A method for transmitting video content segments includes providing Low Frame Rate (LFR) and High Frame Rate (HFR) encoding mode designations for video content segments having static scenes and scenes with motion, respectively. Each video content segment is encoded accordance with its encoding mode designation and then transmitted with its encoding mode designation to enable retrieval and decoding by a decoder. Encoded video content appears as LFR content for processing as LFR content by equipment unaware of the present encoding.

A method of encapsulating an encoded bitstream representing one or more images, the encapsulated bitstream comprising a data part and a metadata part. The method including providing image item information identifying a portion of the data part representing a sub-image or an image of a single image; providing image description information comprising parameters including display parameters and/or transformation operators relating to one or more images and outputting said bitstream together with said provided information as an encapsulated data file, wherein the image description information is stored in the metadata part.

An encoder for encoding secondary media data including metadata and control data for primary media data is shown, wherein the encoder is configured to encode the secondary media data using adding redundancy or bandlimiting and wherein the encoder is configured to output the encoded secondary media data as a stream of digital words. Therefore, the stream of digital words may be formed such that it is capable to resist a typical processing of a digital audio stream. Furthermore, processors for processing a digital audio stream are able to process the stream of digital words, since the stream of digital words may be designed as an audio-like or analog-like digital stream.

An encoder for encoding secondary media data including metadata and control data for primary media data is shown, wherein the encoder is configured to encode the secondary media data using adding redundancy or bandlimiting and wherein the encoder is configured to output the encoded secondary media data as a stream of digital words. Therefore, the stream of digital words may be formed such that it is capable to resist a typical processing of a digital audio stream. Furthermore, processors for processing a digital audio stream are able to process the stream of digital words, since the stream of digital words may be designed as an audio-like or analog-like digital stream.

Simplifying subtitle display processing in a variable speed reproduction mode on the receiving side is intended.

A video stream formed with a video packet having coded image data in a payload is generated. A subtitle stream formed with a subtitle packet having subtitle information in a payload is generated. A multiplexed stream including the video stream and the subtitle stream is generated and transmitted. In generating the multiplexed stream, the subtitle packet is arranged at a random access position.

The present invention relates to a digital broadcasting system for transmitting/receiving a digital broadcasting signal and a method of processing data. In one aspect of the present invention provides a method of processing data, the method including receiving a broadcasting signal in which mobile service data and main service data are multiplexed, demodulating the received broadcasting signal, obtaining an identifier indicating that data frame of the broadcasting signal includes service guide information, decoding and storing the service guide information from the data frame; and outputting a service included in the mobile service data according to the decoded service guide information.

A method for transmitting broadcast signals by an apparatus for transmitting broadcast signals, the method includes encoding service data according to a 16200 bit codeword and a 11/15 code rate based on addresses in a parity check matrix, wherein the encoded service data comprises information bits and parity bits; building at least one signal frame by mapping the encoded service data; modulating data in the built signal frame by an Orthogonal Frequency Division Multiplexing (OFDM) scheme; and transmitting broadcast signals having the modulated data, wherein the encoding of the service data comprises: initializing the parity bits, adding the information bits to the parity bits of which addresses are based on values of entries in each row of the parity check matrix, wherein a row of the parity check matrix corresponds to a 360 bit group of the information bits.

Reception-side processing performed in a case where transmission of standard dynamic range video data and transmission of high dynamic range video data coexist in a time sequence is simplified.

SDR transmission video data is converted into SDR transmission video data through dynamic range conversion. The SDR transmission video data is the one obtained by performing, on SDR video data, photoelectric conversion in accordance with an SDR photoelectric conversion characteristic. In this case, the conversion is performed on the basis of conversion information for converting a value of conversion data in accordance with the SDR photoelectric conversion characteristic into a value of conversion data in accordance with an HDR photoelectric conversion characteristic. A video stream is obtained by performing encoding processing on HDR transmission video data. A container having a predetermined format and including this video stream is transmitted.

Reception-side processing performed in a case where transmission of standard dynamic range video data and transmission of high dynamic range video data coexist in a time sequence is simplified.

SDR transmission video data is converted into SDR transmission video data through dynamic range conversion. The SDR transmission video data is the one obtained by performing, on SDR video data, photoelectric conversion in accordance with an SDR photoelectric conversion characteristic. In this case, the conversion is performed on the basis of conversion information for converting a value of conversion data in accordance with the SDR photoelectric conversion characteristic into a value of conversion data in accordance with an HDR photoelectric conversion characteristic. A video stream is obtained by performing encoding processing on HDR transmission video data. A container having a predetermined format and including this video stream is transmitted.

The present disclosure provides a system and method for serving one or more advertisements during streaming of dynamic, adaptive and non-sequentially assembled video. The method includes reception of a set of preference data and a set of user authentication data. The method includes fetching of the one or more tagged videos. The method includes fragmentation of each tagged video into the one or more tagged fragments. The method includes segregation of one or more mapped fragments into one or more logical sets of mapped fragments. The method includes mining of semantic context information from each mapped fragment. The method includes clustering of the one or more logical sets of mapped fragments into one or more logical clusters. The method includes allocation and insertion of one or more advertisements in one or more advertisement slots. The method includes assembling of the one or more logical clusters of mapped fragments.