A method of providing targeted content across user channels includes receiving a plurality of device activity events on a user device, storing the received plurality of device activity events, creating an audience population based on the stored device activity events, determining links for additional secondary user devices based on the user device, creating a cross-channel advertising campaign targeting the determined audience population, and running the cross-channel advertising campaign based on the device activity and the determined additional secondary user devices.

Provided are various methods of data collection and providing feedback to business owners and other types of venues using a software application. The software application includes various levels including a venue software application level, a consumer software application level and a cloud-based server software application level. The consumer software application is downloaded onto a smart device and notifications are sent to the smart device when a consumer enters a venue's defined geo-fences. The notification informs the consumer of survey-voucher pairs, where vouchers may be redeemed in exchange for the consumer completing surveys. The information obtained from the surveys provides feedback to venues and business owners.

A method of providing a phone call brokerage service to a driver of a vehicle, the method includes: by an on-vehicle brokerage system, receiving a radio signal from a radio station, the radio signal including an advertisement and a metadata of an advertisement; initiating the phone call brokerage service in response to receiving a phone call request from the driver, including: generating a service request for the phone call brokerage service including the metadata of the advertisement; establishing a wireless connection between the on-vehicle brokerage system and the brokerage server, including: transmitting the service request for the phone call brokerage service to the brokerage server; and by the brokerage server, establishing a phone call connection between the brokerage server and an advertiser corresponding with the metadata of the advertisement; and relaying voice signals between the driver and the advertiser over the wireless connection and the phone call connection.

This technology relates to requesting missing data associated with a geographic location. The system may comprise a memory for storing lists of information elements each associated with one or more physical types of geographic locations and a processor. The processor may be programmed to receive a current location of a client device and determine the current location is proximate to a first geographic location. The processor may determine a physical location type of the first geographic location and retrieve a list of information elements associated with the physical location type. The list of items may be compared to a set of information elements associated with the first geographic location and a determination of a missing information element may be made. A notification may be generated based on the missing information element and the determination that the client device is proximate to the first geographic location.

A system and method for creation, distribution and tracking of advertising via electronic networks, enabling creation of advertisements using licensed third-party content and placement of the ads at desired network locations, utilizing an auction of ad spaces based on bids placed by advertisers to have their ads displayed at such locations. When a network user/ad viewer requests an ad by clicking or other action, an auction algorithm executes to select the ad to be displayed from those that bid for display at such ad space location and then the ad is composed and delivered to the ad space location by accessing a relational database storing commands that retrieve, assemble and dispatch the licensed ad content. Usage and display of licensed content on designated ad space is tracked to enable cost-per-use charging for both use of licensed content and ad display at the designated ad space.

Devices for symbiotic display of ads on mobile devices are provided. A mobile device has a display screen that includes an ad display for displaying ad content and an operating system display for operating system and applications. Ads are constantly displayed on the ad display independent to the content displayed on the operating system display. The display screen may have an aspect ratio of 18:9 with a 2:9 ad display and a 16:9 operating system display. The ad display and operating system display may be separate touch screens that are contiguous or a single touch screen that is divided into two or more distinct displays as a function of an operating system or application. The ad display may be in an auxiliary display device connected to the mobile device. A system and method for applying symbiotic targeted advertising is also provided.

A system and method are provided for a pedestrian thoroughfare portable media projection kiosk. The method provides a portable kiosk chassis located in a pedestrian thoroughfare. A media projection subsystem attached to the kiosk projects a media message and creates a media enablement signal. The media message may be a visual display, an audio broadcast, or both. The method verifies that media has been projected in response to receiving a media enablement signal. Verification information is supplied that includes the media enablement signal, and the verification information is communicated to a server. The verification information may be communicated using a cellular telephone, an IEEE 802.11 Wireless Local Area Network (WLAN) device, an IEEE 802.15 Wireless Personal Area Network (WPAN) device, or combinations thereof. Alternatively, or in addition, the kiosk may provide a publically accessible cellular telephone booster, a WLAN access point (AP), WPAN AP, or combinations thereof.

Prospective deals for a deal vendor's deal inventory may be scored according to one or more population-specific expected-yield scores, such as expected revenue yield, expected new customers yield, and the like. A prospective deal is categorized and characterized according to a number of yield-related characteristics. Some or all of the prospective deal's characteristics are mapped to yield components derived from completed deals that have been offered to a particular population. An expected-yield score for a prospective deal with regard to that population is obtained by combining the mapped yield components.

Aspects of the subject disclosure may include, for example, obtaining data relating to a user, where the data relating to the user includes user profile data regarding user activities in a first domain, mapping the user profile data to a second domain, resulting in mapped user profile data, receiving, from an immersion engine, data regarding an immersion environment, obtaining data relating to advertisement content, where the data relating to advertisement content includes information identifying an advertisement object, deriving immersive advertising data based on the mapped user profile data, the data regarding the immersion environment, and the data relating to the advertisement content, and outputting the immersive advertising data to the immersion engine, where the immersive advertising data enables the immersion engine to embed the advertisement object in the immersion environment. Other embodiments are disclosed.

Systems, device and techniques are disclosed for dynamically retrieving and monitoring geo-fence activity. A meta geo-fence may be identified based on a user device geolocation. The meta geo-fence having a radius that is dynamically generated to include previously defined geo-fences within or touching the meta geo-fence. User device geolocation may be monitored in relation to the defined geo-fences included in the radius of the meta geo-fence. A communication may be sent to the user device when the user device reports that the user device has entered or exited one of the previously defined geo-fences within or touching the radius of the meta geo-fence.