A system and method for providing augmented reality on a mobile device is herein disclosed. According to one embodiment, the computer-implemented method includes providing a targeting advice area in a camera preview of an application running on a user device and recognizing a target using the targeting advice area. The computer-implemented method further provides an event via the camera preview based on a target recognition.

A video-on-demand (VOD) content delivery system has a VOD Application Server which manages a database of templates for presentation of video content elements of different selected types categorized in hierarchical order. A web-based Content Management System receives content uploaded online in file formats with metadata for title and topical area, and automatically converts it into video data format compatible with the VOD content delivery system indexed by title and topical area. A User Interface for the system delivers listings data to the viewer's TV indexed by title and topical area specified by the uploaded metadata.

A video-on-demand (VOD) content delivery system has a VOD Application Server which manages a database of templates for presentation of video content elements of different selected types categorized in hierarchical order. A web-based Content Management System receives content uploaded online in file formats with metadata for title and topical area, and automatically converts it into video data format compatible with the VOD content delivery system indexed by title and topical area. A User Interface for the system delivers listings data to the viewer's TV indexed by title and topical area specified by the uploaded metadata.

Methods and apparatus for selecting digital access technology for programming and data delivery over, e.g., a content-based network. In one embodiment, the network comprises an HFC cable or satellite network that includes a server process interfacing with a plurality of customer premises equipment (CPE), and/or associated client devices, each having different capabilities profiles. The server determines the one or more capabilities possessed by the CPE, and evaluates one or more program or content choices for possible delivery to that CPE based on its profile. The server generates a list of programs or content based on this evaluation, and transmits this list to the CPE, which displays the list for viewing by a user. The user is therefore offered a list of available content that is compatible with their specific configuration. A business and operational rules engine is also optionally employed to control the operation of the foregoing processes to accomplish particular business, or operational goals.

In some aspects, a method includes storing a configuration database at a media platform. The configuration database includes base customization data associated with the media platform and manufacturer customization data associated with a plurality of manufacturers of television devices. The method includes receiving a configuration request from a television device, where the configuration request includes a location and/or a device identifier of the television device. The method includes selecting a portion of the manufacturer customization data that correspond to the location and/or the device identifier of the television device, generating server-based customization data for the television device based on the portion of the manufacturer customization data and the base customization data, and transmitting the server-based customization data to the television device, where the server-based customization data is configured to be used by the television device to customize a user interface of the media platform.

A computer-implemented system and method for streaming video from a server to a client are described. For example, a method according to one embodiment comprises: receiving at the server a request for video content from the client; in response to the request, determining the hardware/software configuration of the client; generating and/or selecting a temporary decoder based on the hardware/software configuration of the client; transmitting the temporary decoder to the client, the client installing the temporary decoder; encoding and streaming the requested video content from the server to the client, the video content being encoded based on the capabilities of the temporary decoder, the video content being decoded by the temporary decoder and rendered on the client; detecting that the client has ended the session with the server; and in response to detecting that the client has ended the session, temporarily disabling and/or removing the temporary decoder from the client.

A video-on-demand (VOD) content delivery system has a VOD Application Server which manages a database of templates for presentation of video content elements of different selected types categorized in hierarchical order. A web-based Content Management System receives content uploaded online in file formats with metadata for title and topical area, and automatically converts it into video data format compatible with the VOD content delivery system indexed by title and topical area. A User Interface for the system delivers listings data to the viewer's TV indexed by title and topical area specified by the uploaded metadata.

Methods and apparatus for determining and selecting digital coding and/or decoding technology, delivery bitrates, and resolution parameters for programming and data delivery over, e.g., a content-based network. In one embodiment, the network comprises an HFC cable or satellite network that includes a server process interfacing with a plurality of customer premises equipment (CPE), and/or associated client devices, each having different display resolution, bitrate, and/or decoding capabilities profiles. The server determines the one or more capabilities possessed by the CPE or client device, and evaluates one or more program or content choices for possible delivery to that CPE or device based on its profile. The selection process may also take into consideration network and/or CPE operational considerations, such as conservation of downstream bandwidth, CPE uprating capability, client device power consumption, and the like.

A method, apparatus and/or system related to relevant advertisement generation based on a user operating a client device communicatively coupled with a networked media device are disclosed. In one embodiment, a method includes determining that a user is likely viewing a networked media device and/or accessing a client device while viewing the networked media device, determining that the content currently being displayed on the networked media device is associated with a motion-video advertisement through an automatic content recognition algorithm applied to the networked media device, selecting an alphanumeric advertisement formatted for a display area of the client device based on contextual match between the motion-video advertisement and/or the alphanumeric advertisement, and/or delivering the alphanumeric advertisement to the client device while the motion-video advertisement is still rendering on the networked media device.

One embodiment of the present invention is directed to a system for live video/audio broadcasting (e.g., game broadcasting). Another embodiment of the present invention is directed to a method for live video/audio broadcasting (e.g., game broadcasting). Another embodiment of the present invention is directed to computer software for live video/audio broadcasting (e.g., game broadcasting).