Patent classifications
G06Q30/0254
METHODS AND SYSTEMS FOR VALIDATING ONLINE TRANSACTIONS USING LOCATION
A method comprising: obtaining a service point location, the service point location being associated with a logical identifier assigned to end-user equipment used in an attempt to make an online transaction; obtaining at least one authorized transaction point location, the at least one authorized transaction point location being associated with transaction object information provided via the end-user equipment; comparing the service point location to each of the at least one authorized transaction point location; and performing an action related to validation of the online transaction based on a result of the comparing. Also provided is an apparatus for implementing this method.
SEARCH RESULT IMAGE SELECTION TECHNIQUES
Techniques for prioritizing images associated with an item to display an appropriate image based on a query are described herein. For example, an attention score for an item attribute in an image of an item may be generated based at least in part on a model that uses one or more images of the item. The item attribute for the item associated with a query may be obtained. A plurality of items may be determined based at least in part on the item attribute being associated with the plurality of items where an individual item of the plurality of items includes a plurality of images of the item. The plurality of images of the individual item may be ranked based at least in part on corresponding attention scores associated with each image of the plurality of images.
SYSTEM AND PROCESS TO ESTIMATE PERSUASIVENESS OF PUBLIC MESSAGING USING SURVEYS
A system and process to estimate persuasiveness of public messaging using surveys are disclosed. According to one embodiment, a method comprises selecting survey participants. Pre-screening question responses are received from the survey participants. The survey participants are divided randomly into a control group and a treatment group. The treatment group is shown a creative and a control group is shown nothing or a placebo. After the creative has been shown, participants are asked post-message questions such as purchase intent, favorability of the brand, and brand awareness. Weighting and bias correction are applied to question responses. An effects report is generated that includes an average treatment effect and a backlash probability for the creative, and treatment effects specific to subgroups.
TRAINING A CUSTOMER SERVICE SYSTEM
A system for executing a code for training an insurance response system, comprising at least one hardware processor adapted to: using a plurality of insurance attribute values, extracted from a received insurance claim to retrieve: at least one inquiry related to the insurance claim and at least one inquiry result, and historical insurance data related to the insurance claim; computing a similarity value indicative of a difference between the at least one inquiry result and a claim result; identifying in the historical insurance data a plurality of insurance conditions relevant to the claim result and the at least one inquiry result; identifying at least one insurance condition effecting the similarity value by analyzing data comprising the at least one inquiry and the plurality of insurance conditions; and training a protocol model of an insurance response system using the at least one insurance condition and the at least one inquiry.
SYSTEMS AND METHODS FOR FACE REENACTMENT
Provided are systems and a method for photorealistic real-time face reenactment. An example method includes receiving a target video including a target face and a source video including a source face. The method includes determining, based on the target face, a target facial expression. The method includes determining, based on the source face, a source facial expression. The method includes synthesizing, using the parametric face model, an output face. The output face including the target face wherein the target facial expression is modified to imitate the source facial expression. The method includes generating, based on a deep neural network, mouth and eyes regions, and combining the output face, the mouth, and eyes regions to generate a frame of an output video.
System and method for providing an advertisement to a recipient of web page data
A system and method is provided for sending least one advertisement to a recipient of web page data and providing additional communication data in response to the recipient interacting with the advertisement. A sender network device communicates with an advertising application operating on a Web site, where the Web site includes or has access to a plurality of advertisements including the at least one advertisement. In one embodiment of the present invention, the sender control over advertisements that are provided to the recipient by allowing the sender to delete (or remove) an advertisement from either the at least one advertisement or the plurality of advertisements. If a displayed advertisement is interactive, and the advertisement is interacted with, the advertising application will provide the recipient with additional communication data by providing recipient network device with a URL wherejne data can be found.
Method for determining validity of delivering of promotion information, monitoring server and terminal
A method for determining effectiveness of placing promotion information includes: characteristic information sent by multiple terminals is received to obtain multiple pieces of characteristic information, the characteristic information being obtained by monitoring promotion information by the terminals respectively and the characteristic information including specified accounts of a social application or terminal information; statistics on a total number of exposures of and a total number of clicks on the promotion information is made based on the characteristic information; user attributes corresponding to the terminals are determined to obtain multiple user attributes based on the characteristic information; statistics on a number of hit exposures of the promotion information is made based on the multiple user attributes and a target user attribute of the promotion information; and effectiveness of placing the promotion information is determined based on the number of hit exposures, the total number of exposures and the total number of clicks.
System and method for creating dynamic advertisements
A transaction account provider may obtain transaction information from consumer transactions and information from a consumer browsing a transaction account provider website, collectively first-party data. A web server may obtain second-party data from a consumer's use of a merchant website. Additional third-party data may be purchased from a third-party data source. An ad server may use the first-party data, the second-party data, and the third-party data to select a relevant personalized banner ad to be displayed to the consumer.
Inferring interactions with advertisers
This specification describes technologies relating to inferring interactions with advertisers. In general, one aspect of the subject matter described in this specification can be embodied in methods that include providing an online advertisement to a system, receiving data from the system indicating an interaction of the system with the online advertisement and data indicating a subsequent interaction of the system with an online resource of an advertiser associated with the online advertisement, and inferring that an advertisement conversion has occurred based on the received data. Other embodiments of this aspect include corresponding systems, apparatus, and computer program products.
METHOD AND APPARATUS FOR DETERMINING CONTEXT-AWARE SIMILARITY
An approach is provided for determining the context-aware similarity between applications. A similarity platform processes one or more context logs associated with one or more devices to determine one or more context intents. The similarity platform further determines one or more distributions of one or more applications executed at the one or more devices with respect to the one or more context intents. The similarity platform also determines a context-aware similarity between two or more applications based, at least in part, on the one or more application distributions.