In implementations of multi-item influence maximization, a computing device can obtain updates to a user association graph that indicates social correspondence between users, and obtain updates to a user-item graph that indicates user correspondence with one or more items. The computing device includes an influence maximization module that can update an item association graph that indicates item correspondence of each item with one or more other items, where the item association graph can be updated based on the user-item graph that indicates the user correspondence with one or more of the items. The influence maximization module can then iteratively determine a resource allocation for each of the users to maximize user influence of multiple items that are associated in the item association graph and based on the social correspondence between the users, as well as assign a variable portion of the resource allocation to any number of the users.

In one aspect, a method for managing streaming of video content to a client device includes providing the video content to a content distribution network for storage in a plurality of geographically separated resources of the content distribution network and receiving, from the client device via a packet-based telecommunication network, signaling to have the stored video content streamed to the client device. In response to the received signaling, one or more files are transmitted to the client device via the packet-based telecommunication network, each of the one or more files being in a format compatible with a media player on the client device, the one or more files comprising (i) an identification of one or more of the resources of the content distribution network available to facilitate streaming of one or more segments of the stored video content to the client device, the identification being dependent at least in part on a relationship between a geographic location of the client device and geographic locations of the resources of the content distribution network, and (ii) an identification of an advertising server, the identification of the advertising server being dependent at least in part on a relationship between the geographic location of the client device and a geographic location of the advertising server, wherein the one or more files, when processed by the client device, cause the client device to communicate with the identified one or more resources of the content distribution network and the advertising server to cause the one or more segments of the stored video to be streamed to the client device by the identified one or more resources of the content distribution network and cause one or more advertisements to be streamed from the advertising server to the client device.

Methods and systems providing digital signage and interactive gaming services in compliance with federal and state laws and regulations are described. A service fee is collected from a retailer, and a service fee may or may not be collected from a retailer (e.g., a bar). An advertising fee is collected from a first advertising provider. The first advertising provider is involved in alcohol distribution/wholesaling or manufacturing. A second advertising fee from a second advertising provider is collected. The second advertising provider is involved in a non-alcohol related industry. A portion of a subscription fee is collected based on a separate source of fees (e.g., text message or jukebox fee) received from a patron. The message may contain information indicating that the patron wishes to pay a service fee. Revenue sharing is implemented by distributing a portion of the service fee to the retailer and distributing a portion of the advertising fee from the second advertising provider to the retailer in compliance with federal and state laws.

An advertising display system includes: an advertising display unit which displays advertising on an avatar operated by a user in a virtual reality space; a contact information acquiring unit which acquires information on contact times of the avatar in the virtual reality space with other avatars operated by other users and the number of the other avatars; and an advertising fee calculating unit which calculates an advertising fee to be applied to each of the user and the other users based on the information on the contact times and the number of other avatars acquired by the contact information acquiring unit.

An advertisement (Ad) serving system including a media content server arranged to: receive media content; receive an electronic advertisement; receive a consumer Ad payment limit; receive an advertiser Ad payment limit; compare the consumer Ad payment limit to the advertiser Ad payment limit and when a second advertiser Ad payment limit is not received: if the consumer Ad payment limit is greater than or equal to the advertiser Ad payment limit, output the media content, and if the consumer Ad payment limit is less than the advertiser Ad payment limit, output the media content with the electronic advertisement. The system also includes a consumer client device arranged to: transmit the consumer Ad payment limit to the media content server, receive the media content from the content server, and receive the electronic advertisement with the media content when the consumer Ad payment limit is less than the advertiser Ad payment limit.

A system and method for assetizing and monetizing hashtags is disclosed. The system and method include a hardware processing device communicably coupled to a distributed ledger-based platform. The hardware processing device assetizes the hashtag by converting it into a non-fungible token. The method also includes facilitating transactions with respect to one or more rights associated with the hashtag. A decentralized search engine comprises a Hashtag Master to select posts from a selection panel; to determine the posts to be placed on the top of the portal/search engine display, to insert widget advertisements onto any display page of any hashtag, and to remove an inserted widget advertisements from any display page of any hashtag within a preset period. The decentralized search engine validates an ownership of a hashtag to produce NFT on a block chain using a minting process.

Systems and methods are provided for combining advertising with media content sharing and other user experience apps for distributing ads and dispersing ad revenue with content creators. A media and ad sharing system, according to one implementation, includes a plurality of end user devices configured to create and share digital media content and to view digital media content from other end user devices. The media and ad sharing system further includes a plurality of advertiser devices configured to purchase virtual ad space for distributing ads within one or more user experience applications of the end user devices. Also, the media and ad sharing system includes a control system configured to automatically exchange cryptocurrency payments among the advertiser devices and the end user devices that share digital media content.

There are disclosed devices, system and methods for predicting a likelihood of whether digital video ads will start on a given user device using a predictive model of the user device. The predictive model simulates a start of play in the user device and determines if the digital video ad started to play.

Disclosed is a unified access method applying a digital human being CodeChain, including: obtaining information corresponding to a first principal, and obtaining information corresponding to at least one further principal via a heterogeneous access route; identifying the Globe grid coding medium to obtain the information corresponding to the first principal: digital human being identification information of a partner corresponding to the industrial code server; a matter corresponding to the industrial code server and an Globe grid corresponding to the matter, wherein the Globe grid representing a right to share an income from the matter; and information representing association between the partner and the Globe grid and/or the digital human being identification information of the partner with the Globe grid. Through CodeChain access and forward, the present disclosure seamlessly links the offline real world to the online virtual world, thereby realizing omni-channel management and digitalized distribution of the circulation and dissemination value system. The Globe grid coding medium may further act as an embodiment of digitalized assets, wherein SGR serves as a unit of measurement for equivalent barter, which is circulated and exchanged in a system where respective industrial code servers are interconnected.

The present invention is generally directed to systems and methods for enhancing search results. In one embodiment, search results responsive to user search terms are combined with real-time content and input from content providers. The content providers can further generate and edit text based filters to cause the search engine to reprioritize the search results, wherein higher search results contain links and other viewable digital content, such as real-time data obtained directly from content providers, that is more responsive to the user search terms.