G06Q30/0253

Systems and methods for automated mass media commerce
10762555 · 2020-09-01 · ·

Systems and methods for implementing point of advertising purchasing include using mass media publications configured for or containing service, product or vendor transmittable signals, such as from radio frequency identification tags. In a preferred arrangement, a consumer perceiving an advertisement of the mass media publication may activate a reader in a portable communications device, such as a smart mobile or cellular phone, to receive information from the radio frequency signal associated with the advertisement to identify a vendor, product or service associated with the radio frequency identification. The smart mobile phone or communications device of the consumer may communicate with a system of a vendor across a network to order a product or product information from a system of the vendor over the network by using the information from the radio frequency identification.

Method and system for presenting a promotional offer based on detected data
10762525 · 2020-09-01 · ·

A method and system for presenting a promotional offer based on detected data. Data that is generated by at least one device detecting one or more physical actions performed by a person is obtained. The device is located in a same physical environment as the person. The data is analyzed to determine that a probability of an undesired action, by the person, is above a threshold value. Responsive to determining that the probability of the undesired action is above the threshold value, a promotional offer is presented to the person. The promotional offer lowers the probability of the undesired action by the person.

SYSTEMS AND METHODS FOR PREDICTING USER SEGMENTS IN REAL-TIME

Systems and methods including one or more processors and one or more non-transitory storage devices storing computing instructions configured to run on the one or more processors and perform recording one or more actions of a user during an online browsing session; predicting, in real-time, a first user attribute for the user from one or more user attributes during the online browsing session based on the one or more actions of the user during the online browsing session; correlating the first user attribute, as predicted, for the user, wherein a first user preference of one or more user preferences is associated with the first user attribute, as predicted; and mapping each respective user preference of the one or more user preferences to a vector space, wherein: two or more user preferences of the one or more user preferences determined to be more similar to one another are closer together on the vector space than two or more user preferences of the one or more user preferences determined to be less similar to one another. Other embodiments are disclosed herein.

Provisioning a service for capturing broadcast content to a user device via a network
10749620 · 2020-08-18 · ·

A server device that communicates with a user device and the server device is enabled to receive a request for a copy of content, the request including a first identifier associated with the content, information associated with the user device, and information associated with a broadcast station that is broadcasting the content. The server device may obtain a user profile associated with the user device and obtain a station profile associated with a broadcast station, and identify the content, in the station profile. The server device may obtain the copy of the content to enable the user device to access the copy of the content and send, to the user profile, a notification indicating that the user device is authorized to access to the content.

SYSTEM AND METHOD FOR PERSONALIZED ADD-ON PURCHASE
20200258119 · 2020-08-13 ·

A system and method for identifying and promoting product items, in which current personal information of a consumer is used to identify and promote additional products items for purchase that have been specifically selected for the consumer at completion of a current order based upon current personal information of the consumer. The recommended product items may then be ordered with minimum additional effort on the part of the consumer, using information from the completed order. This results in a high likelihood of the recommended product items being of interest to, and therefore being purchased by, the consumer.

Facilitating online to offline commerce

Systems and methods for facilitating online to offline commerce are disclosed. In one embodiment, a system configured to receive a request to check-in a customer at a merchant facility is disclosed. The system receives a request to access real-time pre-sale transaction data associated with a first customer and transmits the real-time pre-sale transaction data associated with the first customer to a mobile client device. The request to check-in and the request to access the real-time pre-sale transaction data are transmitted by the first mobile client device. The system is configured to authenticate the request to check-in at the merchant facility, process the request to access the real-time pre-sale transaction data, and responsively access the real-time pre-sale transaction data associated with the first customer from a point of sale device located at the merchant facility.

Using data analysis to connect merchants

Techniques and arrangements for performing data analysis in order to generate connections between merchants. For instance, a payment service may determine, based at least in part on transaction information, that a first customer conducted a first transaction at a first merchant followed a subsequent transaction at a second merchant. The payment service may further determine that a second customer conducted a second transaction at the first merchant followed by a subsequent transaction at a third merchant, Based on transaction information associated with the first transaction and the second transaction, the payment service may create a buyer profile including the first customer and second customer. Upon the payment service receiving a request to process a third transaction between the first merchant and the second customer, the payment service can generate a recommendation that the second customer conduct a subsequent transaction to the third transaction at the second merchant rather than the third merchant. The payment service can then send a electronic communication that includes the recommendation to the first merchant or the second customer.

MOVIE ADVERTISING PLAYBACK SYSTEMS AND METHODS

An ad in a movie can be a static ad having a position in the movie that cannot be moved, or a dynamic ad having a position in the movie that can be changed. When a viewer wishes to skip a portion of the movie containing the ad, the playback system determines whether the ad is static or dynamic. If the ad is static, only the portion of the movie preceding the static ad can be skipped; the ad is unskippable. This technique is referred to as bounceback since the end of the skip bounces back to the start of the static ad. If the ad is dynamic, it is moved to after the end of the skip. This technique is referred to as slip-ad since the ad slips to later in the movie. When a movie has multiple ads, some can be static and some can be dynamic.

PASSIVE MARKETING ON SOCIAL MEDIA
20200250735 · 2020-08-06 ·

A system for passive marketing comprising a social marketing server which presents a user interface for a social marketing site. The user interface offers options for selecting products for recommendation. Recommendation buttons for the recommended products are generated and displayed for other users linked to the activities and/or contents of the recommender on the social marketing site or on social media sites or on other third party sites which collaborate with the social marketing site. Product page corresponding to a recommendation button is loaded on being clicked by another user which provides options for buying and/or selling the recommended products.

Methods for an alternative payment platform

Methods and systems are provided for providing an alternative payment platform, including method and systems for providing a platform for presenting an alternate offer to a user who is engaged with a primary offer and receiving an indication of the user's engagement with the alternate offer, wherein the user's engagement with the alternate offer serves as an alternative form of payment for an item associated with the primary offer. Such methods and systems may further include methods and systems for selecting one or more alternate offers engagement with which serves as an alternative form of payment for an item associated with a primary offer, presenting the selected alternate payment offers to a user, receiving an indication of engagement with at least one and providing payment to the offeror the primary offer.