The present disclosure provides a system and method for recommending dynamic, adaptive and non-sequentially assembled videos. The method includes reception of a set of preference data and a set of user authentication data. The method includes development of an interest profile of the user. The method includes fetching of the one or more tagged videos. The method includes fragmentation of each tagged video into the one or more tagged fragments and segregation of one or more mapped fragments into one or more logical sets of mapped fragments. The method includes mining of semantic context information from each mapped fragment and each logical set of mapped fragments. The method includes clustering of the one or more logical sets of mapped fragments and assembling of the one or more logical clusters of mapped fragments to obtain a set of assembled videos. The method includes recommendation of the set of assembled videos.

The present disclosure provides a method and system for real time, dynamic, adaptive and non-sequential assembling of one or more mapped fragments of one or more tagged videos. The method includes a step of receiving a set of preference data from pre-defined selection criteria and set of user authentication data. The method includes another step of fetching the one or more tagged videos from the digitally processed repository of videos. The method includes yet another step of fragmenting each tagged video of the one or more tagged videos into the one or more tagged fragments and clustering one or more logical sets of mapped fragments into one or more logical clusters of mapped fragments. The method includes yet another step of assembling at least one of the one or more logical clusters of mapped fragments in a pre-defined order of preference to obtain an assembled video.

A method of delivering a video sequence in a network, the sequence including a plurality of temporal segments encoded at a plurality of qualities, the method including storing a dataset indicating the relative size of segments of the video stream; computing in dependence on that dataset a time schedule for delivery of the segments, the time schedule indicating a target delivery time for each segment sufficient to deliver all the segments in the sequence in time for decoding and being independent of the encoded quality of each segment; for each segment: setting one or more transmission parameters for the segment in dependence on the target delivery time for the segment and the relative size of the segment; and delivering the segment over the network using the one or more transmission parameters.

A system and method are disclosed that, in an embodiment, are related to goal-oriented generation of advertising spot sets. The system and method each involve: receiving spot inventory data associated with a plurality of TV stations; receiving a rule variable associated with an advertising rule; receiving a goal variable associated with a goal; applying the advertising rule to select a plurality of spots that are eligible to form one or more spot sets; forming or generating at least one of the spot sets depending, at least in part, on a proximity to the goal; and generating an output associated with the generated spot set.

There is included a method and apparatus comprising computer code configured to cause a processor or processors to perform publishing media presentation description data comprising main live program data, and signaling a client device about ad data and in-manifest data where the ad data instructs the client device of an initial end time at which to end a display of an ad by switching a display at the client device from the ad to the main live program data and where the in-manifest data instructs the client device to determine, during a streaming of the ad to the client device, an updated end time, prior to the end time, at which to end the streaming of the ad by switching the streaming at the client device from the ad to the main live program data.

There is included a method and apparatus comprising computer code configured to cause a processor or processors to perform publishing media presentation description data comprising main live program data, and signaling a client device about ad data and in-manifest data where the ad data instructs the client device of an initial end time at which to end a display of an ad by switching a display at the client device from the ad to the main live program data and where the in-manifest data instructs the client device to determine, during a streaming of the ad to the client device, an updated end time, prior to the end time, at which to end the streaming of the ad by switching the streaming at the client device from the ad to the main live program data.

A method and system for planning and running video-on-demand (VOD) advertising includes a planner for planning advertising campaigns and an ad selector for running selected advertisements from selected ones of the campaigns. The campaigns are associated with household demographic classifications, video content category categories, household geographic locations, and/or video viewing times. In response to a viewer requesting a video, the selector selects the campaigns corresponding to the demographic classification associated with the viewer, the content category of the requested video, the geographic location associated with the viewer, and/or the viewing time at which the requested video is viewed. The demographic classification is determined by using an identifier of the viewer's set-top-box. The selector may select the campaigns corresponding to the content categories of the requested video. The content categories are determined by using an identifier associated with the requested video.

Systems and methods are provided herein for displaying recommendations that are temporally relevant to activities of a user and are contextually relevant to a portion of viewed media. This may be accomplished by a media guidance application identifying activities a user has planned, as well as respective times for which each of the plurality of activities was planned to be performed by the user. The media guidance application may filter the activities by determining which of the first plurality of activities has a corresponding respective time that is within a threshold period of time. The media guidance application may then identify characteristics of each filtered activity and of a media asset that the user is consuming at the present moment, and may compute whether the characteristics match. If the characteristics match, the media guidance application may generate for display a recommendation relating to the respective activity.

An information processing apparatus includes circuitry configured to receive a manifest file for a content stream, the manifest file including a manifest file update mechanism indicating one or more ways of receiving an update to the received manifest file. The circuitry is also configured to receive a manifest file update through the manifest file update mechanism indicated by the received manifest file. The manifest file update indicates that early termination of content during a period in the content stream is possible. The circuitry is also configured to send a request for the content associated with the period to a server based on the manifest file update, and receive the content from the server. The circuitry is also configured to output the content for display during the period and terminate the content early based on the manifest file update.

A transmission method includes generating one or more frames for content transfer using IP (Internet Protocol) packets, and transmitting the one or more generated frames by broadcast. Each of the one or more frames contains a plurality of second transfer units, each of the plurality of second transfer units contains one or more first transfer units, and each of the one or more first transfer units contains at least one of the IP packets. An object IP packet of the IP packets which is stored in a first transfer unit positioned at a head in the one or more frames contains reference clock information that indicates time for reproduction of the content in data structure different from data structure of an MMT (MPEG Media Transport) packet, and header compression processing on the object IP packet is omitted.