In the Internet field, interfaces which support social interaction are used by two or more people to share information and content. An example is a geolocation (map-type) interface (a web page for instance) which is relied upon by users to obtain travel routes, plan trips and find geolocation information, such as stores, restaurants and other places. Described here is a system for advertising whereby targeted advertisements are displayed to users of such an interface and the advertisements are the result of an analysis of user behavior during a particular interface session or several sessions, so advertisements are closely targeted to each particular user.

A system and method for determining total capacity, amount reserved or sold and remaining availability of ad impressions for an online advertising publishing system. Calculations may be based on multiple factors including for example 1) actuals of historical data of ad impression delivery, 2) various delivery parameters including ad targeting overlap with other ads, timing, priority and impression goals, and 3) a mathematical algorithm and calculations of the above incorporating adjustments due to seasonality and market factors. The resulting calculations are used to reserve, schedule and target advertisements to be delivered over a network to be viewed by consumers.

Various embodiments enable network service providers to receive revenue from their user bases by providing network services to various distributed devices in exchange for the distributed devices agreeing to process workloads for customer paid projects. In at least one embodiment, a method of operating a distributed processing system may include identifying a first party with a first user base with several first distributed devices, and identifying a different party with a different user base with several second distributed devices. Processing workloads for a customer paid project using the first and second distributed devices. Then, sharing revenue from the customer project between the first party and the second party based in part on a size of a user base, a user base's processing capability, or a type of project processed by the user base.

Methods and systems for dynamically incorporating advertising content into multimedia environments, such as games, are provided. Example embodiments include a dynamic inserter, which selects content, based upon a set of criteria, to deliver to a receiving client system, such as a game client. The game client typically dynamically determines locations with the game where advertisements may be inserted. Associated with these locations are ad tags that specify criteria for the ads. For example, the criteria may include ad type, ad genre, and scheduling information. The game client then sends indications of these ad tags to the dynamic inserter to be used to select appropriate ads. The dynamic inserter selects ads based upon the criteria and sends them to the game client, which selects them for ad tags with conforming criteria. The game client then renders the selected ad in the appropriate location. In one embodiment, the dynamic inserter comprises a game client, game server, ad server, a communications channel, and, optionally, an ad client.

The present disclosure provides a method, computer system and computer program product for determining interruption points based on emotion values in a content. According to the method, emotion values of one or more emotion catalogs at one or more time points of the content to be interrupted can be determined, and one or more interruption points can be determined based on the determined emotion values.

The disclosure provides systems and methods for analysis of financial data and customization of financial products. Time-dependent data is obtained for a relatively large set of users, and from the data are determined a relatively small set of trajectories that model user behaviour. New users are characterized according to the trajectories and financial products are automatically personalised to suit the new user.

An approach to facilitating virtual item promotions via time-period-based virtual item benefits is provided. A store interface may present offers to users of a game space to purchase item instances of virtual items associated with in-space benefits. Item instances of a first virtual item may be configured to be activated by the users in the game space to obtain one or more first in-space benefits. A promotion that is conducted for the game space may be managed such that, during a first promotion time period, item instances of the first virtual item purchased through the store interface may be modified instances of the first virtual item. The modified instances may be configured to be activated by the users in the game space during a second promotion time period to obtain one or more second in-space benefits.

A computer-implemented method includes providing a user interface having a promotion list with a first inactive retail promotion and a first control for approving or rejecting the first inactive retail promotion. An indication is received from the first control that the first inactive retail promotion is rejected and in response, a filter is created to prevent inactive retail promotions that match at least one aspect of the first inactive retail promotion from being placed in a second promotion list.

A wireless device is enabled to provide offers. The wireless device receives card data for a financial account card and stores the card data in a memory associated with the wireless device. Responsive to using the card data in a transaction at a first merchant location, the wireless device receives transaction line-item data from a computing system associated with the first merchant location. The wireless device determines merchant information for a second merchant location and determines an offer associated with the second merchant location based on the line-item data and the merchant information for the second merchant. The wireless device presents the offer when the wireless device is near the second merchant location.

A device, such as a cellular phone, includes an audio and visual display configured to identify content entered by a user of the device and to automatically initiate a select message file related to the content entered as a result of a user-initiated implementation of a predetermined feature of the device that is not related to the message file and to allow the user-initiated implementation of the predetermined feature to proceed only after the user closes the select message.