Methods, apparatuses, and computer program products are provided herein. A method for providing a shared map interface includes causing display of a shared map interface on a first mobile device and on a second mobile device; receiving a first shape drawing input on the shared map interface displayed on the first mobile device; generating a first circumscribed region on the shared map interface of the first mobile device and the second mobile device; receiving a second shape drawing input on the shared map interface displayed on the second mobile device; generating a second circumscribed region on the shared map interface of the first mobile device and the second mobile device; and determining a search region based on combining the first circumscribed region and the second circumscribed region.

A an exchange of rewardable consumer engagement opportunities includes generating a rewardable consumer engagement opportunity (RCEO) having one or more characteristics based on received entity information in response to an entity request, generating a bank of one or more rewards based on the one or more characteristics of the rewardable consumer engagement opportunity, receiving a user-initiated request for a reward based on a reported performance of a user from a communications device, determining a location of the user performance, identifying a reward in the bank of one or more rewards compatible with the reported user performance and a determined location of the user performance, transmitting the identified reward to the communications device, receiving a response from the communications device confirming acceptance or rejection of the reward and adjusting the reward bank to reflect acceptance or rejection of the reward.

Embodiments provide computer systems, computer-executable methods and one or more non-transitory computer-readable media for offering one or more promotions to consumers using a promotion and marketing service. User input may be received from a first consumer interface associated with a first consumer, the user input including an interest indication relating to a first promotion. An association between the first consumer and a second consumer for sharing of promotions may be programmatically retrieved or generated. Based on the association, it may be determined whether to offer the first promotion to the second consumer based on one or more characteristics associated with the second consumer. Based on a determination that the first promotion should be offered to the second consumer, an indication may be outputted, the indication configured to cause an impression of the first promotion to be generated on a second consumer interface associated with the second consumer.

Methods and systems for authenticated supplemental content delivery are disclosed herein. The systems can include a first requestor and a second requestor. The system can include a plurality of networked servers. The plurality of networked servers can: receive a first supplemental content request including a digital certificate from the first requestor; determine the inclusion of the digital certificate in the first supplemental content request; validate the digital certificate; determine a supplemental content class from a set of supplemental content classes based on the digital certificate; select first supplemental content based on: the determined supplemental content class; and provide the selected first supplemental content in an electronic form to the first requestor.

A control service system for a local device, using a reference region, is proposed. By receiving a control signal from a user device positioned in the reference region of the local device and controlling the local device, the local device may be controlled by using the user device without installing a separate sensor or registering device.

Systems and methods directed advertising via a tagged video stream are provided. Content and a tag associated with a product represented by at least a portion of the content may be received by a media device. The media device may be associated with at least one end user. The content may correspond to television programming. The content may be output by the media device for display. A user selection corresponding to the tag associated with the product represented by at least the portion of the content may be processed by the media device. The user selection may be received during display of at least the portion of the content. Responsive to the user selection, the media device may facilitate provision of information related to the product represented by at least the portion of the content to a second device and/or an account associated with the at least one end user.

The present disclosure is directed toward systems and methods for generating an un-subscription model and predicting whether a potential customer will un-subscribe from receiving electronic marketing content from a marketing source. For example, systems and methods described herein involve generating a prediction un-subscription model that predicts whether a potential customer is prone to un-subscribe from receiving future communications about a product or merchant in response to receiving a communication for the product or merchant. The systems and methods further involve determining an appropriate action to take with regard to a potential customer based on whether the potential customer is prone to un-subscribe from receiving future communications.

A method, apparatus, and computer program product are disclosed for generating a promotion structure. The method includes receiving an indication of a service offered by a merchant and presenting one or more tiles based on one or more promotion option structures, wherein each tile includes at least one option and a descriptor associated with each included option. The method further includes receiving one or more selections, and generating, by a processor, the promotion structure based on the received one or more selections. A corresponding apparatus and computer program product are also provided.

Described herein are techniques for streaming digital media content, such as music, video, or television content. In accordance with an embodiment, the system includes support for delivery of media content with enhanced user-sponsor interaction. User interaction with a media device can be provided by, for example, voice or tactile command, in addition or as an alternative to the device's regular user interface. For example, a user can interact with an advertisement or other sponsor-directed content, by speaking to or shaking their device, to signal a preference for a particular type of content or advertisement. As another example, a spoken or shake action can be used to trigger or to pause an advertisement break within a media stream, so that the user can control advertisement breaks to better suit their particular lifestyle.

An activity-information system is provided. The system comprises an activity-information server and a plurality of activity-information devices. Activity-information devices may be proprietor devices (e.g., for bar owners/staff), affiliate devices (e.g., for club promoters or taxi drivers), or end-user devices (e.g., for patrons). The activity-information devices provide activity information (such as, a user's location or presence at a venue or within a district) to the activity-information server, which stores the activity information in an activity-information repository. The activity-information server then determines activity levels for venues and districts, which may be transmitted to devices. The activity-information device then may display activity level in an activity-information interface. The activity-information interface may comprise a map with highlighting and icons indicative of activity levels for districts and venues, respectively. In addition, activity-information interface may comprise a display area for display marketing information (such as promotions and coupons) related to venues.