An apparatus for multi-bitrate content streaming includes a receiving module configured to capture media content, a streamlet module configured to segment the media content and generate a plurality of streamlets, and an encoding module configured to generate a set of streamlets. The system includes the apparatus, wherein the set of streamlets comprises a plurality of streamlets having identical time indices and durations, and each streamlet of the set of streamlets having a unique bitrate, and wherein the encoding module comprises a master module configured to assign an encoding job to one of a plurality of host computing modules in response to an encoding job completion bid. A method includes receiving media content, segmenting the media content and generating a plurality of streamlets, and generating a set of streamlets.

A community-based recommendation engine is provided. In one example embodiment, a system to provide community-based recommendation engine comprises a recommendation detector and a decision module. The recommendation detector is configured to receive, at a viewer's system, a recommendation for a content item from a contact of a viewer. The decision module may be configured to determine an action to be performed at the viewer's system, based on the recommendation and on one or more rules, accept the recommendation as an instruction to perform the action, and initiate the action at the viewer's system.

The present technology provides a system, method and computer readable medium for steering a content request among plurality of cache servers based on multi-level assessment of content popularity. In some embodiments a three levels of popularity may be determined comprising popular, semi-popular and unpopular designations for the queried content. The processing of the query and delivery of the requested content depends on the aforementioned popularity level designation and comprises a acceptance of the query at the edge cache server to which the query was originally directed, rejection of the query and re-direction to a second edge cache server or redirection of the query to origin server to thereby deliver the requested content. The proposed technology results in higher hit ratio for edge cache clusters by steering requests for semi-popular content to one or more additional cache servers while forwarding request for unpopular content to origin server.

Improved technical functionality is provided to dynamically select and seamlessly play advertisements immediately before playing of a recorded program upon selection of the recorded program for playing, or upon other detected events and conditions associated with the set-top-box (STB) or user. In some embodiments, this is performed by using metadata which may be delivered to and stored on a digital video recorder (DVR) prior to recording the program, providing a technical solution to enable opportunities for additional advertisement impressions. Playing of the advertisement may also or instead occur upon the recorded program finishing playing. Thus, the technical solution provides the additional opportunity for the content creator and/or the satellite television or cable service provider to sell advertising spots in addition to those already sold for breaks within the recorded program.

A method and computer readable medium for exploring similar users and items of a media service includes generating a user interface. The user interface displays a user selectable indicia representing a similar member function for allowing a user to search a media service for at least one other user. The one other user has a degree of similarity with respect to the searching user. Another method includes facilitating the search of such a similar user within a media service.

Certain exemplary embodiments disclosed herein relate to systems and/or methods for distributing advertisements from a central advertisement network to one or more peripheral devices at a location via a local advertisement server. In certain exemplary embodiments, the local advertisement server within a location receives advertisements from the central advertisement network and rebroadcasts them to peripheral devices within that location. Advertising information may be tracked and reported, e.g., for accounting, revenue-sharing, and/or other purposes in certain exemplary embodiments. Thus, in certain exemplary embodiments, the distribution of advertisements is provided to peripherals via a non-web- and non-PC-dependent network. Moreover, in certain exemplary embodiments, reporting and advertising related communications are substantially bi-directional regardless of device type. Certain exemplary embodiments provide revenue sharing among some or all of the central advertising network provider, the proprietors of locations, operators tasked with maintaining the local ad server and/or the peripheral devices, etc.

Computer-implemented systems and methods are provided for defining ad space in a video. For example, a computer can receive an identification of a video and an advertisement space definition that includes a time stamp for the advertisement space in the video and an advertisement length. The computer can receive a request to view the video. The computer can determine an advertisement to play in the advertisement space such that the advertisement is not longer than the advertisement length included in the video's advertisement space definition. The computer can provide access to the video, and when the video reaches the time stamp, the advertisement is played in the advertisement space.

Techniques for cloud user interface (UI) rendering in a virtual set top system is performed by a UI engine on a server or a cloud platform. The method includes receiving a request for a UI, where the request includes a state associated with the UI and the request. The method further includes identifying, based at least in part on the first state, UI element(s) and/or interactions associated with the UI. The method also includes determining whether or not UI object(s) corresponding to the UI element(s) and/or the interactions exist in a cache. The method additionally includes generating the UI using the UI object(s) upon finding the UI object(s) in the cache. The method further includes rendering the UI upon not finding the UI object(s) in the cache, including rendering the UI element(s) and/or the interaction(s) as the UI object(s) and storing the UI object(s) in the cache.

Examples of the systems and methods described herein relate to reducing latency issues associated with playing online digital video on client devices. An example method includes: determining that a client device of a user is displaying a web page; determining a likelihood that the user will select content on the web page, the content being associated with a digital video; determining that the likelihood exceeds a threshold and, based thereon: identifying the digital video associated with the content; obtaining a copy of a video file including the digital video and an initial portion that precedes the digital video; initiating a video player for displaying the digital video; determining a start location in the video file where the initial portion ends and the digital video begins; and configuring the video player to begin playing the video file from the start location when the user selects the content.

Techniques for buffering data over high bandwidth networks are provided. A first portion of data is downloaded into a buffer at a first download speed via a first network. The first portion of data is outputted from the buffer. Upon determining that data is being downloaded, via a second network, at a second download speed greater than the first download speed, a size of the buffer is expanded, and a second portion of data is downloaded into the expanded buffer.