G06Q30/0264

METHODS AND SYSTEMS FOR CONTENT MANAGEMENT
20220398627 · 2022-12-15 ·

Methods and systems for content management are described. If programming content is distributed to viewers, signals are transmitted with the programming content to indicate a segmentation in the programming content. If a user device sees the signal indicating the advertisement break, the use device may make a request to an advertisement server. The advertisement server may receive the request and determine an identifier associated with the request and an identifier associated with an advertisement break. A binder may bind the identifier associated with the request and the identifier associated with the advertisement break.

Real-time targeting of advertisements across multiple platforms
11526909 · 2022-12-13 · ·

A server and a method for real-time targeting of advertisements across multiple platforms is provided. The server receives first information that indicates a presence of a first person in a first vehicle at a first time period. The server determines content metadata associated with media content rendered via an infotainment device of the first vehicle. The server transmits first advertisement content to the infotainment device. The server receives second information that indicates an absence of the first person from the first vehicle at a second time period. The server further determines a first application used by the first person on an electronic device within a time threshold from the second time period. The server further transmits second advertisement content, to be rendered on the determined first application, to the first electronic device. The second advertisement content may be associated with the first advertisement content.

System and method for inventory display management tool
11521235 · 2022-12-06 · ·

A method and system for allocating displays to a plurality of stores grouped into a plurality of store configurations is presented. It includes receiving a plurality of counts, that specifies spaces available in the store configuration for one of a plurality of types of displays, a ranking of a plurality of displays, wherein the ranking is based on a benefit of each of the plurality of displays for the store configuration, and when the plurality of displays are to be allocated to the plurality of stores; determining a subset of the plurality of displays that meet one or more conditions related to at least one of a forecasted sell through or forecasted margin of the plurality of displays for the store, allocating at least some of the displays based on the ranking of the displays, and generating an indication of the allocated displays for output to a user.

CONTENT NOTIFICATION USING A MULTI-DIMENSIONAL FABRIC INTERFACE
20220386074 · 2022-12-01 ·

An orthogonal or multi-dimensional fabric interface is described herein to select and present content to a user. A location is determined and time is selected for the user. The multi-dimensional fabric is accessed for content based the determined location and the selected time. If content is stored in the multi-dimensional fabric at the determined location and the selected time, the user is notified of the content, which can then be presented to the user.

Method for Managing Item Feed Information and an Apparatus for the Same

A method for managing item feed information according to example embodiments may include at least one of generating source information for an advertisement feed of items based on item information of a service related to the electronic apparatus, acquiring setting information for feed generation, generating feed information corresponding to at least one publisher by processing the generated source information based on the setting information, and providing the generated feed information to a server of the at least one publisher.

Methods and systems for presentation of media collections with automated advertising
11507977 · 2022-11-22 · ·

Systems, devices, media, instructions, and methods are provided for presentation of media collections with automated advertising. In one embodiment, display time data associated for a first plurality of content elements and a first advertising element as displayed on a first device are used in adjusting a presentation order for a second content collection comprising a second plurality of content elements and at least a second advertising element, where a placement of the second advertising element within the presentation order is based on the display time data. In some embodiments, a ratio of advertising to content elements is targeted over time for a user based on user interactions with various content and advertising elements.

SYSTEMS AND METHODS FOR PERSONALIZED TIMING FOR ADVERTISEMENTS

Systems and methods are provided herein for determining personalized timing for generating for display advertisements to users. Rather than an expert determining time segments of a media asset most suitable for presenting advertisements to users, the most suitable time segments in a media asset for presenting advertisements to users may be customized based on a user's profile information and/or the user's level of engagement in a media asset. The media guidance application may parse a media asset into multiple time segments and determine one or more time segments associated with metadata that matches content characteristics preferred by the user. One or more advertisements may be presented to the user in these time segments determined by the media guidance application instead of the time segments determined by the expert.

METHODS, SYSTEMS, AND MEDIA FOR IDENTIFYING AUTOMATICALLY REFRESHED ADVERTISEMENTS
20230055273 · 2023-02-23 ·

Methods, systems, and media for identifying automatically refreshed advertisements are provided. In some embodiments, a method for modifying advertisement spending is provided, the method comprising: receiving advertisement delivery information associated with a plurality of advertisements displayed on a web page; generating a distribution of an amount of time that the plurality of advertisements were displayed on the web page using the advertisement delivery information; identifying a deviation in the generated distribution; determining whether the deviation correlates to an automatic refresh command performed by one or more browser applications; and providing an indication corresponding to the plurality of advertisements that were displayed on the web page in response to the automatic refresh command based on the determination.

PERSONALIZED USER ENGAGEMENT SYSTEM USING OPERATING SYSTEM NOTIFICATION SCRIPT

Systems and methods for user engagement are provided. The methods may include retrieving user information of a user from a local registry on a user computing device; delivering a notification of personalized content to the user using an interface of the user computing device, wherein the notification is generated based at least on the user information retrieved from the local registry; and delivering the personalized content to the user based on an interaction of the user with the notification. The systems may include a user computing device including a user interface configured to interact with a user, a storage device configured to store thereon a local registry, and a user engagement software module configured to retrieve user information of a from the local registry; and a content server configured to store a personalized content.

METHODS AND SYSTEMS FOR DETERMINING PROVENANCE AND IDENTITY OF DIGITAL ADVERTISING REQUESTS SOLICITED BY PUBLISHERS AND INTERMEDIARIES REPRESENTING PUBLISHERS
20230054924 · 2023-02-23 ·

Described is a computer implemented method for determining provenance and identity of a digital advertising request for an advertisement solicited by at least one of a publisher and an intermediary representing the publisher. The method includes receiving, with a transceiver of a first computing device, a first message having first message metrics associated with a candidate entity for identification. The first message is processed, with a processor of the first computing device, to identify a first portion of a candidate entity identity based on the first message metrics. An output related to confidence of the candidate entity identity is produced, with the processor, based on the first portion of the candidate entity identity.