The present disclosure concerns a system for curing a wet coating of a coated substrate, the system comprising: a curing room having a curing room inlet and a curing room outlet, the curing room being configured to receive the coated substrate being introduced at the curing room inlet thereof along a first displacement axis, the system comprising a conveyor assembly for conveying the coated substrate through the curing room along a second displacement axis transverse to the first displacement axis, wherein the system further comprises a gas catalytic IR system, provided in the curing room, for producing an infrared radiation to partially cure the wet coating while the coated substrate is in the curing room. The disclosure concerns also a corresponding process.