A method for facilitating marketing campaign workflow is disclosed. The method includes a processor receiving a user request to create a marketing campaign. Based on the user request, the processor identifies a first segmented market population and a second segmented market population. Further, the processor outputs a first request and second request seeking information about the first and second segmented market populations, respectively. In response, the processor receives the first and second segments market populations. Using customer information associated with the first and second segmented market populations, a target population database is generated. The marketing campaign is then executed to at least a portion of the target population. After a predetermined amount of time, the results of the marketing campaign are automatically compared to a previous marketing campaign.

Methods, systems and devices for evaluating a product sampling event. The disclosed methods, systems and devices receive from a user a user identification specific to the user and compare the user identification to a user data set stored on a computer-readable medium. A sample is then delivered based on a predetermined condition, and a product value is changed after the step of causing delivery of the sample of the product. It can then be determined whether the user purchased the product after delivery of the sample of the product and, based on that determination, a sampling event value can be assigned. The user's preferences can also be used to provide a more custom sample with a user's order for example, with online or home delivery shopping.

Embodiments disclosed herein generally relate to a system and method for tracking virtual reality experiences. A computing system receives a plurality of location coordinates of a user during a VR simulation. The computing system uploads the plurality of location coordinates to a database. The computing system prompts a client device that an API linking the client device of the user to functionality of the database is available. The computing system receives a query via the API. The computing system translates the received query to a query compatible with the database. The computing system queries the database using the received query for according to criteria set forth in the received query to retrieve a set of location information. The computing system generates a heat map based on the retrieved location information. The computing system prompts the remote client device that the heat map is available for display.

Systems and methods for dynamically tracking delivery and performance of digital advertising placed on non-personal devices in physical locations and integrating, displaying, and reporting impressions and events in digital advertising systems.

A global computer network system includes a method and apparatus for writer compensation, a method and apparatus for reader rating and a method and apparatus for enabling readers to tip an author. The system further provides content organization according to user relationship and website community. Another feature effects content browsing by relationship of users in the system. The system provides determination of content scarcity and advertisement (ad inventory) scarcity. The system also includes user-specified comments or reader indications on system contents such as authored works and bookmarks.

Methods and systems are disclosed to monitor a media device via a universal serial bus (USB) port. An example method includes obtaining a voltage output by a UBS port of the media device and determining if the voltage exceeds a threshold. If the voltage exceeds the threshold, the example method includes determining the media device is in an on state. If the voltage does not exceed the threshold, the example method includes determining the media device is in an off state.

Methods and apparatus to monitor media content at a content display site are described. An example method includes assigning a first set of weights to each of a plurality of panelists based on a set of collected characteristics for each person of a subset of unmeasured persons at unmeasured locations, the subset of unmeasured persons being the unmeasured person for which the collected characteristics are know selecting a subset of the panelists based on the first set of weights, each panelist of the subset of panelists selected to be representative of an unmeasured person of the unmeasured persons, re-weighting the subset of the panelists based on estimated characteristics of the unmeasured persons at the unmeasured locations to generate a second set of weights, generating a virtual panel.

A method for signature-enhanced multimedia content searching. The method includes searching through a plurality of input multimedia content elements by comparing a query to at least one tag assigned to each input multimedia content element, wherein at least one of the at least one tag assigned to each input multimedia content element is assigned based on at least one signature generated for the input multimedia content element, wherein each signature represents a concept, wherein each concept is a collection of signatures and metadata representing the concept.

A server may be utilized as a content management server for receiving, validating, and formatting an object for use by a second server. The server may receive a selection of a digital communication message type, receive a set of content data corresponding to the selected message type and an indication of one or more target segments. Based on the selected communication message type, the server may validate the data. If the data is validated, then the server generates a communication message content payload object. The communication message content payload object is formatted based on the requirements of the second server, such that the second server may efficiently process the objects for distribution of communication messages using the data of the object. The second server may generate and transmit previews of messages to the first server, for review and approval by an authorized user.

This system provides services companies and other firms that have conversations with prospective new customers or clients with capabilities to evaluate online messaging, content, and/or advertising based on individual value of each new customer or client to the company or firm. The system achieves this by providing an online application environment or platform for generating marketing and sales content together with online user or device tracking and document management capabilities.