Systems and methods for push-based dynamic bandwidth allocation deliver addressable, advertising content in a digital network. Bandwidth is allocated on a push basis in response to receiving a trigger from a content distribution stream. The trigger contains data indicating an addressable break. A portion of bandwidth is then allocated to an addressable content stream based on the data of the trigger. The addressable content stream is then streamed to a receiver during the addressable break and the receiver is tuned from the broadcast stream to the addressable content stream for the duration of the addressable break. The additional bandwidth is de-allocated at the end of the addressable break.

Broadcast production system including broadcast production devices and network switches is suggested. The broadcast production devices in the network switches are connected with a network transmitting data streams. A broadcast controller is configured to manage communication between the broadcast devices and a processing device connected to at least one network switch. The processing device is configured to ingest a data stream passing through the at least one network switch. The processing device then applies applications to the input data streams. The resulting output data stream is transmitted over the network under control of the broadcast controller. The broadcast production system provides operational flexibility since it permits different ways of using the ingested data streams for different applications of the processing device. Furthermore, a method for operating the broadcast production system is suggested.

Audio splicing is rendered more effective by the use of one or more truncation unit packets inserted into the audio data stream so as to indicate to an audio decoder, for a predetermined access unit, an end portion of an audio frame with which the predetermined access unit is associated, as to be discarded in playout.

Methods and apparatus for monitoring locally inserted media are disclosed. A disclosed method includes detecting, at a media device at a media presentation location, a cue in media received at the media device; in response to the detection of the cue, receiving separately form the media an advertisement associated with a user of the media device; presenting, by the media device, the media at a first time and the advertisement at a second time indicated by the detected cue; responsive to presenting the advertisement at the second time, recording a log including first identifying information for the media and second identifying information for the advertisement; and transmitting the log to a data collection facility.

Systems and methods are disclosed that allow for providing targeted asset/advertisements for broadcast-wide programming feeds. The systems and methods allow network platforms to select among asset options provided with a content stream and/or replace assets in the content stream. In one arrangement, after selecting an asset, the asset is inserted into the content stream and the content stream is disseminated to subsequent network platforms (e.g., local platforms). At this time, the local platforms may insert local assets into the content stream in predetermined local asset insertion spots.

The 3D models includes parametric data and metadata. A software enables a user to specify search criteria for a selected product among a plurality of products whose 3D models are stored on the data storage device. The search software returns a list of product(s) matching the search criteria. The user selects a product and the 3D model of the selected product is streamed to the user software. The 3D model is then displayed to the user, who now can interact with the 3D model by selecting, hovering over, or decomposing the 3D model to reveal parts or subassemblies of the product in one or more stages of decomposition. Finally, e-commerce software communicates with the user software allowing the user to initiate an ecommerce transaction with respect to the parts or subassemblies depicted in the 3D model of the selected product.

A system and method for identifying advertisements for display in a multimedia content element. The method includes: partitioning the multimedia content element into a predefined number of portions; generating at least one signature for each portion of the multimedia content element; analyzing the at least one signature generated for each portion of the multimedia content element; identifying at least one attractive advertising area within the multimedia content element based on the signature analysis; and identifying at least one matching advertisement for the multimedia content element based on the generated at least one signature, wherein the at least one matching advertisement fits within the identified at least one attractive advertising area.

An information processing apparatus includes processing circuitry configured to issue a first command, via an application programming interface (API), that instructs a tuner device to tune to a RF channel of a broadcast stream. In response to reception of an indication from the tuner device that the RF channel is acquired, and the received indication specifies a signal type of the acquired RF channel is a first predetermined type of signal, the processing circuitry is further configured to (i) issue a second command that instructs the tuner device to identify each physical layer pipe (PLP) in the broadcast stream that includes low level signaling (LLS) tables, (ii) issue a third command that instructs the tuner device to select up to a predetermined number of PLPs from the identified PLPs and send data packets from the selected PLPs to the processing circuitry, and (iii) process the data packets.

A reception apparatus includes a memory configured to store a television receiver application. The reception apparatus further includes processing circuitry configured to display, via a television broadcaster application, a user interface that provides a plurality of services for user selection. The processing circuitry is further configured to receive a user selection of a service from the plurality of displayed services. The processing circuitry is further configured to determine whether the selected service is an Advanced Television Systems Committee (ATSC) 1.0 service. In response to the determination that the selected service is the ATSC 1.0 service, the processing circuitry is further configured to continue execution of the television broadcaster application along with a display of the contents of the selected service.

Systems and methods are presented for insertion of assets into a stream of content (e.g., audio and/or video programming). Such assets may be targeted to network users separate from the surrounding content and deliveries thereof confirmed. Among other things, these systems and methods enable a new advertising paradigm based on guaranteed delivery of targeted commercial impressions. In this regard, the systems and methods generally provide assets with broadcast network programming (e.g., via actual insertion and/or switching to an asset channel) based on actual audience observations. For example, asset providers may wish to target assets for delivery according to specific audience classifications (e.g., gender, income level, locale, age, etc.). Programming providers, such as television programmers and radio programmers (e.g., standard tower broadcast radio and satellite radio), may receive information from broadcast network users and insert the assets into available bandwidth based on that information.