A dynamic broadcast system as well as a terminal and a control device for use in such a dynamic broadcast system are presented. Transmission parameters, transmission times and transmission paths used for broadcasting and providing content, either via a broadcast network or a broadband network to terminals used in the dynamic broadcast system are dynamically controlled. Further, a decision logic is provided that dynamically decides transmission parameters, transmission times and transmission paths used for broadcasting and providing content based on monitoring data carrying information on user specific content usage and/or transmission quality data carrying information on the quality of a transmission link between a broadband server and a terminal and/or of a reception of content broadcast by a broadcast transmitter.