Examples of techniques for predictive media content delivery are disclosed. In one example implementation according to aspects of the present disclosure, a computer-implemented method for predictive media content delivery includes identifying, by the processing device, a customer approaching a kiosk. The method further includes determining, by the processing device, an estimated duration that the customer is expected to be in proximity to the kiosk. The method further includes presenting, by the processing device, media content to the customer that has a playback duration commensurate with the estimated duration that the customer is expected to be in proximity to the kiosk.

An online system receives a discount offer from a merchant and displays the offer to a user before the offer's start time. The online system also defines one or more triggering conditions and sends a notification to remind the user about the discount offer when a triggering condition is satisfied. One of the triggering conditions can be based on whether the user has accessed a web page provided by the merchant. The merchant system provides a web page that sends an indication to the online system when the user accesses the web page. After receiving the indication, the online system sends a notification about the discount offer to the user. Sending the notification in this manner has the effect of reminding the user of the discount offer after the user has already expressed an interest in the merchant and its products by viewing the merchant web page.

Increasing a number of advertising impressions in a system configured to facilitate user interaction with an interactive environment containing one or more advertising targets is described. A scene of a portion of the simulated environment is displayed from a camera point of view (camera POV) on a video display. The scene may change as the camera POV changes in response to movement of the camera POV along a camera path during the user's interaction with the simulated environment. Modifying the camera path or a camera field of view can place more of an advertising target within the displayed scene to increase a likelihood of generating an advertising impression. The advertising target is characterized by a field of attraction of the camera POV.

Methods, systems, and media for identifying automatically refreshed advertisements are provided. In some embodiments, a method for modifying advertisement spending is provided, the method comprising: receiving advertisement delivery information associated with a plurality of advertisements displayed on a web page; generating a distribution of an amount of time that the plurality of advertisements were displayed on the web page using the advertisement delivery information; identifying a deviation in the generated distribution; determining whether the deviation correlates to an automatic refresh command performed by one or more browser applications; and providing an indication corresponding to the plurality of advertisements that were displayed on the web page in response to the automatic refresh command based on the determination.

Messaging services for providing updates for multimedia content delivered over the Internet for a live event. In one embodiment, a messaging server provides real-time updates for multimedia content of a live event delivered over the Internet to multiple media players that request the multimedia content over the Internet. In one embodiment, the real-time updates indicate when the multimedia content is available for delivery over the Internet. In another embodiment, the real-time updates can be used to dynamically insert advertisement markers for advertisement breaks in the multimedia content.

This specification describes technologies relating to displaying online content. In general, one aspect of the subject matter described in this specification can be embodied in methods that include determining a timing penalty for a content item, the timing penalty based in part on weights of previous impressions the content item has been allocated during a plurality of intervals within a delivery period. The methods may further include determining a weight associated with a pairing of the content item and an impression, the weight based in part on characteristics of the impression. The methods may further include determining a score for the content item, based in part on the weight and the timing penalty. The methods may further include selecting one of a set of matching content items, based in part on the score for the content item, and allocating the selected content item in response to a request.

Methods and apparatus for selecting and delivering advertising or promotional content based on, e.g., the attributes of a desired demographic. In one embodiment, the invention enhances advertising or promotional penetration into a particular demographic of a network subscriber pool by correlating the advertising/promotion (and even the contextual program content) with specific users or groups of users within the pool. This approach decouples the advertising or promotion from any given program or lineup, and gives the network operator flexibility in deciding where, when, and how often to insert advertisements or promotions in order to achieve the desired result. Dynamic network architectures such as broadcast switched architectures can also be leveraged to further enhance flexibility and targeting precision. In effect, the network advertising or promotion model is made results-driven (versus program-centric). Subscriber privacy is also optionally maintained, thus ensuring that stored data is not traceable to a specific user.

Various embodiments herein each include at least one of systems, methods, and software for dynamic network signage distribution and presentment. One method embodiment includes reading data from a content schedule for digital display system. The content schedule data including data identifying a digital asset retrievable from a URI, at least one digital sign on which to present the digital asset, at least one location on each of the at least one digital signs at which the digital asset is to be presented. The method further includes retrieving the digital asset over a network based on the URI and according to the schedule data and invoking a web browser display function to present the retrieved digital asset. This method further includes presenting the retrieved digital asset on each of the at least one digital signs at each identified location thereon.

Safe and effective exercise poses a specific set of challenges for subjects diagnosed with diabetes. These challenges include the coordination of exercise with blood glucose monitoring and insulin administration. Failure to coordinate these factors effectively can lead to various pathologies related to aberrant blood glucose levels. Presented herein are methods, systems, algorithms, computer program products, web portals, real-time live instruction, and computer-executable code for exercise guidance and instruction specific to diabetes relief and management. The systems as disclosed herein can help ameliorate, slow, or reduce a likelihood of developing a diabetic condition.

Safe and effective exercise poses a specific set of challenges for subjects diagnosed with diabetes. These challenges include the coordination of exercise with blood glucose monitoring and insulin administration. Failure to coordinate these factors effectively can lead to various pathologies related to aberrant blood glucose levels. Presented herein are methods, systems, algorithms, computer program products, web portals, real-time live instruction, and computer-executable code for exercise guidance and instruction specific to diabetes relief and management. The systems as disclosed herein can help ameliorate, slow, or reduce a likelihood of developing a diabetic condition.