The present disclosure provides a system and method for enabling display of interactive questions during streaming of a real time, dynamic, adaptive and non-sequentially assembled video. The method includes reception of a set of preference data associated with a user and a set of user authentication data. In addition, the method includes serving of the assembled video based on the received set of preference data to the user in real time. Moreover, the method includes fetching of a pre-defined set of interactive questions. Further, the method includes posting of the pre-defined set of interactive questions during the serving of the assembled video. Furthermore, the method includes collection of the set of user feedbacks for a posted pre-defined set of interactive questions from the user.

The present disclosure provides a system and method for enabling display of interactive questions during streaming of a real time, dynamic, adaptive and non-sequentially assembled video. The method includes reception of a set of preference data associated with a user and a set of user authentication data. In addition, the method includes serving of the assembled video based on the received set of preference data to the user in real time. Moreover, the method includes fetching of a pre-defined set of interactive questions. Further, the method includes posting of the pre-defined set of interactive questions during the serving of the assembled video. Furthermore, the method includes collection of the set of user feedbacks for a posted pre-defined set of interactive questions from the user.

The present disclosure provides a method and system for real time, dynamic, adaptive and non-sequential assembling of one or more mapped fragments of one or more tagged videos. The method includes a step of receiving a set of preference data from pre-defined selection criteria and set of user authentication data. The method includes another step of fetching the one or more tagged videos from the digitally processed repository of videos. The method includes yet another step of fragmenting each tagged video of the one or more tagged videos into the one or more tagged fragments and clustering one or more logical sets of mapped fragments into one or more logical clusters of mapped fragments. The method includes yet another step of assembling at least one of the one or more logical clusters of mapped fragments in a pre-defined order of preference to obtain an assembled video.

The present disclosure provides a method and system for real time, dynamic, adaptive and non-sequential assembling of one or more mapped fragments of one or more tagged videos. The method includes a step of receiving a set of preference data from pre-defined selection criteria and set of user authentication data. The method includes another step of fetching the one or more tagged videos from the digitally processed repository of videos. The method includes yet another step of fragmenting each tagged video of the one or more tagged videos into the one or more tagged fragments and clustering one or more logical sets of mapped fragments into one or more logical clusters of mapped fragments. The method includes yet another step of assembling at least one of the one or more logical clusters of mapped fragments in a pre-defined order of preference to obtain an assembled video.

Systems and methods for identifying, assembling, and transmitting content are described in the illustrative context of electronic program guides and program channels. A first system causes an interactive interstitial to be presented on a remote first device of a user in conjunction with a scheduled program. The first system determines if a second device of the user is available to receive an interstitial interaction request. At least partly in response to determining that the second device is available to receive an interstitial interaction request, the interstitial interaction request is presented via a client hosted on the second device. At least partly in response to determining that the user has provided an interaction via the second device, the interaction is stored in memory. Optionally, an interstitial is composed based at least in part on the user interaction. The composed interstitial is optionally displayed via the first device of the user in conjunction with a scheduled program.

Methods, systems, and computer programs for generating a playlist of media content items for a group of users. Media content items listened to by the selected users are compared to an average user taste profile to select media content items for playback to the group of users.

A method and system for planning and running video-on-demand (VOD) advertising includes a planner for planning advertising campaigns and an ad selector for running selected advertisements from selected ones of the campaigns. The campaigns are associated with household demographic classifications, video content category categories, household geographic locations, and/or video viewing times. In response to a viewer requesting a video, the selector selects the campaigns corresponding to the demographic classification associated with the viewer, the content category of the requested video, the geographic location associated with the viewer, and/or the viewing time at which the requested video is viewed. The demographic classification is determined by using an identifier of the viewer's set-top-box. The selector may select the campaigns corresponding to the content categories of the requested video. The content categories are determined by using an identifier associated with the requested video.

A method and system for planning and running video-on-demand (VOD) advertising includes a planner for planning advertising campaigns and an ad selector for running selected advertisements from selected ones of the campaigns. The campaigns are associated with household demographic classifications, video content category categories, household geographic locations, and/or video viewing times. In response to a viewer requesting a video, the selector selects the campaigns corresponding to the demographic classification associated with the viewer, the content category of the requested video, the geographic location associated with the viewer, and/or the viewing time at which the requested video is viewed. The demographic classification is determined by using an identifier of the viewer's set-top-box. The selector may select the campaigns corresponding to the content categories of the requested video. The content categories are determined by using an identifier associated with the requested video.

A system may selectively deliver interactive portions of a piece of content, based for example on a recipient user's historical tendency to use interactive portions of prior content. Multiple levels of interactivity may be defined for a given piece of content, such as an advertisement, and different users may receive different levels of interactivity based on how much they use interactive features. Some users may receive no interactive features at all, while others may receive the interactive features, and despite the fact that all of the users' devices may be perfectly capable of processing the interactive features for the user. The omission from transmission may conserve bandwidth and transmission resources.

A system may selectively deliver interactive portions of a piece of content, based for example on a recipient user's historical tendency to use interactive portions of prior content. Multiple levels of interactivity may be defined for a given piece of content, such as an advertisement, and different users may receive different levels of interactivity based on how much they use interactive features. Some users may receive no interactive features at all, while others may receive the interactive features, and despite the fact that all of the users' devices may be perfectly capable of processing the interactive features for the user. The omission from transmission may conserve bandwidth and transmission resources.