System and method for promoting mobility and logistics of goods services based on advertisements. The system allows the user to be given the freedom to choose and hire the service and the price of the service they want, based on a series of advertisements that promote the services of the drivers before an audience of potential customers generated by an operating system to show the offer of the drivers, of their services of transport of people and/or logistics and delivery of goods. The customers create their own community of favorite and trusted drivers to more easily hire that community of drivers when a service is required. The driver and the customer can agree on special and fixed prices between both parties so that the customer can hire their favorite and trusted drivers on a regular basis with the certainty that the prices are those agreed between both parties.

A media distribution system includes an enterprise hub, which in turn includes a processor and memory, multiple media outlets, and multiple integrated services layers (ISLs) acting as intermediaries between the enterprise hub to the media outlets. A first media outlet is served by a single ISL, while a second media outlet is served redundantly by at least two ISLs.

A computer-implemented method for ingesting and presenting a video with associated linked products and metadata as a unified actionable shopping experience may include accessing a video file, receiving information about an object, the information including a link to a merchant portal or web page through which the object may be purchased, combining the video file and information about the object into a social media post, and delivering the social media post to consumers.

Automatically communicating information related to a user computing device from a central computing system to a transaction computing system prior to initiation of a transaction between the user computing device and the transaction computing system comprises a digital wallet application and a central computing system. A digital wallet application receives a beacon signal from a transaction computing system indicating the specific identification of the terminal with which the user intends to conduct a transaction. The user computing device communicates the terminal identification to the central computing system. The central computing system communicates customer data, such as loyalty information and offers, to the transaction computing system associated with the terminal. The transaction computing system communicates the customer data to the terminal. When the user taps the user computing device to initiate the transaction, the terminal provides any benefits associated with the customer data.

Delivering and presenting content including an interactive advertisement to a user, including: transmitting the content including the interactive advertisement to an entertainment device through an application, wherein the application is registered under a user account with an app store; playing the interactive advertisement including call-to-action icons to request the user to initiate a transaction for purchasing an item of second content; determining whether the user is requesting an immediate or later purchase; charging for the purchased item of second content to the user account and initiating a background download of the purchased item of second content, when it is determined that the user is requesting the immediate purchase; adding the item of content to the user account, when it is determined that the user is requesting the later purchase; and resuming the transmission of the content.

An electronic marketplace provides a communication platform between consumer and sellers. Consumers create product wish lists and the wish lists are used as the basis for product advertising from the sellers. In addition, a consumer may invite friends to view the wish list and purchase particular products that are added to the wish list. Because wish lists are used as the basis for advertising, consumers can manage the types of product advertising that they see. Consumers have the ability to turn off individual product advertisements by removing that product from the wish list. Sellers utilize reverse bidding to compete for advertising space with each consumer and friend. One particularly advantageous feature of the embodiment is that wish lists serve as nameless and untraceable proxies for each member by keeping personal information removed from the sellers.

Methods and systems for matching a consumer to benefits offered by enabling organizations provide flexibility and utility to consumers in the marketplace for various products. Information about benefits and enabling organizations are provided and stored in a memory of a computer system. A search query including consumer interest data of a consumer, or results of such a search query, are received. The enabling organization information, benefit information, and search query or information related to the search query results are analyzed automatically in the computer system to determine whether any enabling organization to which the consumer is affiliated is offering a benefit for the consumer that is applicable to the consumer interest data. Also determined is whether a coupon is applicable to the consumer interest data and if the coupon can be aggregated with the benefit.

A third-party profile service based on a proxy server model is described, where a user's profile service resides at a URL, in contrast to a profile service that requires federation identity. A profile service is provided that augments location-based services offered by service providers targeting mobile users via, for example, wireless and Wifi Networks. Additional personalization is driven by identity/profile services. Participants in the scenario are not required to share an identity or profile (i.e., static federation is not required). The user establishes a single profile with a trusted provider, hands-off solicitations to a profile agent that operates on behalf of the user to apply policies and preferences. The agent also provides privacy and anonymity (opaqueness).

Methods and systems are presented for enhancing a merchant product webpage by providing additional content associated with a product being displayed on the merchant product webpage. A product catalog stores product records corresponding to data associated with different products. As a webpage is accessed by a user device, data is extracted from the merchant product webpage. The extracted data is used to identify one or more product records in the product catalog that are potential matches to the webpage. When multiple product records are identified, a remote server is used to access and interact with the webpage separate from the user device. Additional data is extracted from the webpage based on interactions by the remote server with the webpage. The additional data is used to determine a single product record for the webpage. The webpage is modified based on the single product record.

Methods and systems for handling online requests based on information known to a service provider. One method may comprise: obtaining first information, the first information relating to an online request made using a communication apparatus; using a logical identifier assigned to the communication apparatus to obtain second information, the second information pertaining to a profile associated with the logical identifier, comparing the first information to the second information; and performing an action related to handling of the online request based on a result of the comparing.