A computing system is configured to receive location data from a first wireless device of a first user. The system determines one or more coordinates associated with an establishment. The system determines that the first user is located at the establishment using the location data and the coordinates associated with the establishment. The system receives, from a second wireless device of a second user, a request for a location of the first user. The system determines that that the second user has permission to obtain the location of the first user. The system then transmits, to the second wireless device, information associated with the establishment where the first user is determined to be located.

A computer implemented method for providing social media data to brands comprising pairing a user with a brand in response to the user requesting a connection with the brand. A privacy agreement is made between the user and the brand to facilitate receiving social media data related to the user. A user data package is created that includes at least a portion of the social media data and the user data package includes data based on instructions from the brand. Data is removed from the user data package that is excluded by the privacy agreement to create a filtered data package. The filtered data package is then sent to the brand. Remote social media data is received from a remote social media network in response to the user selecting a link with the remote social media network and the remote social media data is added to the social media data.

A method for conducting a tournament includes activating a competition, receiving video submissions from a plurality of content providers, and transmitting a compensation amount to at least a subset of the content providers, each having provided an acceptable video submission. The acceptable video submissions are assigned a seed-position and published based on the assigned seed positions to a plurality of voters. A winning content provider is determined based at least in part on votes received, and a prize is transmitted to the winning content provider. The compensation amount provided to each of the content providers obviates the prize from being construed as a lottery. The method can further include gaming-avoidance and anti-fraud features. League structures can be created to increase user retention and add relevancy of each competition to a user's continued experience on the platform.

A system and method are provided for employing voice-activated user interfaces to determine user attention to particularly-presented advertising content by collecting user contact/consumer information, presenting content to the user/consumer, and proposing at least one question, inquiry or query to the user regarding the presented content, the at least one inquiry or query calling for a user/consumer response to be collected, at least one of (a) the user/consumer contact information and (b) the user/consumer response to the question, inquiry or query being collected by the system via a voice-activated user interface and evaluated to assess a level of engagement of the user/consumer with the advertising content. The disclosed systems and methods uniquely provide voice-activated user interface coupled with display of certain advertising content in a manner that promotes user/consumer attention to the advertising content and ease of interaction with the presentation system.

Disclosed is an advertising method which comprises guiding an advertiser to create at least one ad and incentivizing a consumer to access the at least one ad by offering a reward to the consumer for interacting with the ad, wherein consumer profile data useful for ad targeting is acquired as a prerequisite for allowing the consumer to earn the reward.

This disclosure provides methods, services, and platforms that automatically prompt mobile phone users to add contact information to their phone book after a triggering event such as calling a phone number. The methods, services, and platforms allow mobile network operators to provide a service that allows businesses to potentially have their numbers added to the phonebook of a mobile phone after a disconnected call.

A method of facilitating access to a promotional offer, the method comprising: receiving at a server system a page request from a client device; and sending program code executable in a browser application to the client device in response to the page request, the program code being executable to display at least one promotional offer and a promotional code, to provide a flash object at a display position of the promotional code and, in response to selection of the flash object, to cause the promotional code to be copied to a user-accessible memory of the client device and to open a new browser display of the browser application.

Presented herein is an interactive platform for judging an activity by a participant in an event. The platform includes a client application program downloadable to a mobile device. The program may include a database storing a mobile device identifier (ID), a user ID, user information, and location data of the device. The application may further be configured to display one or more events of the activity as well as an input for receiving a score of the activity from the user. The platform may additionally include a server system connected with the client application programs via a communication network. The server system may be configured for receiving the mobile device ID, the user ID, the user information, and the location data for the client program, and may further be configured to receive the scores from the users, and to adjust the scores according to determined bias of the associated user.

A method of implementing a topic based social media network provides a server configured to store, manage, and display a plurality of topics. Users interacting with the server are assigned a unique user identifier as a digital avatar, and users may select a relationship qualifier for themselves in relation to specific topics and interact with other users based on their respective relationship qualifiers with the topics.

Methods and systems that record the location of a user and transmit targeted content to a user based upon their current and past location information. A network is configured to include a server programmed with a database of targeted content, a database of location information, a database of user information, a database searching algorithm, and a wireless communication system capable of communicating with the user's mobile device. The location of the mobile device is ascertained and recorded. The location information is analyzed to determine the routes taken by the user, businesses visited by the user, and other behaviors of the user. Targeted content is sent to the mobile device of the user or exposure to physical content is tracked. Whether the user visits the physical locations associated with the content is monitored. Detailed conversion tracking is provided to producers of targeted content and business owners.