A system, method, and computer program product are provided for determining whether to prompt an action by a platform in connection with a mobile device. In operation, action criteria is received utilizing a platform capable of advertising. Additionally, information from an application is received by the platform. Further, it is determined whether to prompt an action by the platform in connection with a mobile device, based on the action criteria and the information.

A mobile terminal includes a touch screen display, a camera, a power button and an activation button for turning on the touch screen display. The mobile terminal has a first function and a second function to perform in response to user input and provides user settings for configuring at least one of the first and second functions such that the at least one of the first and second functions is performed along with turning on the touch screen display when pressing of the activation button is detected while the touch screen display is turned off. The mobile terminal is configured to perform the first and second functions depending upon length of pressing of the activation button in addition to turning on the touch screen display.

According to one example of the present invention, provided is a method for allowing an advertisement-providing server connected to a user terminal to provide an advertisement through an advertisement-providing application installed on the user terminal, the method comprising the steps of: (a) receiving, from the user terminal, an activation-requesting signal for making a request to change the state of a display part of the user terminal from being off to being on; (b) providing the advertisement to the display part according to the activation-requesting signal; (c) receiving, from the user terminal to which the advertisement is provided, an advertisement content-requesting signal for making a request to provide advertisement content associated with the advertisement; (d) if receiving the advertisement content-requesting signal, providing the advertisement content to the user terminal; and (e) accumulating, for the user terminal, a first reward according to the activation-requesting signal and a second reward according to the advertisement content-requesting signal.

A mobile terminal includes a touch screen display, a camera, a power button and an activation button for turning on the touch screen display. The mobile terminal has a first function and a second function to perform in response to user input and provides user settings for configuring at least one of the first and second functions such that the at least one of the first and second functions is performed along with turning on the touch screen display when pressing of the activation button is detected while the touch screen display is turned off. The mobile terminal is configured to perform the first and second functions depending upon length of pressing of the activation button in addition to turning on the touch screen display.

Disclosed is a mobile terminal including a touch screen display, a camera, a power button and an activation button for turning on the touch screen display. The mobile terminal has a first function and a second function to perform in response to user input and provides user settings for configuring at least one of the first and second functions such that the at least one of the first and second functions is performed along with turning on the touch screen display when pressing of the activation button is detected while the touch screen display is turned off. The mobile terminal is configured to perform the first and second functions depending upon length of pressing of the activation button in addition to turning on the touch screen display.

A system and method of advertising for use on an internet and/or digital networking capable device, wherein the system allows advertisers to use a loading space generated during the initiation of a process on the device to post any media and/or advertising content during the time between when a program or web page is requested and when it actually loads.

Provided is a method of providing information through a mobile device, in which an information providing screen is outputted only during the first activation performed within a predetermined time range designated by a user. Therefore, inconvenience resulting from repetitive outputs of the information providing screen can be resolved.

A mobile terminal includes a touch screen display, a camera, a power button and an activation button for turning on the touch screen display. The mobile terminal has a first function and a second function to perform in response to user input and provides user settings for configuring at least one of the first and second functions such that the at least one of the first and second functions is performed along with turning on the touch screen display when pressing of the activation button is detected while the touch screen display is turned off. The mobile terminal is configured to perform the first and second functions depending upon length of pressing of the activation button in addition to turning on the touch screen display.

A system and method of advertising for use on an internet and/or digital networking capable device, wherein the system allows advertisers to use a loading space generated during the initiation of a process on the device to post any media and/or advertising content during the time between when a program or web page is requested and when it actually loads.

Disclosed herein are system, apparatus, article of manufacture, method and/or computer program product embodiments, and/or combinations and sub-combinations thereof, for dynamically adjusting a screensaver on a display device. An example embodiment operates by a media device detecting the initiation of a screensaver and requesting replacement objects to be injected into the screensaver while the screensaver is displayed on a display device. The media device may receive the replacement objects, select which replacement objects to be injected into the screensaver, and injecting the selected replacement objects into an off-screen portion of the screensaver prior to the off-screen portion being displayed on the displayed device.