A lure design with a substantially flat body that mimics the silhouette of fish/prey. The substantially flat body may be attached (or be attachable to) a thicker/three-dimensional head. Because the body of the lure is substantially flat, the overall weight compared to an equivalently sized (length and width) swimbait is lower. Additionally, since the lure has a thicker head, the motion of the lure through the water may mimic the movement of live prey. The head component may be modular and may be replaced or swapped with a different head component. The disclosed designs may allow for the action of a swimbait style lure but offering a similar weight and size of a teaser with the silhouette of a fish.