A method for celebrity-based advertising includes storing, in a server, a likeness of subject and a corresponding booking that includes parameters outlining availability of the subject for digital advertising. The method further includes receiving or creating, by the server, a pitch that falls within the parameters of the booking, the pitch corresponding to the subject. The method further includes receiving, by the server and from a first user device, a first image of the likeness of the subject or another likeness of the subject. The method further includes determining, by the server, that the image matches the likeness of the subject. The method further includes transmitting, by the server, the pitch to the first user device to be output by the first user device.

A method for the organizing, managing, mapping, distributing, transportation and displaying of multi-layered content and/or data in a tactile volumetric (three-dimensional), flat (two-dimensional) and/or multi-dimensional container and/or panel which functions as a macro controller through tactile, sensatory, audible and/or other forms of user control. This includes the means to manipulate content and/or data through a visual and/or multi-sensatory interface that stores content and media in a nested and sub-nested hierarchical container and sub-container array which can give real-time feedback to any involved party. These containers and/or panels provide a means to permanently move and validate content between servers, devices and/or users, while giving a real-time visual and/or multi-sensatory response and representation to that user. This system also provides a means to ingest and convert legacy media formats.

Systems and methods for the optimized allocation of content on a content distribution system according to a content distribution plan are described. In some embodiments, a management system may be configured to generate an optimized schedule for content distribution, such as an advertising campaign. For a television distribution schedule, an impressions forecast may be generated based on the available inventory and historical audience measurement information, such as television ratings for a television advertising campaign. An optimized schedule may be generated based on the impressions forecast and content may be distributed according to the optimized schedule. Measurement information relating to the distribution according to the optimized schedule may be analyzed and used to generate a re-optimized schedule, for example, that may be used to schedule the advertising campaign on a subsequent day.

Messaging services for providing updates for multimedia content delivered over the Internet for a live event. In one embodiment, a messaging server provides real-time updates for multimedia content of a live event delivered over the Internet to multiple media players that request the multimedia content over the Internet. In one embodiment, the real-time updates indicate when the multimedia content is available for delivery over the Internet. In another embodiment, the real-time updates can be used to dynamically insert advertisement markers for advertisement breaks in the multimedia content.

Selection strategies for a direct marketing campaign that identifies consumers from a credit bureau or other consumer database are refined on a stable subset of the credit database. Once refined, consumer selection criteria may be used to execute the direct marketing campaign on the full consumer/credit database. The data for the test database represents a random sampling of approximately 10% of the full database and the sampling is regenerated approximately weekly in order to provide a stable set of data on which campaign developers test their campaign. For each consumer in the sampling, the environment allows a client to access and use attributes calculated by the credit bureau and proprietary attributes and data owned by the client. The system allows for a plurality of clients to use the system substantially simultaneously while protecting the privacy and integrity of the client's proprietary data and results.

Systems, methods, apparatuses and articles of manufacture for mobile advertisement systems are disclosed. A mobile advertising system in accordance with the present disclosure comprises a device capable of determining a geolocation of the device, at least one sensor, coupled to the device, for determining at least a motion of the device, a display, coupled to the device in which the display faces in a direction; and a camera, coupled to the device, in which the camera captures an scene in the direction, in which the device sends at least one image to the display based at least in part on the geolocation of the device, the determined motion of the device, and the scene in the direction, and the display shows the at least one image in the direction.

Transaction and communication systems and methods are disclosed for vendors and promoters. Some embodiments disclosed herein provide a deal manager system comprising transaction data associated with the promotional activities of one or more promoters, such as promoters registered with the deal manager system. The deal manager system can process the transaction data and provide compensation to promoters for their promotional activities based at least partly thereon. In certain embodiments, at least a portion of the transaction data can be provided to one or more vendors. A vendor may direct that benefits or promotional material be provided to a subset of promoters based at least in part on the received transaction data. The deal manager system may include promoter contact information, and materials provided by the vendor may be conveyed by the deal manager system to certain promoters based on the same.

A system and method is provided for determining when an electronic correspondence is reviewed by a consumer, and referencing this information when generating a subsequent electronic correspondence. The information may be used to determine when to send the subsequent electronic correspondence to the consumer. For example, the subsequent correspondence may be sent at the same time of day as when the consumer is determined to have previously reviewed an electronic correspondence. The information may also be used to determine what to include in the subsequent electronic correspondence. For example, time-sensitive promotions that are selected based on the information identifying the previous time at which the consumer reviewed a previous electronic correspondence, may be included in the subsequent electronic correspondence.

One embodiment of the present invention provides a system for facilitating presentation of activity-based advertising. During operation, the system receives a set of contextual data of a customer and makes a prediction of the customer's future activity. The system then receives a number of advertisements from the advertisers. Based on the prediction, the system chooses a received advertisement to present to the customer. The system further determines the customer's subsequent activity and confirms the prediction of the customer's activity. The system then receives payments from the advertisers whose advertisement is presented based on whether the prediction is confirmed.

Disclosed herein are systems, computer-implemented methods, and non-transitory computer-readable media for media content management and deployment. A data store stores available timeslot information data and signage device information data. A demographic information server obtains observation demographic data; generates, based on the observation demographic data, prediction demographic data; receives a demographic request; examines the prediction demographic data; and returns locations and future timeslots that have the predicted demographics satisfying the demographic request. A deployment module obtains campaign parameters for building a campaign and including time parameters, location parameters, and demographic parameters; requests the demographic information server to obtain locations and future timeslots satisfying the demographic parameters; and examines the signage device information data and the available timeslot information data to select candidate timeslots and signage devices.