Aspects of the present disclosure are presented for a third party content recommendation platform to provide a publisher the ability to target web users, who have visited the publisher's website(s), with the publisher's advertisements when the web user visits other web sites within an affiliated network of the third party content recommendation platform.

Methods and systems for delivering a creative are disclosed. Initially, a first tag including a first link to the creative to be displayed on a webpage to be displayed on a first device is received. Next, a second tag corresponding to the first tag is generated, where the second tag includes a second link to a first set of instructions including instructions to forward a first rating request. The second tag is forwarded to a creative provider. Then, it is determined, based on first metadata of the first rating request, that a first rating satisfies a first set of parameters. Finally, the first tag including the first link to the creative is forwarded in response to the determination that the first rating satisfies the first set of parameters.

An information processing method comprises: acquiring an original webpage; parsing the original webpage to determine a set of candidate images; detecting whether at least one candidate image in the set of candidate images contains a face; determining a target face from at least one detected face, and determining a candidate image corresponding to the target face as a target image; analyzing the target face to obtain at least one content feature of the original webpage, wherein the at least one content feature includes at least one of a face attribute feature and a personal identity feature; determining display contents matching the at least one content feature based on the at least one content feature; inserting the display contents into a target area corresponding to the target image in the original webpage in a form of a dialog box to acquire a target webpage; and outputting the target webpage.

A system and method for displaying content using context-based interaction are provided. In example embodiments, a document is displayed, the document includes an image, a script and a program. By execution of the program included within the document, an analysis is initiated to identify a feature within the document as the key feature of the image. By execution of the script included within the document, the feature identified as the key feature of the image is highlighted. Detect a mouseover event over the key feature that is highlighted in the document. Display information associated with the key feature within a tooltip window over the image in response to the detecting of the mouseover event over the key feature highlighted in the document that is being displayed

Embodiments of the present disclosure disclose an information display method and apparatus, an electronic device, and a storage medium. The information display method includes: displaying a live page; obtaining popularity information corresponding to the resource; and displaying the popularity information in an area which is associated with the first multimedia information on the live page.

Systems and techniques are disclosed for transmitting a message via one or more platforms, the messages being associated with media content and/or related media content. A related media content may be identified based on the media content and a platform may be selected based on a platform selection criteria. The message may correspond to the related media content and may be transmitted to the platform.

The present invention relates to systems and methods for optimizing and managing advertising campaigns. The method of the present invention comprises storing one or more advertisement data structures associated with an ad group data structure in the ad group data structure. One or more ad group data structures associated with a campaign data structure are stored in an ad campaign data structure. Additionally, one or more ad campaign data structures associated with an advertised property are stored in an account data structure.

A system and method for detecting a target area of user interest within a multimedia content element are provided. The method includes receiving the multimedia content element from a user computing device; partitioning the multimedia content element into a number of partitions, each partition having at least one object therein; generating at least one signature for each partition of the multimedia content element, wherein each of the at least one signatures for each partition represents a concept; determining a context of the multimedia content element based on the concepts; and identifying at least one partition of the multimedia content as a target area of user interest based on the context of the multimedia content element.

Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for providing content based on image history. In one aspect, a method includes receiving a request for a content item from a computing device, the request including an identifier identifying the computing device; accessing object data specifying a particular object and a number of occurrences of the particular object in images that were provided, over a specified period of time, to one or more computing devices identified by the identifier; selecting, based on the number of occurrences of the particular object, a first content item that corresponds to the particular object; and providing, in response to the request, the first content item to the computing device.

A software and/or hardware facility for scoring the quality of traffic to a site accessible via the Internet or other network. The facility extracts data from one or more data logs that are obtained from a publisher, advertiser, or third party. A multi-factor analysis in the form of a rule set is applied by the facility to the data. The analysis of the data identifies agent actions that are desirable to a publisher, advertiser, or third party. The facility generates a relative score for each agent action. The score may be used to assess the quality of traffic received by a network site. Lower scores are indicative of traffic having little value, whereas higher scores are indicative of traffic having greater value. The score may be provided to an advertising network and used to charge a variable amount for advertisements based on the quality of traffic that the advertisements receive.