A technique of providing advertisements in a traffic message is provided that obtains (704) traffic data having a traffic condition of a location description on a road network. A location reference code associated with the location description assigned by a traffic message supplier and an advertising reference code associated with the location reference code are assessed (706), (714), followed by a determination (716) as to whether the advertising reference code is present. If so, a traffic message having the location reference code and the advertising reference code is generated (710).

Provided is an apparatus including a new and renewable energy FinTech platform module, a new and renewable energy power generator, a new and renewable energy generated power-to-cash change control unit, a cloud computing module, and a smart economic feasibility analysis simulation module and method for encouraging participation of residents in building a new and renewable energy farm through notification of economic feasibility analysis with a new and renewable energy FinTech platform module that can guide the residents in an area where a new and renewable energy power generator is installed to jointly purchase a new and renewable energy power generator that is installed and operated in advance, set unique IDs for the residents having purchased the new and renewable energy power generator, and share the amount of daily produced electricity generated from the new and renewable energy power generator, cash exchange data, and 1:1 revenue dividends.

A computer system and computer-implemented method for retail merchandise planning, including promotional product selection, price optimization and planning. According to an embodiment, the computer system for generating an electronic retail plan for a retailer comprises, a data staging module configured to input retail sensory data from one or more computer systems associated with the retailer; a data processing module configured to pre-process the inputted retail sensory data; a data warehouse module configured to store the inputted retail sensory data and the pre-processed retail sensory data; a state model module configured to generate a retailer state model for modeling operation of the retailer based on the retail sensory data; a calibration module configured to calibrate the state model module according to one or more control parameters; and an output module for generating an electronic retail plan for the retailer based on the retailer state model.

A system can offer an enhanced event experience for users of the system by tracking the locations of the users during a purchased-access event such as a ticketed event and offering real time location-based upgrades to the users. The locations of users can be used to determine a demonstrated interest by the user for a particular location or product in the event venue and to offer upgrades tailored to that demonstrated interest. For example, a concert attendee with a ticket for a particular seat may be detected a location relatively far from the user's seat such as a location near a seat of a friend of the user. The system can detect the user's location, identify available seats near the user's location, and offer the user an upgrade to the identified available seats. Location-based upgrades can also be provided in airplanes, hotels, cruise ships, or other venues or events.

A computerized system is provided for generating a visual presentation for visually organizing one or more activities of a user, including vendors. The methods and systems are directed to calendaring, social networking, and planning for users, including vendors, consumers and enterprises.

Methods and systems for dynamically incorporating advertising content into multimedia environments, such as games, are provided. Example embodiments include a dynamic inserter, which selects content, based upon a set of criteria, to deliver to a receiving client system, such as a game client. The game client typically dynamically determines locations with the game where advertisements may be inserted. Associated with these locations are ad tags that specify criteria for the ads. For example, the criteria may include ad type, ad genre, and scheduling information. The game client then sends indications of these ad tags to the dynamic inserter to be used to select appropriate ads. The dynamic inserter selects ads based upon the criteria and sends them to the game client, which selects them for ad tags with conforming criteria. The game client then renders the selected ad in the appropriate location. In one embodiment, the dynamic inserter comprises a game client, game server, ad server, a communications channel, and, optionally, an ad client.

Described are methods, systems and apparatus for using point-in-time, travel-related data purchase transaction data to provide pertinent communications to a cardholder. In an embodiment, a travel decision engine obtains authorized purchase transaction data from a transaction database, determines that a particular purchase transaction is travel related, identifies a transaction type and a transaction size, and determines a travel status of the cardholder. The travel decision engine then assigns a treatment based on the travel status, selects a travel related message based on the treatment, and transmits the travel related message to the cardholder.

Presented herein is an interactive platform for judging an activity by a participant in an event. The platform includes a client application program downloadable to a mobile device. The program may include a database storing a mobile device identifier (ID), a user ID, user information, and location data of the device. The application may further be configured to display one or more events of the activity as well as an input for receiving a score of the activity from the user. The platform may additionally include a server system connected with the client application programs via a communication network. The server system may be configured for receiving the mobile device ID, the user ID, the user information, and the location data for the client program, and may further be configured to receive the scores from the users, and to adjust the scores according to determined bias of the associated user.

This disclosure relates to a cloud computing architecture including software development kits, web modules, normalization processors, application programming interfaces, and controllers, all of which are connected in a specific manner to analyze topic interests and effectively generate customized graphical data regarding the same.

A wireless device is enabled to provide offers. The wireless device receives card data for a financial account card and stores the card data in a memory associated with the wireless device. Responsive to using the card data in a transaction at a first merchant location, the wireless device receives transaction line-item data from a computing system associated with the first merchant location. The wireless device determines merchant information for a second merchant location and determines an offer associated with the second merchant location based on the line-item data and the merchant information for the second merchant. The wireless device presents the offer when the wireless device is near the second merchant location.