Patent classifications
G06Q30/0274
Attributing and allocating advertising revenue for embedded software
A method for attributing revenue for embedded software that displays advertising. The method includes the first step of determining the presence of more than one type of embedded software on a given client site. Then, the process assigns priority based on the length of time each type has resided on the client system and the source of each type, followed by classifying each software type, based on the history of present and predecessor copies of the software. A distribution factor is applied to each software type, based on the amount of advertising displayed by each software type and the length of time each software type has been installed. The partner revenue is distributed based on the distribution factor applied to each software type and a rate table.
Method and computer system for serving commerce information of an outsource provider in connection with host web pages offering commercial opportunities
An ecommerce outsourcing system and method provides hosts with transparent, context-sensitive e-commerce supported pages. The look and feel of a target host is captured for future use. The host is provided with one or more links for inclusion within a page on the host website that correlates with a selected commerce object, which may be contextually related to material in the page. The commerce object can be a product, a product category, or a dynamic selection indicator. Upon activation of the provided link, a visitor computer is served with a page with the look and feel of the host website and with content based upon the associated commerce object. Where the commerce object is a dynamic selection indicator, the content is selected at the time of activation based upon an analysis of the page containing the activated link.
METHOD, MEDIUM, AND SYSTEM FOR KEYWORD BIDDING IN A MARKET COOPERATIVE
A computer-implemented method and system for keyword bidding in a market cooperative are disclosed. A particular embodiment includes receiving a keyword bid from a first party; determining a value to a host associated with the keyword bid; augmenting the keyword bid by an amount corresponding to the value to the host; and sending the augmented keyword bid to a second party.
System and method for routing media
A video streaming system comprises one or more servers, each of the one or more servers including one or more processors and a memory. The one or more servers receive signaling from a client device via a packet-based telecommunication network. In response to the received signaling, the one or more servers transmit to the client device, via the packet-based telecommunication network, one or more files in a format compatible with a media player on the client device, the one or more files including (i) an indication of one or more segments of video content, (ii) one or more URLs identifying one or more resources of a content distribution network available to facilitate streaming of the one or more segments and one or more advertisements to the client device, (iii) information instructing the client device how to communicate with the one or more resources to cause the one or more segments of the video content and the one or more advertisements to be streamed to the client device in a predetermined sequence, and (iv) an identifier uniquely associated with the client device and a viewing session for the video content.
Digital signage and gaming services to comply with federal and state alcohol and beverage laws and regulations
Methods and systems providing digital signage and interactive gaming services in compliance with federal and state laws and regulations are described. A service fee is collected from a retailer, and a service fee may or may not be collected from a retailer (e.g., a bar). An advertising fee is collected from a first advertising provider. The first advertising provider is involved in alcohol distribution/wholesaling or manufacturing. A second advertising fee from a second advertising provider is collected. The second advertising provider is involved in a non-alcohol related industry. A portion of a subscription fee is collected based on a separate source of fees (e.g., text message or jukebox fee) received from a patron. The message may contain information indicating that the patron wishes to pay a service fee. Revenue sharing is implemented by distributing a portion of the service fee to the retailer and distributing a portion of the advertising fee from the second advertising provider to the retailer in compliance with federal and state laws.
METHOD AND SYSTEM FOR DELIVERY OF A TARGETED ADVERTISEMENT BY AN ELECTRIC VEHICLE CHARGING APPARATUS
System, apparatus and method may control charging a battery of one or more mobile energy storage and power consumption devices, such as installed on electric vehicles (EVs), and delivering a targeted advertisement, provided over a communication network, at an EV charging apparatus selected for charging the battery of the mobile energy storage and power consumption device of an EV, or by a software application on a computing device of an EV user which may perform functions of a process for EV charging.
ONLINE ADVERTISEMENT METHOD AND SYSTEM THEREFOR
The present invention relates to an online advertisement method and system therefor. More particularly, it relates to a method and system for providing an advertisement using an advertisement icon on a web page and sharing between a website operator and a member advertisement revenue generated by the member clicking the advertisement. An online advertisement method, whereby advertisement revenue generated by an online advertisement and received from an advertiser is shared with a website operator and a plurality of members, the method is performed by a website operating server and includes: (a) displaying an advertisement icon on an initial online homepage(website); (b) assigning a single advertisement account to a member wanting to receive the advertisement revenue by accessing the homepage (website) through a member terminal and seeing the advertisement; (c) transmitting the advertisement to the advertisement account of the member corresponding to a member range, the member range being a range of members that will see the advertisement required from the advertiser; and (d) outputting the advertisement account of the member to the member terminal when the member terminal has accessed the initial homepage and has clicked the advertisement icon after logging into the homepage.
Dynamic mixed media package
It has been discovered that a dynamic mixed media package with a mechanism for dynamic modification/update provides a media experience to users that exceeds the experience offered by individual media files. A dynamic mixed media package accommodates various types of media and allows for additional media and modifications of existing media. Additional media includes media generated by consumers, such as media derived from a seed media. A seed media is marked and assembled with supplemental media into a package. The seed media is marked to allow performance of various operations, such as identification of the seed media during the lifetime of the package and attribution when the seed media is incorporated into consumer generated derivative media.
Interactive television advertising method
A method of providing advertising from a central database server connected to a global computer network to distributed sites via interactive television. A representative icon is presented to a subscriber on a television screen indicating an advertisement. When a the icon is selected, an advertisement information detail is retrieved from storage in a local memory, or from the central database server and presented to the subscriber on the television screen.
Method, medium, and system for keyword bidding in a market cooperative
A computer-implemented method and system for keyword bidding in a market cooperative are disclosed. A particular embodiment includes receiving a keyword bid from a first party; determining a value to a host associated with the keyword bid; augmenting the keyword bid by an amount corresponding to the value to the host; and sending the augmented keyword bid to a second party.