A method and system for allocating displays to a plurality of stores grouped into a plurality of store configurations is presented. It includes receiving a plurality of counts, that specifies spaces available in the store configuration for one of a plurality of types of displays, a ranking of a plurality of displays, wherein the ranking is based on a benefit of each of the plurality of displays for the store configuration, and when the plurality of displays are to be allocated to the plurality of stores; determining a subset of the plurality of displays that meet one or more conditions related to at least one of a forecasted sell through or forecasted margin of the plurality of displays for the store, allocating at least some of the displays based on the ranking of the displays, and generating an indication of the allocated displays for output to a user.

A disclosed example includes memory; instructions in the apparatus; and processor circuitry to execute the instructions to: monitor for a mobile device communication at a merchant location; obtain a first identifier from the mobile device communication obtained at a first server in response to identifying the mobile device communication during the monitoring; store the first identifier in association with the merchant location in a database; and in response to determining that the first identifier is present in the database, send an association between the first identifier and the merchant location to a second server of an audience measurement entity, the first identifier included in a second communication from the second server of the audience measurement entity.

A dynamic digital advertising content system having a front end system and a back end system, and used to present product content to a user's computing device in the form of a digital circular. The back end system provides retailers and third party access to upload, and update, product content information for the digital circular, including videos and animations. The dynamic digital advertising content system can include integrations for third-parties such as digital coupon providers and loyalty program providers. The system permits users the ability to share with other users merchandise displayed in the digital circular and/or selected for a shopping list. Such shared content can be dynamically arranged for subsequent presentation on a computing device of the recipient. The digital circular is further customizable for individual retailers or retailer locations, as well as customizable based on detected histories and/or characteristics of the user receiving the digital circular.

A targeted advertising scheduling and displaying process in the context of product terminal displays is made possible by the present invention. An embodiment described herein provides for a first server retrieving digital content from CMS. The first server formats the digital content to be output by at least one product terminal of a plurality of product terminals in accordance with one or more characteristics of the at least one product terminal. Each product terminal of the plurality of product terminals is disposed in a fixed location remote from the first server. The server identifies the at least one product terminal from the plurality of product terminals to output the formatted digital content and causes output of the formatted digital content by the at least one product terminal by transmitting the formatted digital content to a second server associated with the at least one product terminal.

Provided is a computer-implemented method, system, and product for providing real-time offers based on geolocation and merchant category. The method includes receiving data associated with a plurality of transactions conducted by a plurality of merchants, the plurality of merchants including a first merchant associated with at least one first merchant category, determining an area of interest based on an estimated travel time to the first merchant from the plurality of merchants, determining a subset of merchants of the plurality of merchants within the area of interest associated with the at least one first merchant category, determining real-time market activity data associated with the first merchant and each merchant of the subset of merchants, and identifying a trend of increasing and/or decreasing transactions for the first merchant and each merchant of the subset of merchants.

A system and method is presented for product substantiation and promotion redemption. A purchased product list is transmitted from a retail store system to a promotion analysis server along with a user identifier. The promotion analysis server identifies promotions available to the user, and then considers whether the benefits under the promotions are still available to the user. Discounts for available promotions related to the purchased product list are calculated and transmitted to the retail store system for deduction from the transactions. An approved product list can be provided that filters the purchased product list before transmittal. The approved product list can include promotions from a plurality of programs.

Methods, systems and applications for updating, enhancing, organizing, and utilizing geographic maps, for locating points of interest and places of businesses, or POI's. Embodiments provide a method for collecting geo-coordinate data on POIs by eliciting participation of the business owners or designated employees to identify the specific locations of POI's on a map; a map program which synchronizes to a centralized database where POI and other more frequently changing and time-dependent map information is downloaded to individual users; a map program, where in addition to the standard contact information, “qualitative” information and website links are included in an POI information box to aid in pre-qualifying a POI before selection and in booking a reservation; a method for locating markers on an Internet-based search engine map; and an improved contact management system that allows locations of contacts to be viewed on a map while minimizing address geocoding.

A system and method are directed towards providing non-requested content to a mobile terminal based on characteristics of, and tracked usage of the mobile terminal to request content through an online portal service, which provides access to content in multiple subject areas. A mobile user profile is created from the characteristics and patterns of the tracked usage. The tracked usage information includes the time, location, frequency at which the content was requested. Based on the mobile user profile information, content related to previously requested content is provided to the mobile terminal upon a trigger that is related to the requested content. The trigger event may include the mobile terminal returning to a location from which certain content was previously requested. The non-requested content may further be based on a related general user profile that indicates usage of an alternate electronic device to access content through the portal.

The disclosed embodiments provide systems, methods, and techniques for managing merchandising cards. A merchandising card may be, for example, a gift card, loyalty card, or the like. Consistent disclosed embodiments, a system for managing merchandising cards may include one or more memory devices storing instructions and one or more processors configured to acquire, from a device over a network, a plurality of locations associated with the device, the device locations being acquired at different instances in time within a predetermined period of time. Additionally, the one or more processors may be configured to calculate an overall merchant confidence rating for a merchant using the device locations. Further, the one or more processors may be configured to, based on the overall merchant confidence rating, determine that the merchant matches a merchant that is associated with merchandising card, and send a reminder a user of the device.

According to a shared signboard service of the present invention, traditional wall signboards, which are individually installed and independently managed by respective store owners mainly to display a store name, are recreated into network-connected digital shared signboards by fusion with ICT technology, so that a self-advertisement, a third-party advertisement, and public information content can be displayed in addition to displaying a trademark, and multipurpose use is possible. In addition, as a signboard replacement procedure can be implemented only by changing display content, sign replacement costs can be reduced, and environmental problems can be prevented.