G06Q30/0257

TRANSFERRING DIGITAL CURRENCY AND LOYALTY POINTS VIA MEDIA TO AN EXISTING PAYMENT PORTAL
20200410520 · 2020-12-31 ·

A system and method to enable digital offers to be saved to a portal selected by a user independent of a source of a digital offer. A device application enables an end user device to receive digital offers, from a broadcast service, a streaming media service, a media trigger, a geofence trigger or a Bluetooth beacon trigger. An API client retrieves a device ID from the user device and communicates with a backend server to create or update a device record. The device application requests and receives a video ad with a media ID from an ad server, or receives a trigger with a trigger ID. The API client using the media ID or trigger ID requests from the backend server a digital offer corresponding to said media or trigger ID. The user is able to select a desired portal or digital wallet to save the digital offer.

Mobile-offer creation

Provided is a process for managing offers includes: presenting, on a mobile device, offer-creation interfaces by which a merchant specifies an offer, the offer parameters including data indicative of an amount of instances of the offer to be reserved by consumers; obtaining, with the mobile device, the offer parameters; obtaining, with the mobile device, based on wireless signals received by the mobile device indicative of location of the mobile device, a geographic location where consumers are to be alerted to the offer; and sending a request to an affiliate network to distribute the offer to a plurality of publishers within the affiliate network and limit use of the offer according to the specified amount of instances of the offer to be reserved by consumers, wherein the publishers each send a plurality of offers to consumers and wherein the affiliate network tracks redemptions of the offers with merchants.

Apparatus, system and method for a commercial content provider controller for controlling ad content provided with Web page and search results
10878453 · 2020-12-29 ·

An Internet-based Commercial Content Provider Controller (CCPC) system and method that allows individual users to select and modify the commercial content provider, control the commercial content (ads) layout and choice of the commercial content provided with the Web page or as part of the search engine results delivered to such users by various Websites and search engines. The CCPC establishes and provide user with selection options and control over the CCPs and ad formats as part of the registration process or as a plugin for the browser, and further allows to replace ads appearing in the Web page results and search engine results by reference to the ad pattern database of commonly used ad pattern for Web sites that include commercial content, ad content providers and search engines in different regions and replacing the ads with those that correspond to user's preferences and CCP choices concerning ad content.

Method and device for providing advertisement
10872351 · 2020-12-22 · ·

The present invention relates to a method and device for providing an advertisement, in which a service device extracts a list of customers to be targeted based on authentication based information, and a user terminal device corresponding to the extracted list of customers collects non-authentication based information to provide an advertisement to an advertisement target application operated by a third party, and a recording medium in which a computer program for performing the method is recorded.

SYSTEMS AND METHODS FOR COMMUNICATING PRIVACY AND MARKETING PREFERENCES
20200394682 · 2020-12-17 ·

Systems and methods of managing and communicating privacy and marketing preferences are described. In particular, a system for managing and communicating comprises a central user preference center that is configured to store at least one privacy and marketing preference dataset of a user in association with account information identifying an account of the user. The central preference center is configured to publish at least one privacy and marketing preference dataset of a user to at least one entity preference center, and the at least one entity preference center is configured to communicate the user's entity preference center privacy and marketing preference dataset to the central user preference center.

MOBILE DEVICE FOR DISPLAYING DIGITAL CONTENT
20200387929 · 2020-12-10 ·

A mobile apparatus comprising a backpack having an inward body side and an outward non-body side, where the body side and the non-body side define an interior compartment. The backpack includes an active element coupled to an outer surface of the non-body side of the backpack, where the active element comprises a digital display. The backpack further includes a removable power supply housed in the interior compartment of the backpack, and a transmitter electrically coupled between the power supply and the active element. The transmitter is in wireless electrical communication with a remote central processing unit (CPU) for receiving and sending data files of content and images to be broadcast on the active element.

Video content placement optimization based on behavior and content analysis

An ad is placed in a movie, by analyzing inherent characteristics of the movie, analyzing viewed characteristics of the movie, analyzing viewer characteristics of a viewer of the movie, obtaining advertiser preferences for placement of the ad in the movie, determining costs of placing the ad in the movie based on the inherent characteristics of the movie, the viewed characteristics of the movie, the viewer characteristics and the advertiser preferences, and placing the ad in the movie in accordance with the inherent characteristics of the movie, the viewed characteristics of the movie, the viewer characteristics, the advertiser preferences and the determined costs.

REMINDING USERS OF OFFERS
20200380552 · 2020-12-03 ·

Provided is a computer implemented process for reminding users of offers that were discovered by the user at one location when, at a later time, the user is at another location, the process including: displaying, with a mobile device, an offer and a reminder interface to indicate that the user requests themselves or another reminder recipient to be reminded of the offer when near another computing device of the reminder recipient; receiving an interaction with the reminder interface by the user and, in response, storing a reminder request in memory, the reminder request identifying the offer; obtaining data identifying the other computing device, a geographic area of the other computing device, or a wireless environment of the other computing device; detecting, with a processor of the mobile device, that the reminder recipient has interacted with the other computing device, entered the geographic area, or entered the wireless environment; and in response to the detection, presenting a notification reminding the reminder recipient of the offer.

System and Method For Optimizing Sales Result By Dynamically Adjusting and Distributing Time Limited Product Offerings Using Custom Offer Channels
20200380575 · 2020-12-03 ·

A promotion offer distribution system having a plurality of custom offer channels for automatically distributing different types of time limited custom product offerings in timeframes, optimizing sales results of batch produced custom products according to an identification of sales momentums in the market using predefined algorithms and benchmarks, dynamically adjusting product offerings, promotion content, channels and frequencies based on real-time market feedback.

Providing brand information via an offering service

Described herein are techniques for providing information regarding brands of items offered for acquisition by an offering service. The items may comprise tangible or intangible goods, products (e.g., electronics, sporting goods, digital music, etc.), services, or the like. A brand, meanwhile, may refer to a name, term, design, symbol, or any other feature that distinguishes a designer, maker, manufacturer, seller or the like from other entities.