Examples of techniques for targeting campaigns in augmented reality are disclosed, In one example implementation according to aspects of the present disclosure a plurality of augmented reality overlays to be is based on a received trigger image are generated A plurality of targeting groups are then defined. For example, a targeting group may be associated with a targeting campaign aimed at a classification of user, which may be a subset of the plurality of augmented reality overlays.

Novel system, methods, which include machine learning, and device for providing color and fashion recommendations, including for persons with visual impairment such as color blindness or complete blindness. Also, methods providing a data storage system for storing digital renditions of garments; providing a portable communication device to extract color and/or pattern from garments through use of a camera and at least one algorithm; providing a processor capable of accessing locally stored and/or remote information about or learning the preferred matching set of garments; assigning each garment in the set of garments a red-green-blue (RGB) value; providing a suitability ranking for matching compatibility of the garment or the set of garments; and providing recommendations for preferred matching garment or set of garments by organizing the garments in at least one queue selected from the group consisting of audial, tactile, visual or a combination thereof, wherein the individual imports garments or set of garments, through a series of photos or video, for bulk import into a virtual closet for the identification and assignment of type of garments or set of garments using human or computational methods.

This disclosure relates to providing content (e.g., marketing content) to an individual based on a psychographic profile of an individual. The method includes obtaining a psychographic profile of an individual. The psychographic profile comprises one or more psychographic dimensions associated with the first individual and a psychographic profile group. A psychographic dimension corresponds to at least one of an interest, an attitude, an opinion, a value, a behavior, or an activity of the individual. Content (e.g., marketing content) is received, the content being associated with a psychographic profile group corresponding to the psychographic profile of the individual. The content is provided to the individual based on the associated psychographic profile group of the content and the associated psychographic profile group of the individual.

A system, method, and device for virtualizing a location. A virtual location is selected for an organization. Donations are received to support the virtual location of the organization. The virtual location is established, utilizing the donations. Interactions are performed with the users at the virtual location.

A system, method, device, and platform for tokenizing an event. An event marked as important is received. Information associated with the event is automatically documented. The event and the information associated with the event are tokenized. One or more tokens associated with the event are communicated.

Technologies for simulating a tradeshow experience over an indefinite time period may include a compute device. The compute device may include circuitry configured to obtain a set of roles for users to be associated with a platform for connections, content, and commerce. The roles may include a hosting organization, a vendor, and a professional. The circuitry may be further configured to present, in a user interface that includes a visual reference to the hosting organization, content items provided by the vendor to be viewed by one or more professionals.

A system, method, and device for tokenizing an asset. An asset is received. The asset is enhanced utilizing one or more creator tools of a system. The asset is tokenized. A token associated with the asset is wrapped with metadata. The token is minted. An inaudible tone is embedded in each asset for authentication.

Computer methods and systems create customer engagement marketing material. Features include qualifying and engaging customers and prospects through interactive marketing campaigns and analytics. Embodiments of the invention can provide a web-based, integrated platform for engagement automation, content creation/management, and data collection. Web-based system embodiments can send customized content or campaigns through a plurality of channels including email and social media networks, collect and analyze data related to a bi-directional engagement campaign, issue reports providing information on the behavior and response of recipients of the engagement material, inform modifications to the engagement campaign and leverage automated workflow, and create dynamic groups to be targeted based on analyzed data and information.

A social networking system selects a subset of keywords from a set of master keywords found in user profiles. The method includes selecting a first and second group of user profiles including one or more keywords and computing the number of occurrences of each of the master keywords in the first and second group of profiles. A value may be computed for each of the master keywords based on a comparison of the number of occurrences in the first group of profiles and the number of occurrences in the second group of profiles. The computed value may be used for selecting the subset of keywords from the master keywords and/or ranking the master keywords.

Systems, apparatus, and methods for determining incentives based on consumer history. When, how, and to whom incentives are sent can be determined. For example, an incentive can be sent to a consumer to encourage a transaction at a time when the particular consumer is predisposed to initiate the transaction. Also, an incentive for a transaction can be sent to a consumer when that transaction has a high likelihood of leading to other transactions. An incentive can also be sent after a consumer initiates a transaction that is known to not have many subsequent transaction correlated to it.