Systems and methods for providing a first user with recommendations of media assets for inclusion in a playlist for a second user based on the second user's viewing activity. These systems and methods receive, from the second user, an expression of disinterest in a media asset included in the playlist for the second user, update a user profile associated with the second user based on the expression of disinterest, and determine a recommendation for another media asset based on the updated user profile associated with the second user. The systems and methods provide the recommendation to the first user. By recommending media assets that the second user is least likely to object to, these systems and methods reduce the frequency of disruptive requests for media assets from the second user.

A method for providing, to a consumer in a mobile device, a digital content to be displayed on the mobile device, is disclosed. The method includes requesting non-personally identifiable information from a consumer in a pixel script of the advertisement payload, tracking an event trigger in the pixel script, the event trigger configured to fire upon completion of a selected portion of the advertising payload, and modifying a consumer account based on the event trigger and the non-personally identifiable information. The method also includes providing an updated feature of the consumer account to a retail store when a configured rule in the pixel script is satisfied. A system including a memory storing instructions to cause the system to execute the above method is also provided.

The disclosure relates to securing and enabling user control of profiling data, blockchain-driven matching of users and advertiser-identified anonymous profiling data records of interest, and smart contracts encoded by blockchain for executing transactions. The system may include an anonymized database of profiling data, which is unlinked to any user. The system may implement a private blockchain to store user-defined settings that provide user control over whether and how the profiling data may be used. If a grant to use the data is received, a link is stored that allows the system to identify a user associated with the anonymous profiling data records. If the grant is revoked, the link may be removed. The system may also implement public blockchain technology to record a public information relating to grants, online marketing transactions, making them verifiable, immutable, and transparent for various stakeholders including advertisers, publishers, and users.

A system includes a first computing device client associated with a first user in a community of users operable to send content to publish to a data aggregation server. The data aggregation server is operable to receive the content to publish from the first computing device client, host a first user profile associated with the first user of the first computing device client, the first user profile identifying a targeted recipient in the community of users, and disseminate automatically the content received from the first computing device client to a second computing device client associated with the targeted recipient, without receiving input from the first computing device client explicitly specifying the targeted recipient to whom the content is disseminated.

Technology is described for providing electronic advertisements on an aircraft. A server onboard the aircraft may receive a notification that a public announcement is occurring on the aircraft. The server may identify an announcement tag associated with the public announcement. The server may select an electronic advertisement based in part on the announcement tag associated with the public announcement. The electronic advertisement may be selected from a data store of electronic advertisements. The server may send the electronic advertisement to a client device to be displayed via a graphical user interface on the client device after the public announcement is finished.

Systems and methods are described for determining usage information. A computing device may determine an advertising event associated with content. The computing device may cause activation of a data capture component to capture data at one or more times associated with the advertising event. The data can be analyzed to determine usage information indicative of user behavior during the advertising event.

In general, embodiments of the present invention provide systems, methods and computer readable media for a predictive recommendation system using predictive models derived from tiered feature data.

Disclosed is a system for event organisation, event interests capture and events display. The system includes an events collection, containing events and each event having a time value and category structure, including categories and sub-categories, and a plurality of cross-category commodities, each having an interest relating to more than one category or subcategory. Using an interest selection display interface, users can rapidly and without duplication select and/or deselect, only necessary once or amending when desired interests in one or more categories or sub-categories at various levels of specificity, and/or interests in one or more cross-category commodities applicable to given categories or sub-categories, and/or interests in one or more cross-category commodities applicable irrespective of categories or combinations thereof.

A system can include one or more processors and one or more non-transitory computer-readable media storing computing instructions, that when executed on the one or more processors, cause the one or more processors to perform operations including: automatically customizing, based on a first state of a user, first content for a graphical user interface on an electronic device of the user; monitoring second activities of the user over a time period; identifying a second probability that the user has transitioned from the first state into a second state during the time period; determining when the second probability is above a second probability predefined threshold; and after determining the second probability to be above the second probability predefined threshold, automatically customizing, based on the second state of the user, second content for the graphical user interface on the electronic device of the user. Other embodiments are disclosed herein.

In various embodiments, promotions are featured on mobile gaming devices. Data based on which a first promotion associated with a first advertiser may be displayed on a mobile gaming device. The data may include a first set of criteria identifying when the first promotion should be displayed.