 22e is realized separately from the packaging base body 18e.

[0232] Furthermore, the holding unit 22e comprises two folding elements 24e, 26e, which project at least partially into the receiving region 20e in different regions. The folding elements 24e, 26e are made of solid paperboard. The folding elements 24e, 26e form part of the holding unit 22e. The folding elements 24e, 26e are connected to each other. The holding unit 22e comprises several base side elements 38e, via which the folding elements 24e, 26e are connected to each other.

[0233] The folding elements 24e, 26e each delimit three recesses 42e, 42e, 42e, 44e, 44e, 44e for receiving at least one subregion of the brush products 12e, 12e, 12e. The first folding element 24e and the second folding element 26e of the folding elements 24e, 26e each delimit three recesses 42e, 42e, 42e, 44e, 44e, 44e, which are respectively configured to accommodate different brush products 12e, 12e, 12e.

[0234] The recesses 42e, 42e, 42e, 44e, 44e, 44e are in each case realized as groove-shaped recesses 42e, 42e, 42e, 44e, 44e, 44e. The recesses 42e, 42e, 42e, 44e, 44e, 44e are respectively introduced into two surfaces of the respective folding element 24e, 26e. In order to form the groove-shaped recesses 42e, 42e, 42e, 44e, 44e, 44e, two surfaces of the respective folding element 24e, 26e each have a sub-recess, wherein the sub-recesses are connected to each other on at least one side. The sub-recesses are connected at an upper edge of the folding elements 24e, 26e. The sub-recesses are herein approximately rectangular.

[0235] The first recesses 42e, 42e, 42e of a first folding element 24e are arranged side by side and formed identically. The first recesses 42e, 42e, 42e of the first folding element 24e have a narrow shape for receiving the necks of the brush products 12e, 12e, 12e, 12e. Furthermore, the second recesses 44e, 44e, 44e of the second folding element 26e are arranged side by side and formed identically. The second recesses 44e, 44e, 44e of the second folding element 26e have a broad basic shape for receiving the handles 16e of the brush products 12e, 12e, 12e. The first recesses 42e, 42e, 42e of the first folding element 24e of the folding elements 24e, 26e are substantially different from the second recesses 44e, 44e, 44e of the second folding element 26e and are configured for receiving a different subregion of the brush products 12e, 12e, 12e.

[0236] FIGS. 6a to 6c show an alternative brush product packaging device 10f for accommodating six brush products which are embodied as interdental brushes. The brush product packaging device 10f comprises a packaging base body 18f. The packaging base body 18f comprises a folded hood element 36f and a card element 34f that is applied onto the hood element 36f. The card element 34f and the hood element 36f are largely made of a paper material.

[0237] The card element 34f is arranged on a front side of the brush product packaging device 10f. The card element 34f is realized so as to be substantially rectangular. The hood element 36f is arranged on a rear side of the brush product packaging device 10f. The hood element 36f has delimiting surfaces which delimit a receiving region. The hood element 36f has a bottom 58f. The hood element 36f further comprises two side parts 52f, 52f which adjoin the bottom 58f and are in each case configured to form a side wall of the packaging base body 18f. The hood element 36f further comprises two end walls 62f, 62f adjoining the bottom 58f. The hood element 36f moreover has sealing edges 64f, which are connected to the side parts 52f, 52f and are configured for a connection to the card element 34f; furthermore, a tab 66f is configured to be connected and/or sealed to its counterpart. The sealing edges 64f are connected to the side parts 52f, 52f of the hood element 36f via perforations and creasings. The hood element 36f is produced from a precut (FIG. 6c). The precut of the hood element 36f comprises the rectangular bottom 58f and trapezoid-shaped end walls 62f, 62f and side parts 52f, 52f. At the end wall 62f and the side parts 52f, 52f, respectively one sealing edge 64f is arranged, the sealing edge 64f comprising the tab 66f in the region of the upper end wall 62f. Furthermore, respectively one dust tab 68f is arranged at the two long trapezoid-shaped end walls 62f, 62f, respectively at the two free edges.

[0238] The card element 34f and the hood element 36f are produced together as a one-piece precut 60f. The card element 34f is connected in a one-part implementation to the hood element 36f at the lower end wall 62f of the hood element 36f. In a production of the brush product packaging device 10f, the card element 34f is folded over at the hood element 36f and placed onto the hood element 36f.

[0239] The brush product packaging device 10f further comprises a holding unit 22f. The holding unit 22f projects into the receiving region 20f and is configured to hold the brush products in position relative to the receiving region 20f. The holding unit 22f is configured for holding the brush products at the handle and/or at the neck in position relative to the receiving region 20f and/or for reducing a movement of the brush products. The holding unit 22f is configured to reduce a movement play of the brush products. The holding unit 22f is largely made of a paper material. The holding unit 22f is realized separately from the packaging base body 18f.

[0240] Furthermore, the holding unit 22f comprises a folding element 24f, which projects into the receiving region 20f. The folding element 24f is made of solid paperboard. The folding element 24f forms part of the holding unit 22f. The holding unit 22f comprises two base side elements 38f, which adjoin the folding element 24f and via which the folding element 24f is connected to the hood element 36f. The folding element 24f is realized as a plateau-shaped folding element 24f. In the folding element 24f accordingly four folding edges 72f, 74f are provided, wherein in particular two free-standing upper folding edges 74f are provided. A length of the folding element 24f is 20 mm to 160 mm, preferably 40 mm to 100 mm. In the present case, an angle of the folding of the folding elements 24f may in particular be approximately 90, measured at the free-standing upper folding edge 74f. Preferably the folding element 24f has a trapezoid-shaped cross-sectional shape.

[0241] The folding element 24f delimits six recesses 42f, which are respectively configured to accommodate a subregion of the brush products. The recesses 42f are introduced essentially on an upper side of the plateau of the folding element 24f. The recesses 42f substantially follow a shape of the brush products. In an implementation of the folding element 24f as a plateau, the folding element 24f has recesses 42f for the brush products, wherein the brush products are largely surrounded by the folding element 24f in at least one plane. The brush products are thus surrounded by the material of the folding element 24f and held in a plane of the plateau. The brush products are configured to be accommodated on both sides of the plateau of the folding element 24f. Three recesses 42f are respectively arranged on both sides of the plateau of the folding element 24f, wherein opposite-situated recesses 42f are respectively arranged in an offset manner.

[0242] FIG. 7 shows an alternative brush product packaging device 10g for an accommodation of six brush products which are embodied as interdental brushes, corresponding to the exemplary embodiment of FIGS. 6a to 6c. The brush product packaging device 10g comprises a packaging base body 18g. The packaging base body 18g comprises a folded hood element 36g and a card element 34g that is applied onto the hood element 36g. The card element 34g and the hood element 36g are largely made of a paper material.

[0243] The card element 34g is arranged on a front side of the brush product packaging device 10g. The card element 34g is realized substantially rectangular. The hood element 36g is arranged on a rear side of the brush product packaging device 10g. The hood element 36g comprises delimiting surfaces which delimit the receiving region 20g. The hood element 36g has a bottom 58g. The hood element 36g further comprises two side parts 52g, 52g, which adjoin the bottom 58g and are in each case configured to form a side wall of the packaging base body 18g. The hood element 36g further comprises two end walls 62g, 62g which adjoin the bottom 58g. The hood element 36g moreover comprises sealing edges 64g, which are connected to the end walls 62g, 62g and to the side parts 52g, 52g and are configured for a connection to the card element 34g. The sealing edges 64g are connected to the end walls 62g, 62g and to the side parts 52g, 52g of the hood element 36g via perforations and creasings. The hood element 36g is produced from a precut. The precut of the hood element 36g comprises the rectangular bottom 58g and trapezoid-shaped end walls 62g, 62g and side parts 52g, 52g. At the end walls 62g, 62g and the side parts 52g, 52g respectively one sealing edge 64g is arranged, the sealing edge 64g comprising a tab 66g in the region of the upper end wall 62g. Furthermore, respectively one dust tab 68g is arranged at the two long trapezoid-shaped side parts 52g, 52g, respectively at the two free edges.

[0244] The card element 34g and the hood element 36g are produced together as a one-piece precut 60g. At the sealing edge 64g of the lower end wall 62g of the hood element 36g, the card element 34g is connected to the hood element 36g in a one-part implementation. In a production of the brush product packaging device 10g, the card element 34g is folded over at the hood element 36g and placed onto the hood element 36g. Furthermore, the sealing edge 64g is arranged in a region of the folding.

[0245] FIG. 8 shows an alternative brush product packaging device 10h for receiving six brush products which are embodied as interdental brushes, corresponding to the exemplary embodiment of FIGS. 6a to 6c. The brush product packaging device 10h comprises a packaging base body 18h. The packaging base body 18h comprises a folded hood element 36h and a card element 34h that is applied onto the hood element 36h. The card element 34h and the hood element 36h are largely made of a paper material.

[0246] The card element 34h is arranged on a front side of the brush product packaging device 10h. The card element 34h is realized so as to be substantially rectangular. The hood element 36h is arranged on a rear side of the brush product packaging device 10h. The hood element 36h has delimiting surfaces which delimit a receiving region. The hood element 36h has a bottom 58h. The hood element 36h furthermore comprises two side parts 52h, 52h which adjoin the bottom 58h and are in each case configured to form a side wall of the packaging base body 18h. The hood element 36h further comprises two end walls 62h, 62h adjoining the bottom 58h. The hood element 36h moreover has sealing edges 64h, which are connected to the end walls 62h, 62h and to the side parts 52h, 52h and are configured for a connection to the card element 34h. The sealing edges 64h are connected to the end walls 62h, 62h and to the side parts 52h, 52h of the hood element 36h via perforations and creasings. The hood element 36h is produced from a precut. The precut of the hood element 36h comprises the rectangular bottom 58h and trapezoid-shaped end walls 62h, 62h and side parts 52h, 52h. At the end walls 62h, 62h and the side parts 52h, 52h respectively one sealing edge 64h is arranged, the sealing edge 64h comprising a tab 66h in the region of the upper end wall 62h. Furthermore, respectively one dust tab 68h is arranged at the two long trapezoid-shaped end walls 62h, 62h, respectively at the two free edges.

[0247] The card element 34h and the hood element 36h are produced together as a one-piece precut 60h. At the sealing edge 64h of one of the side parts 52h of the hood element 36h, the card element 34h is connected to the hood element 36h in a one-part implementation. In a production of the brush product packaging device 10h, the card element 34h is folded over at the hood element 36h and placed onto the hood element 36h. Furthermore, the sealing edge 64h is arranged in a region of the folding.

[0248] FIGS. 9 to 17 show various exemplary embodiments of the folding elements 24, 26, respectively of the shape and design of the recesses 42, 44 of the folding elements 24, 26, wherein in each case the folding element 24 or a cutout thereof is exemplarily shown in the figures. The implementations may in principle also be combined with one another, which means, on the one hand, that the features shown and described may be combined and, on the other hand, that the features may also be transferred to recesses 44 of the folding element 26.

[0249] FIG. 9 shows a folding element 24i. The folding element 24i delimits two recesses 42i, 42i for receiving at least one subregion of brush products. The first recesses 42i, 42i of the first folding element 24i are arranged side by side and formed identically.

[0250] The recesses 42i, 42i are respectively realized as groove-shaped recesses 42i, 42i. The recesses 42i, 42i are respectively introduced into two surfaces of the folding element 24i. In order to form the groove-shaped recesses 42i, 42i, two surfaces of the folding element 24i each have a sub-recess, wherein the sub-recesses are connected to each other on at least one side. The sub-recesses are connected at an upper edge of the folding element 24i. The sub-recesses are herein approximately rectangular, wherein a closed underside is rounded. The recesses 42i, 42i are approximately rectangular, wherein a closed underside is rounded.

[0251] FIG. 10 shows a folding element 24j. The folding element 24j delimits two recesses 42j, 42j for receiving at least one subregion of brush products. The first recesses 42j, 42j of the first folding element 24j are arranged side by side and are formed identically.

[0252] The recesses 42j, 42j are respectively realized as groove-shaped recesses 42j, 42j. The recesses 42j, 42j are respectively introduced into two surfaces of the folding element 24j. In order to form the groove-shaped recesses 42j, 42j, two surfaces of the folding element 24j each have a sub-recess, wherein the sub-recesses are connected to each other on at least one side. The sub-recesses are connected at an upper edge of the folding element 24j. The sub-recesses are herein approximately rectangular, wherein a closed underside is rounded. The recesses 42j, 42j are approximately rectangular, wherein a closed underside is rounded. Furthermore, the recesses 42j, 42j are beveled, on an open side, towards both sides. The recesses 42j, 42j each have an insertion slope.

[0253] FIGS. 11a to 11d show a folding element 24k in different implementations. The folding element 24k delimits two recesses 42k, 42k for receiving at least one subregion of brush products. The first recesses 42k, 42k of the first folding element 24k are arranged side by side and are formed identically.

[0254] The recesses 42k, 42k are respectively realized as groove-shaped recesses 42k, 42k. The recesses 42k, 42k are respectively introduced into two surfaces of the folding element 24k. In order to form the groove-shaped recesses 42k, 42k, two surfaces of the folding element 24k each have a sub-recess, wherein the sub-recesses are connected to each other on at least one side. The sub-recesses are connected at an upper edge of the folding element 24k. The sub-recesses are herein approximately rectangular, wherein a closed underside is rounded. The recesses 42k, 42k are approximately rectangular, wherein a closed underside is rounded. Furthermore, the recesses 42k, 42k each have a narrowed opening. On both sides of the opening, projections of the folding element 24k project into the opening such that an undercut is formed. In a folded state of the folding element 24k, the recess 42k, 42k forms an undercut. The undercut is in particular configured to prevent brush products from falling out or to reduce the falling out. This consequently also contributes to the products being held or clamped by the undercuts in a favorable manner.

[0255] Alternatively, it would also be conceivable to provide the projections which form the undercut in a central region of the recesses 42k, 42k. Moreover, the recesses 42k, 42k could additionally be provided with insertion slopes (FIG. 11b).

[0256] Alternatively, it would also be conceivable to provide only one projection which forms the undercut and to provide it for example in a central region of the recesses 42k, 42k. Moreover, the recesses 42k, 42k could additionally be provided with insertion slopes (FIG. 11c).

[0257] Alternatively, it would also be conceivable to provide the projections which form the undercut in a rounded form in a central region of the recesses 42k, 42k. Moreover, the recesses 42k, 42k could additionally be provided with insertion slopes (FIG. 11d).

[0258] FIG. 12 shows a folding element 24l. The folding element 24l forms a projection 46l, which is configured to engage in a recess of a brush product, in particular for a fixing of the brush product. The projection 46l is formed by a free-standing element of the folding element 24l, which projects upwards and/or frontwards. The projection 46l is formed by a precut of the folding element 24l which is folded upwards and/or frontwards. The projection 46l is configured to engage in recesses of the product. The projection 46l is configured, with its geometry, to be inserted into recesses of the brush product. For a production of the projection 46l, half a recess is punched into the folding element 24l, wherein the partially punched element is not punched out and removed, but is kept on one side and is erected as the projection 46l. The projection 46l herein protrudes beyond a remaining portion of the folding element 24l. The shape of the projection 46l is adapted to the respective shape of the recess in the brush product.

[0259] FIGS. 13a and 13b show a folding element 24m. The folding element 24m forms, by means of two recesses 42m, 42m, a projection 46m which is configured to engage into a recess of a brush product, in particular for a fixing of the brush product. The projection 46m is formed by a partially free-standing element of the folding element 24m, which projects partially upwards and/or frontwards. The projection 46m is formed by two recesses 42m, 42m, which are introduced into the folding element 24m on both sides of the projection 46m. The projection 46m herein does not project beyond an upper folding edge 74m of the folding element 24m. The brush product can herein be inserted into the recesses 42m, 42m and can at the same time be plugged onto the projection 46m.

[0260] Alternatively or additionally, it would be conceivable that the recesses 42m, 42m have different depths. Due to the different depths of the recesses 42m, 42m, the brush product is tilted on the projection 46m, such that an angled arrangement of the brush product is formed. The recesses 42m, 42m and the projection 46m accommodate the brush product in an arrangement that is rotated by an estimated angle of 45 around the longitudinal axis of the brush product (cf. FIG. 13b). The angle depends on the one hand on the recesses 42m, 42m, respectively the projection 46m, and on the other hand on the geometry of the recess at the brush product.

[0261] FIG. 14 shows a folding element 24n. The folding element 24n delimits a recess 42n for receiving at least one subregion of a brush product.

[0262] The recess 42n of the first folding element 24n is realized as a groove-shaped recess 42n. The recess 42n is introduced into two surfaces of the folding element 24n. In order to form the groove-shaped recess 42n, two surfaces of the folding element 24n each have a sub-recess, wherein the sub-recesses are connected to each other on at least one side. The sub-recesses are connected at an upper edge of the folding element 24n. The sub-recesses are herein approximately rectangular, wherein the corners are rounded. The recess 42n is approximately rectangular, wherein the corners are rounded.

[0263] FIG. 15 shows a folding element 240. The folding element 240 delimits a recess 420 for accommodating at least one subregion of a brush product.

[0264] The recess 420 of the first folding element 240 is realized as a groove-shaped recess 420. The recess 420 is introduced into two surfaces of the folding element 240. In order to form the groove-shaped recess 420, two surfaces of the folding element 240 each have a sub-recess, wherein the sub-recesses are connected to each other on at least one side. The sub-recesses are connected at an upper edge of the folding element 240. The recess 420 has an angled arrangement. The recess 420 is configured for an angular accommodation of the brush product. By way of example, the recess 420 extends into the folding element 240 at an angle of approximately 45 relative to a folding edge 740 of the folding element 240. This allows realizing sidewise product presentation. The recess 420 accommodates the brush product in an arrangement that is rotated by 45 around the longitudinal axis of the brush product.

[0265] FIG. 16 shows a folding element 24p. The folding element 24p delimits two recesses 42p, 42p for receiving at least one subregion of brush products. The first recesses 42p, 42p of the first folding element 24p are arranged side by side and mirror-symmetrically relative to each other.

[0266] The recesses 42p, 42p are in each case realized as groove-shaped recesses 42p, 42p. The recesses 42p, 42p are respectively introduced into two surfaces of the folding element 24p. In order to form the groove-shaped recesses 42p, 42p, two surfaces of the folding element 24p each have a sub-recess, wherein the sub-recesses are connected to each other on at least one side. The sub-recesses are connected at an upper edge of the folding element 24p. The recesses 42p, 42p have an angled arrangement. The recesses 42p, 42p are configured for an angular accommodation of the brush products. By way of example, the recesses 42p, 42p extend into the folding element 24p at an angle of approximately 45 relative to the folding edge 74p of the folding element 24p. This allows realizing sidewise product presentation. The recesses 42p, 42p accommodate the brush product in an arrangement that is rotated by 45 around the longitudinal axis of the brush product. The brush products are configured to be accommodated in such a way that they are rotated against one another. The two brush products are configured to be arranged at an angle to each other, i. e. in particular with their front sides towards the center.

[0267] FIGS. 17a to 17c show a holding unit 22q for an alternative brush product packaging device for accommodating two brush products 12q, 12q, in the example in a position towards the front. The brush product packaging device 10q is configured to accommodate a brush product 12q, which is embodied as a toothbrush, and a brush product 12q, which is embodied as a tongue cleaner. The brush product packaging device 10q comprises a packaging base body. The packaging base body comprises a folded hood element and a card element that is applied onto the hood element.

[0268] The brush product packaging device 10q further comprises a holding unit 22q. The holding unit 22q projects into a receiving region of the packaging base body and is configured to hold two brush products 12q, 12q in position relative to the receiving region 20q. The holding unit 22q is configured for holding the brush products 12q, 12q at a handle 16q, 16q and/or at a neck in position relative to the receiving region 20q and/or for reducing a movement of the brush products 12q, 12q. The holding unit 22q is configured to reduce a movement play of the brush products 12q, 12q. The holding unit 22q is largely made of a paper material. The holding unit 22q is realized separately from the packaging base body 18q.

[0269] Furthermore, the holding unit 22q comprises three folding elements 24q, 26q, 28q, which project at least partially into the receiving region 20q in different regions. The folding elements 24q, 26q, 28q are made of solid paperboard. The folding elements 24q, 26q, 28q form part of the holding unit 22q. The folding elements 24q, 26q, 28q are connected to one another. The holding unit 22q comprises several base side elements 38q, via which the folding elements 24q, 26q, 28q are connected to one another.

[0270] The holding unit 22q comprises a first folding element 24q, a second folding element 26q and a third folding element 28q. The second folding element 26q of the folding elements 24q, 26q, 28q is configured to fix a first brush product 12q of the brush products 12q, 12q, and the third folding element 28q is configured to fix a second brush product 12q of the brush products 12q, 12q. The first folding element 24q of the folding elements 24q, 26q, 28q is configured to fix the first brush product 12q and the second brush product 12q.

[0271] The third folding element 28q is arranged along a main extension direction 40q of the brush product packaging device 10q next to the second folding element 26q, while the first folding element 24q is arranged along the main extension direction 40q of the brush product packaging device 10q behind the second folding element 26q and the third folding element 28q. The third folding element 28q is displaced with respect to the second folding element 26q. The third folding element 28q is arranged spaced apart from the second folding element 26q along the main extension direction 40q. Between the third folding element 28q and the second folding element 26q a slitting 76q is provided, which extends parallel to the main extension direction 40q. The slitting 76q in particular does not peter out downwards, but ends in each case at the folding elements 26q, 28q. However, the folding elements 26q, 28q must herein use the same amount of material, such that the holding unit 22q will not warp during a forming.

[0272] The first folding element 24q delimits two recesses 42q, 42q for receiving at least one subregion of the brush products 12q, 12q, while the second folding element 26q and the third folding element 28q each delimit a recess 44q, 44q, in each case for receiving a subregion of one of the brush products 12q, 12q.

[0273] The recesses 42q, 42q, 44q, 44q are in each case realized as groove-shaped recesses 42q, 42q, 44q, 44q. The recesses 42q, 42q, 44q, 44q are respectively introduced into two surfaces of the respective folding element 24q, 26q, 28q. In order form the groove-shaped recesses 42q, 42q, 44q, 44q, two surfaces of the respective folding element 24q, 26q, 28q each have a sub-recess, wherein the sub-recesses are connected to one another on at least one side. The sub-recesses are connected at an upper edge of the folding elements 24q, 26q, 28q. The sub-recesses are herein approximately rectangular. The recesses 42q, 42q, 44q, 44q taper conically from a free end, which brings about better clamping. The recesses 42q, 42q, 44q, 44q are partially trapezoid-shaped.

[0274] The first recesses 42q, 42q of a first folding element 24q are arranged side by side and are formed identically.

[0275] FIG. 18 shows a holding unit 22r for an alternative brush product packaging device for accommodating two brush products 12r, 12r in a position towards the front. The brush product packaging device 10r is configured to accommodate a brush product 12r, which is embodied as a toothbrush, and a brush product 12r, which is embodied as a flosser. The brush product packaging device 10r comprises a packaging base body. The packaging base body comprises a folded hood element and a card element that is applied onto the hood element.

[0276] The brush product packaging device 10r further comprises the holding unit 22r. The holding unit 22r projects into a receiving region of the packaging base body and is configured for holding two brush products 12r, 12r in position relative to a receiving region. The holding unit 22r is configured for holding the brush products 12r, 12r at a handle 16r, 16r and/or at a neck in position relative to the receiving region 20r and/or for reducing a movement of the brush products 12r, 12r. The holding unit 22r is configured to reduce a movement play of the brush products 12r, 12r. The holding unit 22r is largely made of a paper material. The holding unit 22r is realized separately from the packaging base body 18r.

[0277] Furthermore, the holding unit 22r comprises three folding elements 24r, 26r, 28r, which project at least partially into the receiving region 20r in different regions. The folding elements 24r, 26r, 28r are made of solid paperboard. The folding elements 24r, 26r, 28r form part of the holding unit 22r. The folding elements 24r, 26r, 28r are connected to one another. The holding unit 22r comprises several base side elements 38r, via which the folding elements 24r, 26r, 28r are connected to one another.

[0278] The holding unit 22r comprises a first folding element 24r, a second folding element 26r and a third folding element 28r. The second folding element 26r of the folding elements 24r, 26r, 28r is configured to fix a first brush product 12r of the brush products 12r, 12r, and the third folding element 28r is configured to fix a second brush product 12r of the brush products 12r, 12r. The first folding element 24r of the folding elements 24r, 26r, 28r is configured to fix the first brush product 12r.

[0279] The third folding element 28r is arranged along a main extension direction 40r of the brush product packaging device 10r next to the second folding element 26r, while the first folding element 24r is arranged along the main extension direction 40r of the brush product packaging device 10r behind the second folding element 26r and the third folding element 28r. The third folding element 28r is displaced with respect to the second folding element 26r. The third folding element 28r is arranged spaced apart from the second folding element 26r along the main extension direction 40r. Between the third folding element 28r and the second folding element 26r a slitting 76r is provided, which extends parallel to the main extension direction 40r. The slitting 76r peters out downwards. Therefore, here the folding elements 26r, 28r do not have to use the same amount of material, as there is overall compensation via the slitting 76r petering out downwards.

[0280] The first folding element 24r delimits a recess 42r for receiving at least one subregion of the first brush product 12r, while the second folding element 26r and the third folding element 28r each delimit a recess 44r, 44r, respectively for receiving a subregion of one of the brush products 12r, 12r.

[0281] The recesses 42r, 44r, 44r are respectively realized as groove-shaped recesses 42r, 44r, 44r. The recesses 42r, 44r, 44r are respectively introduced into two surfaces of the respective folding element 24r, 26r, 28r. In order to form the groove-shaped recesses 42r, 44r, 44r, two surfaces of the respective folding element 24r, 26r, 28r each have a sub-recess, wherein the sub-recesses are connected to one another on at least one side. The sub-recesses are connected at an upper edge of the folding elements 24r, 26r, 28r. The sub-recesses are herein approximately rectangular. The recesses 42r, 44r, 44r taper conically from a free end, which brings about better clamping. The recesses 42r, 44r, 44r are partially trapezoid-shaped.

[0282] FIG. 19 shows an alternative brush product packaging device 10s for accommodating two brush products 12s, 12s. The brush product packaging device 10s comprises a packaging base body 18s. The packaging base body 18s comprises a folded hood element 36s and a card element that is applied onto the hood element 36s. The card element 34s and the hood element 36s are largely made of a paper material.

[0283] The brush product packaging device 10s further comprises a holding unit 22s. The holding unit 22s projects into a receiving region 20s and is configured for holding two brush products 12s, 12s in position relative to the receiving region 20s. The holding unit 22s is configured for holding the brush products 12s, 12s at a handle 16s, 16s and/or at a neck in position relative to the receiving region 20s and/or for reducing a movement of the brush products 12s, 12s. The holding unit 22s is configured to reduce a movement play of the brush products 12s, 12s. The holding unit 22s is largely made of a paper material. The holding unit 22s is realized separately from the packaging base body 18s.

[0284] Furthermore, the holding unit 22s comprises two folding elements 24s, 26s, which project at least partially into the receiving region 20s in different regions. The folding elements 24s, 26s are made of solid paperboard. The folding elements 24s, 26s form part of the holding unit 22s. The folding elements 24s, 26s are connected to each other. The holding unit 22s comprises several base side elements 38s, via which the folding elements 24s, 26s are connected to each other.

[0285] The folding elements 24s, 26s each delimit two recesses 42s, 42s, 44s, 44s for receiving at least one subregion of the brush products 12s, 12s.

[0286] The first folding element 24s and the second folding element 26s of the folding elements 24s, 26s each delimit two recesses 42s, 42s, 44s, 44s, which are respectively configured for receiving different brush products 12s, 12s.

[0287] The recesses 42s, 42s, 44s, 44s are respectively realized as groove-shaped recesses 42s, 42b, 44s, 44s. The first recesses 42s, 42s of a first folding element 24s are arranged side by side and are formed identically. Furthermore, the second recesses 44s, 44s of the second folding element 26s are arranged side by side and are formed identically.

[0288] The holding unit 22s also forms a further receiving region 78s, which serves for receiving accessories. The receiving region 78s is arranged along the main extension direction 40s between the folding elements 24s, 26s and transversely to a main extension direction 40s between the brush products 12s, 12s. The receiving region 78s is arranged within the receiving region 20s of the packaging base body 18s. The receiving region 78s exemplarily serves for receiving a head receptacle 80s.

[0289] FIGS. 20a to 20c show an alternative brush product packaging device 10t for accommodating a brush product 12t that is embodied as a toothbrush. The brush product packaging device 10t comprises a packaging base body 18t. The packaging base body 18t comprises a folded hood element 36t and a card element that is applied onto the hood element 36t. The card element 34t and the hood element 36t are largely made of a paper material.

[0290] The brush product packaging device 10t further comprises a holding unit 22t. The holding unit 22t projects into a receiving region 20t and is configured for holding the brush products 12t in position relative to the receiving region 20t. The holding unit 22t is configured for holding the brush products 12t at a handle 16t and/or at a neck in position relative to the receiving region 20t and/or for reducing a movement of the brush products 12t. The holding unit 22t is configured to reduce a movement play of the brush products. The holding unit 22t is largely made of a paper material. The holding unit 22t is realized separately from the packaging base body 18t.

[0291] Furthermore, the holding unit 22t comprises a folding element 24t, which projects into the receiving region 20t. The folding element 24t is made of solid paperboard. The folding element 24t forms part of the holding unit 22t. The holding unit 22t comprises two base side elements 38t, which adjoin the folding element 24t and via which the folding element 24t is connected to the hood element 36t. The folding element 24t is realized as a plateau-shaped folding element 24t. In the folding element 24t accordingly four folding edges 72t, 74t are provided, wherein in particular two free-standing upper folding edges 74t are provided. A length of the folding element 24t is 20 mm to 160 mm, preferably 40 mm to 100 mm. An angle of the folding of the folding elements 24t may in particular be 8 to 90 respectively. In the present case, different angles are realized.

[0292] The folding element 24t is combined with a support wall 82t, which together with a side wall of the folding element 24t forms a triangular structure. The holding unit 22t comprises the support wall 82t. The support wall 82t is realized in a one-part implementation with the folding element 24t. The holding unit 22t is produced from a precut. The support wall 82t is in particular cut out of a side wall of the folding element 24t. The support wall 82t directly adjoins the plateau section of the folding element 24t at a lower end, wherein the side wall of the folding element 24t extends at an angle of at least approximately 90 relative to the plateau section towards a bottom 58t of the hood element 36t, whereas the support wall 82t extends at an angle of 30 to 70 relative to the plateau section towards the bottom 58t of the hood element 36t. Both the support wall 82t and the side walls of the folding element 24t are in turn connected to the bottom 58t via base side elements 38t. The folding element 24t is in a cross-section merely a parallelogram, wherein in particular the triangular structure formed by the support wall 82t allows creating a statically defined system.

[0293] The folding element 24t delimits a recess 42t, which is respectively configured for receiving a subregion of the brush product 12t. The recess 42t is introduced essentially on an upper side of the plateau of the folding element 24t. The recess 42t substantially follows a shape of the brush product 12t. In an implementation of the folding element 24t as a plateau, the folding element 24t has a recess 42t for the brush product 12t, wherein the brush product 12t is largely surrounded by the folding element 24t in at least one plane. The brush product 12t is thus held in a plane of the plateau and is surrounded by the material of the folding element 24t.

[0294] The folding element 24t moreover has a further recess for receiving accessories. The recess is substantially adapted to a shape of the accessory. In an implementation of the folding element 24t as a plateau, the folding element 24t has a recess for the accessory, wherein the accessory is largely surrounded by the folding element 24t in at least one plane. The accessory is exemplarily embodied as a toothpaste tube 84t.

[0295] FIG. 21 shows a holding unit 22u for an alternative brush product packaging device 10u for accommodating a brush product in an angled position. The brush product packaging device 10u comprises a packaging base body. The packaging base body comprises a folded hood element and a card element that is applied onto the hood element.

[0296] The brush product packaging device 10u further comprises the holding unit 22u. The holding unit 22u projects into a receiving region of the packaging base body and is configured to hold two brush products in position relative to the receiving region 20u. The holding unit 22u is configured for holding the brush products at a handle and/or at a neck in position relative to the receiving region 20u and/or for reducing a movement of the brush products. The holding unit 22u is configured to reduce a movement play of the brush products. The holding unit 22u is largely made of a paper material. The holding unit 22u is realized separately from the packaging base body.

[0297] Furthermore, the holding unit 22u comprises three folding elements 24u, 26u, 28u, which project at least partially into the receiving region 20u in different regions. The folding elements 24u, 26u, 28u are made of solid paperboard. The folding elements 24u, 26u, 28u form part of the holding unit 22u. The folding elements 24u, 26u, 28u are connected to one another. The holding unit 22u comprises several base side elements 38u, via which the folding elements 24u, 26u, 28u are connected to one another.

[0298] The holding unit 22u comprises a first folding element 24u, a second folding element 26u and a third folding element 28u. The first folding element 24u and the second folding element 26u of the folding elements 24u, 26u, 28u are configured for a fixing of the brush product, while the third folding element 28u is configured for an angled orientation of the brush product. The first folding element 24u and the second folding element 26u are oriented transversely, whereas the third folding element 28u is oriented longitudinally. The third folding element 28u forms a triangular folding element 28u, with folding edges 72u, 74u running parallel to the longitudinal axis. The folding element 28u is folded in such a way that a last side part of the folding element 28u bears against delimiting surfaces of the hood element, thus preventing the folding element 28u from collapsing. The folding element 28u is used for placing the brush product at an angle, with the bristle field resting on the longitudinal folding element 28u.

[0299] FIG. 22 shows a holding unit 22v for an alternative brush product packaging device 10v for accommodating a brush product in an angular position. The brush product packaging device 10v comprises a packaging base body. The packaging base body comprises a folded hood element and a card element that is applied onto the hood element.

[0300] The brush product packaging device 10v further comprises the holding unit 22v. The holding unit 22v projects into a receiving region of the packaging base body and is configured for holding a brush product in position relative to the receiving region 20v. The holding unit 22v is configured for holding the brush product at the handle and/or at the neck in position relative to the receiving region 20v and/or for reducing a movement of the brush product. The holding unit 22v is configured to reduce a movement play of the brush product. The holding unit 22v is largely made of a paper material. The holding unit 22v is realized separately from the packaging base body.

[0301] Furthermore, the holding unit 22v comprises three folding elements 24v, 26v, 28v, which project at least partially into the receiving region 20v in different regions. The folding elements 24v, 26v, 28v are made of solid paperboard. The folding elements 24v, 26v, 28v form part of the holding unit 22v. The folding elements 24v, 26v, 28v are connected to one another. The holding unit 22v comprises several base side elements 38v, via which the folding elements 24v, 26v, 28v are connected to one another.

[0302] The holding unit 22v comprises a first folding element 24v, a second folding element 26v and a third folding element 28v. The first folding element 24v and the second folding element 26v of the folding elements 24v, 26v, 28v are configured for a fixing of the brush product, whereas the third folding element 28v is configured for an angled orientation of the brush product. The first folding element 24v and the second folding element 26v are oriented transversely, while the third folding element 28v is oriented longitudinally. The third folding element 28v forms a diagonal folding element 28v with only one folding edge 72v, with the folding edge 72v running parallel to the longitudinal axis. The folding element 28v is folded in such a way that the folding edge 72v adjoins the bottom of the hood element while the free edge is supported between the side part of the hood element and the card element, and thus forms a diagonal. The folding element 28v is used for placing the brush product at an angle, with the bristle field resting on the longitudinal folding element 28v.

[0303] FIG. 23 shows an alternative brush product packaging device 10w for accommodating a brush product 12w. In the present case, the brush product 12w is embodied as a toothbrush that is oriented with its bristle field towards the front. The brush product packaging device 10w comprises a packaging base body 18w. The packaging base body 18w comprises a folded hood element and a card element 34w that is applied onto the hood element 36w. The card element 34w and the hood element 36w are largely made of a paper material.

[0304] Furthermore, the packaging base body 18w comprises two viewing windows 54w, 54w. The card element 34w of the packaging base body 18w delimits two recesses 56w, 56w that form the viewing windows 54w, 54w. The viewing windows 54w, 54w serve to make products, a number of products, colors and the like visible. In the present example, the bristle field of the brush product 12w is visible through the first viewing window 54w, while a thumb grip of a handle 16w of the brush product 12w is visible through the second viewing window 54w. The recesses 56w, 56w are closed by a fastened film, such that the viewing windows 54w, 54w are closed. This allows preventing entry of contaminations. The viewing windows 54w, 54w each have a rectangular basic shape of different sizes.

[0305] The viewing windows 54w, 54w are arranged one above the other, separated by a web. The viewing windows 54w, 54w have a cumulated main extension area that is equivalent to 5% to 40%, preferably 8% to 20%, of a main extension area of the card element 34w.

[0306] FIG. 24 shows an alternative brush product packaging device 10x for accommodating a brush product 12x. In the present case, the brush product 12x is embodied as a tongue cleaner. The brush product packaging device 10x comprises a packaging base body 18x. The packaging base body 18x comprises a folded hood element and a card element 34x that is applied onto the hood element 36x. The card element 34x and the hood element 36x are largely made of a paper material.

[0307] Furthermore, the packaging base body 18x comprises two viewing windows 54x, 54x. The card element 34x of the packaging base body 18x delimits two recesses 56x, 56x that form the viewing windows 54x, 54x. The viewing windows 54x, 54x serve to make products, a number of products, colors and the like visible. In the present example, an application head 14x of the brush product 12x is visible through the first viewing window 54x, while a thumb grip of a handle 16x of the brush product 12x is visible through the second viewing window 54x. The recesses 56x, 56x are closed by a fastened film, such that the viewing windows 54x, 54x are closed. In this way entry of contamination can be prevented. The first viewing window 54x has a triangular basic shape. The second viewing window 54x has a rectangular basic shape. The viewing windows 54x, 54x are arranged one above the other, separated by a web. The viewing windows 54x, 54x have a cumulated main extension area that is equivalent to 5% to 40%, preferably 8% to 20%, of a main extension area of the card element 34x.

[0308] FIG. 25 shows an alternative brush product packaging device 10y for accommodating a brush product 12y. In the present case, the brush product 12y is embodied as a toothbrush that is arranged in a sidewise position. The brush product packaging device 10y comprises a packaging base body 18y. The packaging base body 18y comprises a folded hood element 36y and a card element 34y that is applied onto the hood element. The card element 34y and the hood element 36y are largely made of a paper material.

[0309] Furthermore, the packaging base body 18y comprises two viewing windows 54y, 54y. The card element 34y of the packaging base body 18y delimits two recesses 56y, 56y that form the viewing windows 54y, 54y. The viewing windows 54y, 54y serve to make products, a number of products, colors and the like visible. In the present example, the bristle field of the brush product 12y is visible through the first viewing window 54y, while a thumb grip of a handle 16y of the brush product 12y is visible through the second viewing window 54y. The recesses 56y, 56y are closed by a fastened film, such that the viewing windows 54y, 54y are closed. This allows preventing entry of contaminations. The viewing windows 54y, 54y each have a rectangular basic shape of different sizes. The viewing windows 54y, 54y are arranged one above the other, separated by a web. The viewing windows 54y, 54y have a cumulated main extension area that is equivalent to 5% to 40%, preferably 8% to 20%, of a main extension area of the card element 34y.

[0310] FIG. 26 shows an alternative brush product packaging device 10z for accommodating a brush product 12z. In the present case, the brush product 12z is embodied as a toothbrush that is arranged in a sidewise position. The brush product packaging device 10z comprises a packaging base body 18z. The packaging base body 18z comprises a folded hood element 36z and a card element 34z that is applied onto the hood element 36z. The card element 34z and the hood element 36z are largely made of a paper material.

[0311] Furthermore, the packaging base body 18z comprises a viewing window 54z. The hood element 36z of the packaging base body 18z delimits a recess 56z that forms the viewing window 54z. The recess 56z is arranged in a bottom 58z of the hood element 36z. The viewing window 54z serves to make products, a number of products, colors and the like visible. In the present example, the bristle field of the brush product 12z is visible through the viewing window 54z. The recess 56z is closed by a fastened film, such that the viewing window 54z is closed. This allows preventing entry of contaminations. The viewing window 54z has a rectangular basic shape. The viewing window 54z has a main extension area that is equivalent to 5% to 40%, preferably 8% to 20%, of a main extension area of the card element 34z.

[0312] FIGS. 27a to 27f show a brush product packaging device 10aa for accommodating two brush products 12aa, 12aa in an orientation with the bristle field towards the front. The brush product packaging device 10aa comprises a packaging base body 18aa. The packaging base body 18aa forms a base body of the brush product packaging device 10aa. The packaging base body 18aa is configured to form a substantially closed receiving region 20aa for the brush product 12aa. The packaging base body 18aa materially delimits the receiving region 20aa.

[0313] The packaging base body 18aa comprises a folded hood element 36aa and a card element 34aa that is applied onto the hood element 36aa. In an assembled state the hood element 36aa is fixedly connected to the card element 34aa. Furthermore, an extent of the hood element 36aa along a main extension direction 40aa of the brush product packaging device 10aa is substantially equivalent to an extent of the card element 34aa along the main extension direction 40aa of the brush product packaging device 10aa. The card element 34aa is arranged on a front side of the brush product packaging device 10aa. The card element 34aa is realized substantially rectangular. The hood element 36aa is arranged on a rear side of the brush product packaging device 10aa. The hood element 36aa has delimiting surfaces which delimit the receiving region 20aa. The hood element 36aa has a bottom 58aa. The hood element 36aa furthermore comprises two side parts 52aa, 52aa, which adjoin the bottom 58aa and are in each case configured to form a side wall of the packaging base body 18aa. The hood element 36aa further comprises two end walls 62aa, 62aa which adjoin the bottom 58aa. The hood element 36aa moreover has sealing edges 64aa, which are connected to the end walls 62aa, 62aa and to the side parts 52aa, 52aa and are configured for a connection to the card element 34aa. The sealing edges 64aa are connected to the end walls 62aa, 62a and to the side parts 52aa, 52aa of the hood element 36aa via perforations and creasings. The hood element 36aa is produced from a precut. The precut of the hood element 36aa has the rectangular bottom 58aa and trapezoid-shaped end walls 62aa, 62aa and side parts 52aa, 52aa. On the end walls 62aa, 62aa and the side parts 52aa, 52aa, respectively one sealing edge 64aa is arranged. Furthermore, in each case one dust tab 68aa is arranged at the two long trapezoid-shaped side parts 52aa, 52aa, respectively at the two free edges. In a flat state, the hood element 36aa has a length of 70 mm to 320 mm, preferably of 110 mm to 280 mm. The hood element 36aa furthermore has in a flat state a width of 40 mm to 150 mm, preferably of 50 mm to 120 mm. In a formed state of the hood element 36aa, the inner dimensions of the trough that forms the receiving region 20aa have, on a side facing towards the card element 34aa, a length of 50 mm to 250 mm, preferably of 100 mm to 200 mm, and a width of 15 mm to 60 mm, preferably of 20 mm to 40 mm. The hood element 36aa presents a conicity from a side facing towards the card element 34aa towards the bottom 58aa, wherein the conicity is identical on opposite-situated sides, in particular on all four sides. An angle of the conicity is 2 to 40, preferably 2 to 30. Furthermore, the height of the hood element 36aa is in a formed state 10 mm to 25 mm, preferably 14 mm to 20 mm. The total height of the packaging base body 18aa is 8 mm to 35 mm, preferably 12 mm to 25 mm. The front side and the rear side of the packaging base body 18aa are substantially parallel.

[0314] The packaging base body 18aa comprises the dust tabs 68aa. The hood element 36aa comprises the dust tabs 68aa. The dust tabs 68aa are configured to prevent or reduce the entry of dust. The dust tabs 68aa are fixed, like in particular by sealing, folded and laid on in order to form the hood element 36aa; but they may also be arranged in unfixed or non-fixed fashion, and may be merely adjacent. During production, the dust tabs 68aa are in particular sealed with the end walls 62aa, 62aa of the hood element 36aa.

[0315] The hood element 36aa has the planar bottom 58aa, the main extension plane of which extends at an angle of 2 to 15 relative to a main extension plane of the card element 34aa. Preferably the angle is 3 to 10. The brush product packaging device 10aa and the brush products 12aa, 12aa are configured to interact in such a way that due to their shape no holding unit is required. The hood element 36aa is formed conically in depth. Furthermore, a dimension of the hood element 36aa decreases from the front side to the rear side and from front to rear. Furthermore, a dimension of the hood element 36aa decreases from the lefthand side to the righthand side and from front to rear. In a plane perpendicular to the longitudinal axis, the side parts 52aa, 52aa have an angle, in particular relative to a perpendicular of the main extension plane of the card element 34aa, of 2 to 30, preferably 3 to 40. The end walls 62aa, 62aa of the hood element 36aa are not perpendicular but are also situated at an angle. The angle of the end walls 62aa, 62aa relative to a perpendicular of the main extension plane of the card element 34aa is 2 to 30, preferably 3 to 40. In particular, each opposite-situated pair of delimiting surfaces of the hood element 36aa is arranged at an angle.

[0316] The hood element 36aa and the card element 34aa in each case have at least one contact region which is respectively configured for a defined contacting of the brush products 12aa, 12aa, wherein the packaging base body 18aa is configured to accommodate the brush product 12aa, 12aa in a clamped fashion between the at least one contact region of the hood element 36aa and the at least one contact region of the card element 34aa. At an upper and a lower end, the brush products 12aa, 12aa bear against the packaging base body 18aa. The brush products 12aa, 12aa with a rear side respectively adjoin the bottom 58aa of the hood element 36aa in a defined fashion in two regions of the handle 16aa and in a region of the neck. Furthermore, on the front side, in a region of the handle 16aa, the brush products 12aa, 12aa bear against the card element 34aa in a defined manner.

[0317] Furthermore, the packaging base body 18aa comprises three viewing windows 54aa, 54aa, 54aa. The card element 34aa of the packaging base body 18aa delimits the recesses 56aa, 56aa, 56aa that form the viewing windows 54aa, 54aa, 54aa. The viewing windows 54aa, 54aa, 54aa serve to make products, a number of products, colors and the like visible. In the present example, the bristle fields of the brush products 12aa, 12aa are visible through the first viewing window 54aa, whereas a thumb grip of the handle 16aa of one of the brush products 12aa, 12aa is visible through the second viewing window 54aa, and while a thumb grip of the handle 16aa of one of the brush products 12aa, 12aa is visible through the third viewing window 54aa. The recesses 56aa, 56aa, 56aa are closed by a fastened film, such that the viewing windows 54aa, 54aa, 54aa are closed. This allows preventing entry of contaminations. The first viewing window 54aa has a rectangular basic shape. The second and third viewing windows 54aa, 54aa each have an oval basic shape. The viewing windows 54aa, 54aa, 54aa are arranged one above the other and side by side, separated by a web. The viewing windows 54aa, 54aa, 54aa have a cumulated main extension area that is equivalent to 5% to 40%, preferably 8% to 20%, of a main extension area of the card element 34aa.

[0318] FIGS. 28a to 28c show a brush product packaging device 10bb for accommodating a brush product 12bb in an orientation with the bristle field towards the front. The brush product packaging device 10bb comprises a packaging base body 18bb. The packaging base body 18bb forms a base body of the brush product packaging device 10bb. The packaging base body 18bb is configured to form a substantially closed receiving region 20bb for the brush product 12bb. The packaging base body 18bb materially delimits the receiving region 20bb.

[0319] The packaging base body 18bb comprises a hood element 36bb and a card element 34bb that is applied onto the hood element 36bb. In an assembled state the hood element 36bb is fixedly connected to the card element 34bb. Furthermore, an extent of the hood element 36bb along a main extension direction 40bb of the brush product packaging device 10bb is substantially equivalent to an extent of the card element 34bb along the main extension direction 40bb of the brush product packaging device 10bb. The card element 34bb is arranged on a front side of the brush product packaging device 10bb. The card element 34bb is realized substantially rectangular. The hood element 36bb is arranged on a rear side of the brush product packaging device 10bb. The hood element 36bb comprises delimiting surfaces which delimit the receiving region 20bb. The hood element 36bb has a triangular cross-sectional shape. The triangular cross-section allows achieving that the brush product 12bb is laid into the hood element 36bb, wherein the delimiting surfaces of the receiving region 20bb define the manner in which the product is eventually fixed in the receiving region 20bb. The hood element 36bb furthermore comprises two side parts 52bb, 52bb which directly adjoin each other and are configured to form legs of the triangular cross-sectional shape of the hood element 36bb. The hood element 36bb further comprises two end walls 62bb, 62bb which adjoin the side parts 52bb, 52bb. The hood element 36bb moreover has sealing edges 64bb, which are connected to the end walls 62bb, 62bb and to the side parts 52bb, 52bb and are configured for a connection to the card element 34bb. The sealing edges 64bb are connected to the end walls 62bb, 62bb and to the side parts 52bb, 52bb of the hood element 36bb via perforations and creasings. The hood element 36bb is produced from a precut. The precut of the hood element 36bb has triangular end walls 62bb, 62bb and rectangular side parts 52bb, 52bb. The triangles of the end walls 62bb, 62bb do not have to be symmetrical or isosceles-shaped. It is possible to define an angular position of the brush product 12bb in the receiving region 20bb via the shape of the triangle. In the precut the end walls 62bb, 62bb in each case directly adjoin one of the side parts 52bb, 52bb. Respectively one sealing edge 64bb is arranged at the end walls 62bb, 62bb and at the side parts 52bb, 52bb. Furthermore, respectively one dust tab 68bb is arranged at one of the side parts 52bb, 52bb at the two free edges. In a triangular cross-sectional shape, the dust tabs 68bb are triangle-shaped.

[0320] FIGS. 29a to 29c show a brush product packaging device 10cc for accommodating a brush product 12cc in an orientation with the bristle field towards the front. The brush product packaging device 10cc comprises a packaging base body 18cc. The packaging base body 18cc forms a base body of the brush product packaging device 10cc. The packaging base body 18cc is configured to form a substantially closed receiving region 20cc for the brush product 12cc. The packaging base body 18cc materially delimits the receiving region 20cc.

[0321] The packaging base body 18cc comprises a hood element 36cc and a card element that is applied onto the hood element 36cc. In an assembled state the hood element 36cc is fixedly connected to the card element. Furthermore, an extent of the hood element 36cc along a main extension direction 40cc of the brush product packaging device 10cc is substantially equivalent to an extent of the card element along the main extension direction 40cc of the brush product packaging device 10cc. The card element is arranged on a front side of the brush product packaging device 10cc. The card element is realized substantially rectangular. The hood element 36cc is arranged on a rear side of the brush product packaging device 10cc. The hood element 36cc has delimiting surfaces which delimit the receiving region 20cc. The hood element 36cc has a triangular cross-sectional shape. The triangular cross-section allows achieving that the brush product 12cc is laid into the hood element 36cc, wherein the delimiting surfaces of the receiving region 20cc define the manner in which the product is eventually fixed in the receiving region 20cc. The hood element 36cc furthermore comprises two side parts 52cc, 52cc which directly adjoin each other and are configured to form legs of the triangular cross-sectional shape of the hood element 36cc. The hood element 36cc further comprises two end walls 62cc, 62cc which adjoin the side parts 52cc, 52cc. The hood element 36cc moreover has sealing edges 64cc, which are connected to the end walls 62cc, 62cc and to the side parts 52cc, 52cc and are configured for a connection to the card element. The sealing edges 64cc are connected to the end walls 62cc, 62cc and to the side parts 52cc, 52cc of the hood element 36cc via perforations and creasings. The hood element 36cc is produced from a precut. The precut of the hood element 36cc has triangular end walls 62cc, 62cc and rectangular side parts 52cc, 52cc. The triangles of the end walls 62cc, 62cc do not have to be symmetrical or isosceles-shaped. It is possible to define an angular position of the brush product 12cc in the receiving region 20cc via the shape of the triangle. In the precut the end walls 62cc, 62cc in each case directly adjoin one of the side parts 52cc, 52cc. At the end walls 62cc, 62cc and the side parts 52cc, 52cc respectively one sealing edge 64cc is arranged, wherein the sealing edge 64cc comprises a tab 66cc in the region of the upper end wall 62cc. Furthermore, respectively one dust tab 68cc is arranged at one of the side parts 52cc, 52cc at the two free edges. In the case of a triangular cross-sectional shape, the dust tabs 68cc are triangle-shaped.

[0322] Furthermore, the packaging base body 18cc has a suspension recess 48cc at an upper end. The suspension recess 48cc is realized as a euroslot recess. The suspension recess 48cc is introduced into an upwards-protruding tab 66cc. The tab 66cc has a double cardboard guide. The tab 66cc for the suspension recess 48cc is realized in a two-layer implementation, wherein one layer of the tab 66cc is realized by the card element and one layer of the tab 66cc is realized by the hood element 36cc. The hood element 36cc and the card element are sealed in the region of the tab 66cc.

[0323] FIGS. 30a to 30c show a brush product packaging device 10dd for accommodating a brush product. The brush product packaging device 10dd comprises a packaging base body 18dd. The packaging base body 18dd forms a base body of the brush product packaging device 10dd. The packaging base body 18dd is configured to form a substantially closed receiving region 20dd for a brush product 12dd. The packaging base body 18dd materially delimits the receiving region 20dd.

[0324] The packaging base body 18dd comprises a folded hood element 36dd and a card element 34dd that is applied onto the hood element 36dd. The card element 34dd and the hood element 36dd are largely made of a paper material. The card element 34dd and the hood element 36dd are made of solid paperboard. The card element 34dd and the hood element 36dd have the same material thickness. In an assembled state the hood element 36dd is fixedly connected to the card element 34dd. Furthermore, an extent of the hood element 36dd along a main extension direction 40dd of the brush product packaging device 10dd is substantially equivalent to an extent of the card element 34dd along the main extension direction 40dd of the brush product packaging device 10dd. The hood element 36dd is arranged on a rear side of the brush product packaging device 10dd. The hood element 36dd comprises delimiting surfaces which delimit the receiving region 20dd. The hood element 36dd has a bottom 58dd. The hood element 36dd further comprises two side parts 52dd, 52dd which adjoin the bottom 58dd and are in each case configured to form a side wall of the packaging base body 18dd. The hood element 36dd further comprises two end walls 62dd, 62dd which adjoin the bottom 58dd. The hood element 36dd moreover comprises sealing edges 64dd, which are connected to the lower end wall 62dd and to the side parts 52dd, 52dd and are configured for a connection to the card element 34dd. The sealing edges 64dd are connected to the end wall 62dd and to the side parts 52dd, 52dd of the hood element 36dd via perforations and creasings.

[0325] Furthermore, in each case one dust tab 68dd is arranged at the two long trapezoid-shaped side parts 52dd, 52dd, respectively at the two free edges.

[0326] The packaging base body 18dd further has a suspension recess 48dd at an upper end. The suspension recess 48dd is realized as a euroslot recess. The card element 34dd comprises the suspension recess 48dd. The suspension recess 48dd is introduced into an upwards-protruding tab 66dd of the card element 34dd.

[0327] The hood element 36dd further comprises, in a proximity of the suspension recess 48dd, a reinforcing element 50dd, which is configured for a stabilization of the card element 34dd in a region of the suspension recess 48dd and whose main extension plane is angled with respect to a main extension plane of the card element 34dd. The reinforcing element 50dd directly adjoins the upper end wall 62dd. The reinforcing element 50dd comprises a rectangular spacing wall 86dd, which is directly connected to the upper end wall 62dd and extends parallel to the end wall 62dd towards the bottom 58dd. The spacing wall 86dd is sealed with the end wall 62dd. A rectangular reinforcing wall 88dd of the reinforcing element 50dd, which at a height of the bottom 58dd extends diagonally across the suspension recess 48dd to the card element 34dd, adjoins the spacing wall 86d. The reinforcing wall 88dd comprises a recess 90dd that corresponds to the suspension recess 48dd. A sealing edge 64dd, via which the reinforcing element 50dd is sealed to the card element 34dd, in turn adjoins the reinforcing wall 88d.

[0328] FIGS. 31a to 31d show a brush product packaging device 10ee for accommodating a brush product. The brush product packaging device 10ee comprises a packaging base body 18ee. The packaging base body 18ee forms a base body of the brush product packaging device 10ee. The packaging base body 18ee is configured to form a substantially closed receiving region for the brush product 12ee. The packaging base body 18ee materially delimits the receiving region 20ee.

[0329] The packaging base body 18ee comprises a folded hood element 36ee and a card element 34ee that is applied onto the hood element 36ee. The card element 34ee and the hood element 36ee are largely made of a paper material. The card element 34ee and the hood element 36ee are made of solid paperboard. The card element 34ee and the hood element 36ee have the same material thickness. In an assembled state the hood element 36ee is fixedly connected to the card element 34ee. Furthermore, an extent of the hood element 36ee along a main extension direction 40ee of the brush product packaging device 10ee is substantially equivalent to an extent of the card element 34ee along the main extension direction 40ee of the brush product packaging device 10ee. The hood element 36ee is arranged on a rear side of the brush product packaging device 10ee. The hood element 36ee comprises delimiting surfaces which delimit the receiving region 20ee. The hood element 36ee has a bottom 58ee. The hood element 36ee further has two side parts 52ee, 52ee, which adjoin the bottom 58ee and are in each case configured to form a side wall of the packaging base body 18ee. The hood element 36ee further comprises two end walls 62ee, 62ee which adjoin the bottom 58ee. The hood element 36ee moreover comprises sealing edges 64ee, which are connected to the lower end walls 62ee, 62ee and to the side parts 52ee, 52ee and are configured for a connection to the card element 34ee. The side parts 52ee, 52ee and the end walls 62ee, 62ee in each case extend perpendicularly to the bottom 58ee. The end walls 62ee, 62ee are substantially rectangular. The sealing edges 64ee are connected to the end walls 62ee, 62ee and to the side parts 52ee, 52ee of the hood element 36ee via perforations and creasings.

[0330] The packaging base body 18ee further comprises a suspension recess 48ee at an upper end. The suspension recess 48ee is realized as a euroslot recess. The card element 34ee comprises the suspension recess 48ee. The suspension recess 48ee is introduced into an upwards-protruding tab 66ee of the card element 34ee.

[0331] The hood element 36ee further comprises, in a proximity of the suspension recess 48ee, two reinforcing elements 50ee, 50ee, which are configured for a stabilization of the card element 34ee in a region of the suspension recess 48ee and the main extension planes of which are respectively angled with respect to a main extension plane of the card element 34ee. The hood element 36ee comprises two side parts 52ee, 52ee which extend beyond the receiving region 20ee and which in the region of the suspension recess 48ee each form a stabilizing wall 53ee, 53ee that forms the reinforcing element 50ee, 50ee. The stabilizing walls 53ee, 53ee are in each case formed by a triangular wall portion that extends directly in prolongation to a main extension plane of the respective side part 52ee, 52ee. In the assembled state the stabilizing walls 53ee, 53ee directly bear against a surface of the side part 52ee, 52ee, while an inner side facing towards the suspension recess 48ee extends as far as the upper end wall 62ee. As a result, a closed cross-section is formed in the region of the upper end wall 62ee, such that dust tabs can be dispensed with in the region of the upper end wall 62ee. During production the stabilizing walls 53ee, 53ee are partially folded inwards, such that an actual gap between the side parts 52ee, 52ee and the upper end wall 62ee is closed. The stabilizing walls 53ee, 53ee extend substantially perpendicularly to the card element 34ee. The stabilizing walls 53ee, 53ee are arranged on both sides of the suspension recess 48ee.

[0332] FIG. 32 shows a precut of a hood element 36ff of a brush product packaging device for accommodating a brush product. Apart from an implementation of the hood element 36ff, the brush product packaging device 10ff is equivalent to the brush product packaging device 10ee of FIGS. 32a to 32d.

[0333] The hood element 36ff is arranged on a rear side of the brush product packaging device 10ff. The hood element 36ff has delimiting surfaces which delimit a receiving region. The hood element 36ff has a bottom 58ff. The hood element 36ff furthermore comprises two side parts 52ff, 52ff which adjoin the bottom 58ff and are in each case configured to form a side wall of a packaging base body 18ff. The hood element 36ff further comprises two end walls 62ff, 62ff which adjoin the bottom 58ff. The hood element 36ff moreover comprises sealing edges 64ff, which are connected to the end walls 62ff, 62ff and to the side parts 52ff, 52ff and are configured for a connection to a card element, the sealing edge 64ff comprising a tab 66ff in the region of the upper end wall 62ff. The side parts 52ff, 52ff and the end walls 62ff, 62ff in each case extend perpendicularly to the bottom 58ff. The end walls 62ff, 62ff are substantially rectangular. The sealing edges 64ff are connected to the end wall 62ff and to the side parts 52ff, 52ff of the hood element 36ff via perforations and creasings.

[0334] The packaging base body 18ff further comprises a suspension recess 48ff at an upper end. The suspension recess 48ff is realized as a euroslot recess. The suspension recess 48ff is introduced into an upwards-protruding tab 66ff. The tab 66ff has a double cardboard guide. The tab 66ff for the suspension recess 48ff is realized in a two-layer implementation, wherein one layer of the tab 66ff is realized by the card element 34ff and one layer of the tab 66ff is realized by the hood element 36ff.

[0335] The hood element 36ff further comprises, in a proximity of the suspension recess 48ff, two reinforcing elements 50ff, 50ff, which are configured for a stabilization of the card element 34ff in a region of the suspension recess 48ff and the main extension planes of which are in each case angled with respect to a main extension plane of the card element 34ff. The hood element 36ff comprises two side parts 52ff, 52ff, which extend beyond the receiving region 20ff and which in the region of the suspension recess 48ff form respectively one stabilizing wall 53ff, 53ff that forms the reinforcing element 50ff, 50ff. The stabilizing walls 53ff, 53ff are in each case realized as a triangular wall portion that extends directly in prolongation to a main extension plane of the respective side part 52ff, 52ff. In the assembled state the stabilizing walls 53ff, 53ff directly bear against a surface of the side part 52ff, 52ff, while an inner side facing towards the suspension recess 48ff extends as far as the upper end wall 62ff. The stabilizing walls 53ff, 53ff extend substantially perpendicularly to the card element 34ff. The stabilizing walls 53ff, 53ff are arranged on both sides of the suspension recess 48ff.

[0336] FIGS. 33a and 33b show a brush product packaging device 10gg for accommodating a brush product. The brush product packaging device 10gg comprises a packaging base body 18gg. The packaging base body 18gg forms a base body of the brush product packaging device 10gg. The packaging base body 18gg is configured to form a substantially closed receiving region for the brush product 12gg. The packaging base body 18gg materially delimits the receiving region 20gg.

[0337] The packaging base body 18gg comprises a folded hood element 36gg and a card element 34gg that is applied onto the hood element 36gg. The card element 34gg and the hood element 36gg are largely made of a paper material. The card element 34gg and the hood element 36gg are made of solid paperboard. The card element 34gg and the hood element 36gg have the same material thickness. In an assembled state the hood element 36gg is fixedly connected to the card element 34gg. Furthermore, an extent of the hood element 36gg along a main extension direction 40gg of the brush product packing device 10gg is substantially equivalent to an extent of the card element 34gg along the main extension direction 40gg of the brush product packing device 10gg. The hood element 36gg is arranged on a rear side of the brush product packaging device 10gg. The hood element 36gg comprises delimiting surfaces which delimit the receiving region 20gg. The hood element 36gg has a bottom 58gg. The hood element 36gg furthermore comprises two side parts 52gg, 52gg, which adjoin the bottom 58gg and are in each case configured to form a side wall of the packaging base body 18gg. The hood element 36gg further comprises two end walls 62gg, 62gg which adjoin the bottom 58gg. The hood element 36gg moreover comprises sealing edges 64gg, which are connected to the end walls 62gg, 62gg and to the side parts 52gg, 52gg and are configured for a connection to the card element 34gg. The side parts 52gg, 52gg and the lower end wall 62gg respectively extend perpendicularly to the bottom 58gg. The upper end wall 62gg is substantially trapezoid-shaped. The upper end wall 62gg extends at an angle to the bottom 58gg. The upper end wall 62gg extends away from the lower end wall 62gg towards the card element 34gg. The sealing edges 64gg are connected to the end walls 62gg, 62gg and to the side parts 52gg, 52gg of the hood element 36gg via perforations and creasings.

[0338] The packaging base body 18gg further comprises a suspension recess 48gg at an upper end. The suspension recess 48gg is realized as a euroslot recess. The card element 34gg comprises the suspension recess 48gg. The suspension recess 48gg is introduced into an upwards-protruding tab 66gg of the card element 34gg.

[0339] The hood element 36gg further comprises, in a proximity of the suspension recess 48gg, two reinforcing elements 50gg, 50gg, which are configured for a stabilization of the card element 34gg in a region of the suspension recess 48gg and whose main extension planes are each angled with respect to a main extension plane of the card element 34gg. The hood element 36gg comprises two side parts 52gg, 52gg, which extend beyond the receiving region 20gg and which in the region of the suspension recess 48gg each form a stabilizing wall 53gg, 53gg that forms the reinforcing element 50gg, 50gg. The stabilizing walls 53gg, 53gg are in each case realized as a triangular wall portion that extends directly in prolongation to a main extension plane of the respective side part 52gg, 52gg. As a result, a closed cross-section is formed in the region of the upper end wall 62gg, such that in the region of the upper end wall 62gg dust tabs can be dispensed with. During production the inner sides of the stabilizing walls 53gg, 53gg are partially folded inwards, such that an actual gap between the side parts 52gg, 52gg and the upper end wall 62gg is closed. The inner side of the stabilizing walls 53gg, 53gg is in each case arranged partially spaced apart from the outer side of the stabilizing walls 53gg, 53gg, in particular on a side facing towards the upper end wall 62gg. The stabilizing walls 53gg, 53gg extend substantially perpendicularly to the card element 34gg. The stabilizing walls 53gg, 53gg are arranged on both sides of the suspension recess 48gg. In a precut of the hood element 36gg the stabilizing walls 53gg, 53gg extend along the main extension direction 40gg beyond the upper end wall 62gg.

[0340] FIGS. 34a and 34b show a brush product packaging device 10hh for accommodating a brush product. The brush product packaging device 10hh comprises a packaging base body 18hh. The packaging base body 18hh forms a base body of the brush product packaging device 10hh. The packaging base body 18hh is configured to form a substantially closed receiving region for the brush product. The packaging base body 18hh materially delimits the receiving region 20hh.

[0341] The packaging base body 18hh comprises a folded hood element 36hh and a card element 34hh that is applied onto the hood element 36hh. The card element 34hh and the hood element 36hh are largely made of a paper material. The card element 34hh and the hood element 36hh are made of solid paperboard. The card element 34hh and the hood element 36hh have the same material thickness. In an assembled state the hood element 36hh is fixedly connected to the card element 34hh. Furthermore, an extent of the hood element 36hh along a main extension direction 40hh of the brush product packaging device 10hh is substantially equivalent to an extent of the card element 34hh along the main extension direction 40hh of the brush product packaging device 10hh. The hood element 36hh is arranged on a rear side of the brush product packaging device 10hh. The hood element 36hh comprises delimiting surfaces which delimit the receiving region 20hh. The hood element 36hh has a bottom 58hh. The hood element 36hh further comprises two side parts 52hh, 52hh which adjoin the bottom 58hh and are in each case configured to form a side wall of the packaging base body 18hh. The hood element 36hh further comprises two end walls 62hh, 62hh which adjoin the bottom 58hh. The hood element 36hh moreover comprises sealing edges 64hh, which are connected to the end walls 62hh, 62hh and to the side parts 52hh, 52hh and are configured for a connection to the card element 34hh. The side parts 52hh, 52hh and the lower end wall 62hh respectively extend perpendicularly to the bottom 58hh. The upper end wall 62hh is substantially trapezoid-shaped. The upper end wall 62hh extends at an angle with respect to the bottom 58hh. Towards the card element 34hh, the upper end wall 62hh extends towards the lower end wall 62hh, such that in part an undercut is formed in the receiving region 20hh. The sealing edges 64hh are connected to the end walls 62hh, 62hh and to the side parts 52hh, 52hh of the hood element 36hh via perforations and creasings.

[0342] The packaging base body 18hh further comprises a suspension recess 48hh at an upper end. The suspension recess 48hh is realized as a euroslot recess. The card element 34hh comprises the suspension recess 48hh. The suspension recess 48hh is introduced into an upwards-protruding tab 66hh of the card element 34hh.

[0343] The hood element 36hh further comprises, in a proximity of the suspension recess 48hh, two reinforcing elements 50hh, 50hh, which are configured for a stabilization of the card element 34hh in a region of the suspension recess 48hh and the main extension planes of which are respectively angled with respect to a main extension plane of the card element 34hh. The hood element 36hh comprises two side parts 52hh, 52hh, which extend beyond the receiving region 20hh and which in the region of the suspension recess 48hh each form a stabilizing wall 53hh, 53hh that forms the reinforcing element 50hh, 50hh. The stabilizing walls 53hh, 53hh are in each case realized as a triangular wall portion that extends directly in prolongation to a main extension plane of the respective side part 52hh, 52hh. As a result, a closed cross-section is created in the region of the upper end wall 62hh, such that in the region of the upper end wall 62hh dust tabs can be dispensed with. During production the inner sides of the stabilizing walls 53hh, 53hh are partially folded inwards, such that an actual gap between the side parts 52hh, 52hh and the upper end wall 62hh is closed. The inner side of the stabilizing walls 53hh, 53hh is in each case arranged partially spaced apart from the outer side of the stabilizing walls 53hh, 53hh, in particular on a side facing towards the upper end wall 62hh. The stabilizing walls 53hh, 53hh extend substantially perpendicularly to the card element 34hh. The stabilizing walls 53hh, 53hh are arranged on both sides of the suspension recess 48hh. In a precut of the hood element 36hh, the stabilizing walls 53hh, 53hh do not extend beyond the upper end wall 62hh along the main extension direction 40hh. The free corners of the stabilizing walls 53hh, 53hh are set back with respect to the upper end wall 62hh along the main extension direction 40hh.

[0344] FIGS. 35a and 35b show an alternative brush product packaging device 10ii for accommodating several brush products 12ii, 12ii, 12ii. In the present case, the brush products 12ii, 12ii, 12ii are embodied as plug-on brushes. The brush product packaging device 10ii comprises a packaging base body 18ii. The packaging base body 18ii comprises a folded hood element 36ii and a card element that is applied onto the hood element 36ii. The card element 34ii and the hood element 36ii are largely made of a paper material.

[0345] The brush product packaging device 10ii further comprises a holding unit 22ii. The holding unit 22ii projects into a receiving region 20ii and is configured for holding the brush products 12ii, 12ii, 12ii in position relative to the receiving region 20ii. The holding unit 22ii is configured for holding the brush products 12ii, 12ii, 12ii at a handle and/or at a neck in position relative to the receiving region 20ii and/or for reducing a movement of the brush products 12ii, 12ii, 12ii. The holding unit 22ii is configured to reduce a movement play of the brush products 12ii, 12ii, 12ii. The holding unit 22ii is largely made of a paper material. The holding unit 22ii is realized separately from the packaging base body 18ii.

[0346] The holding unit 22ii further comprises two folding elements 24ii, 26ii, which project at least partially into the receiving region 20ii in different regions. The folding elements 24ii, 26ii are made of solid paperboard. The folding elements 24ii, 26ii form part of the holding unit 22ii. The folding elements 24ii, 26ii are connected to each other. The holding unit 22ii comprises several base side elements 38ii, via which the folding elements 24ii, 26ii are connected to each other.

[0347] The folding elements 24ii, 26ii each delimit several recesses 42ii, 44ii for receiving at least one subregion of the brush products 12ii, 12ii, 12ii. The recesses 42ii, 44ii are respectively realized as one-sided recesses. The recesses 42ii, 44ii are introduced into only one surface of the respective folding element 24ii, 26ii and are not connected to recesses in the other surface of the folding element 24ii, 26ii. One recess 42ii is respectively arranged in the folding element 24ii on the one side of the folding element 24ii, while two further recesses 42ii are arranged on the side facing away from the folding element 24ii. The recesses 42ii are respectively implemented in such a way that the brush products 12ii extend only into the respective folding element 24ii, 26ii, but not through the corresponding folding element 24ii, 26ii. The recesses 42ii in each case serve as an end abutment for the brush products 12ii, wherein the brush products 12ii may partially latch in the recesses 42ii. In the folding element 26ii, on one side a recess 44ii is formed which is designed in such a way that the brush product 12ii can only extend into the folding element 26ii, but not through the folding element 26ii. In a packaging of the brush product packaging device 10ii, a brush product 12ii arranged between the folding elements 24ii, 26ii is latched between the two opposite-situated recesses 42ii, 44ii of the folding elements 24ii, 26ii. The brush products 12ii, 12ii arranged between the folding element 24ii and an end wall 62ii are inserted into the recesses 42ii of the folding element 24ii; on the other hand they bear against the end wall 62ii and are clamped and fixed in this way.

[0348] FIGS. 36a to 36c show an alternative brush product packaging device 10jj for accommodating a brush product 12j. In the present case, the brush product 12jj is embodied as a tongue cleaner. The brush product packaging device 10jj comprises a packaging base body 18j. The packaging base body 18jj comprises a folded hood element 36jj and a card element that is applied onto the hood element 36j. The card element and the hood element 36jj are largely made of a paper material. The hood element 36jj has a bottom 58j. The hood element 36j further comprises two side parts 52jj, 52jj which adjoin the bottom 58jj. The hood element 36jj further comprises two end walls 62j, 62j which adjoin the bottom 58j.

[0349] The brush product packaging device 10j further comprises a holding unit 22j. The holding unit 22jj projects into a receiving region 20jj and is configured for holding the brush product 12jj in position relative to the receiving region 20j. The brush product 12jj comprises an application head 14j and a handle 16j. The holding unit 22jj is configured for holding the brush product 12j at the handle 16jj and/or at a neck in position relative to the receiving region 20jj and/or for reducing a movement of the brush product 12j. The holding unit 22j is configured to reduce a movement play of the brush product 12jj. The holding unit 22jj is largely made of a paper material. The holding unit 22jj is realized separately from the packaging base body 18jj.

[0350] Furthermore, the holding unit 22jj comprises two folding elements 24jj, 26jj, which project at least partially into the receiving region 20jj in different regions. The folding elements 24j, 26jj are made of solid paperboard. The folding elements 24jj, 26jj form part of the holding unit 22jj. The folding elements 24jj, 26jj are connected to each other. The holding unit 22jj comprises several base side elements 38jj, via which the folding elements 24jj, 26jj are connected to each other.

[0351] Furthermore, the edges of the base side elements 38jj have at least one indentation 92jj. The edges of the base side elements 38jj have several indentations 92jj. The edges of the base side elements 38jj which are oriented at least substantially parallel in the longitudinal direction exemplarily have four indentations 92jj. Furthermore, indentations 92j at edges including an angle with the longitudinal direction are also conceivable. The holding unit 22jj is in the region of the folding elements 24jj, 26j realized in full width, the indentations 92jj being formed between the region of the folding elements 24jj and 26jj and on the opposite side of the folding element 24jj. The indentations 92j are formed as isosceles trapezoids. However, another geometric shape, deemed expedient by a person skilled in the art, would also be conceivable. The indentations 92jj at the edges of the base side elements 38jj end before and after the folding element 24jj, 26jj and then reach the complete width of the holding unit 22jj.

[0352] Furthermore, the corners of the base side elements 38jj have at least one edge finishing 94j. The corners of the base side elements 38j have several edge finishings 94jj. Each corner of the base side element 38j has an edge finishing 94j. For example, the four corners of the base side elements 38jj have precisely four edge finishings 94jj, such that in the region of the corners the holding unit 22jj contacts neither the respective end wall 62j, 62jj nor the respective side part 52jj, 52jj, respectively the edges connecting the respective end wall 62j, 62j and the respective side part 52jj, 52j.

[0353] FIG. 36c shows that as a result of the indentations 92jj and edge finishings 94jj, spacings are formed between the holding unit 22jj and the hood element 36jj and thus the mutual influence by mutual contact is reduced.

[0354] Furthermore, the base side element 38jj has an anti-twist guard 96jj, which ensures correct processing in the packaging machine. The anti-twist guard 96jj serves to take care that the holding unit 22jj is in its flat state laid correctly into the magazine in the packaging machine. The anti-twist guard 96jj is formed in one of the indentations 92jj as an additional indentation. Alternatively, an anti-twist guard 96jj in any edge of the base side elements 38j is also conceivable. The anti-twist guard 96jj is realized eccentrically in a round shape and/or in a circle segment. However, another geometric shape, deemed expedient by a person skilled in the art, would also be conceivable.

[0355] The folding elements 24jj, 26jj each delimit a recess 42jj, 44jj for receiving at least one subregion of the brush product 12jj. A first recess 42jj is realized as a groove-shaped recess 42jj. The recess 42j is introduced into two surfaces of the first folding element 24j. In order to form the groove-shaped recess 42j, two surfaces of the first folding element 24jj each have a sub-recess, wherein the sub-recesses are connected to one another on a side. The sub-recesses are connected at an upper edge of the folding element 24jj. The sub-recesses are herein approximately rectangular. The first recess 42jj tapers conically from a free end, which brings about better clamping. A second recess 44jj of the second folding element 26jj comprises only a one-sided recess. The second recess 44jj is introduced into only one surface of the second folding element 26jj. The second recess 44jj is introduced into the second folding element 26jj on a side that faces towards the first folding element 24j. The second recess 44jj is in particular formed in such a way that the brush product 12jj extends only into the second folding element 26jj but not through the second folding element 26jj. The second recess 44jj serves as an end abutment for the brush product 12j. The second recess 44jj is configured to accommodate an end of the handle 16jj of the brush product 12jj, which faces away from the application head 14j.

[0356] A first recess 42jj of a first folding element 24jj of the folding elements 24jj, 26jj is substantially different from a second recess 44jj of a second folding element 26jj and is configured for receiving a different subregion of the brush product 12j.

[0357] The explanations referring to the drawings indicate that the hood element is in each case arranged on the rear side and the card element on the front side. Of course, the construction may also be reversed. The construction is related to the manner of presentation of the packaging at the point of sale.

[0358] The descriptions made for specific figures may of course also be transferred to other figures which show the same or similar implementations and in which the implementations are not described in the same detail.

[0359] Of course, the implementation variants shown in this document are given by way of example. Within the scope of the invention, the individual implementations and elements of these implementation variants may be combined with other implementation variants without departing from the scope of this invention.

LIST OF REFERENCE NUMERALS

[0360] 10 brush product packaging device [0361] 12 brush product [0362] 14 application head [0363] 16 handle [0364] 18 packaging base body [0365] 20 receiving region [0366] 22 holding unit [0367] 24 folding element [0368] 26 folding element [0369] 28 folding element [0370] 30 main extent [0371] 34 card element [0372] 36 hood element [0373] 38 base side element [0374] 40 main extension direction [0375] 42 recess [0376] 44 recess [0377] 46 projection [0378] 48 suspension recess [0379] 50 reinforcing element [0380] 52 side part [0381] 53 stabilizing wall [0382] 54 viewing window [0383] 56 recess [0384] 58 bottom [0385] 60 precut [0386] 62 end wall [0387] 64 sealing edge [0388] 66 tab [0389] 68 dust tab [0390] 70 guide portion [0391] 72 folding edge [0392] 74 folding edge [0393] 76 slitting [0394] 78 receiving region [0395] 80 head receptacle [0396] 82 support wall [0397] 84 toothpaste tube [0398] 86 spacing wall [0399] 88 reinforcing wall [0400] 90 recess [0401] 92 indentation [0402] 94 edge finishing [0403] 96 anti-twist guard