A contextual optimization system consistently and reliably determines the context of locations of content and provides an interactive user interface that enables optimization of selection of highly relevant content locations by easily viewing the intersection of information related to actual content, relevance of context, and selections of content locations.

Embodiments of the present disclosure disclose an information display method and apparatus, an electronic device, and a storage medium. The information display method includes: displaying a live stream interface; obtaining popularity information corresponding to the resource; and displaying the popularity information in an area which is associated with the first multimedia information on the live stream interface.

Systems and methods are disclosed that measure web activity bursts after ad broadcasts that may be sent to multiple persons. One system uses a cookie-less/cookie-optional, anonymous/personal-identification-not-required, method for web-based conversion tracking that will work on broadcast media systems such as television, and could also be applied to measuring spikes from email, radio, and other forms of advertising where an episodic ad event is broadcast to multiple parties, and where responses occur in a batch after the broadcast.

A system and method for tagging a region within a frame of a distributed video file to permit easier retrievability of the region of interest.

A software and/or hardware facility for scoring the quality of traffic to a site accessible via the Internet or other network. The facility extracts data from one or more data logs that are obtained from a publisher, advertiser, or third party. A multi-factor analysis in the form of a rule set is applied by the facility to the data. The analysis of the data identifies agent actions that are desirable to a publisher, advertiser, or third party. The facility generates a relative score for each agent action. The score may be used to assess the quality of traffic received by a network site. Lower scores are indicative of traffic having little value, whereas higher scores are indicative of traffic having greater value. The score may be provided to an advertising network and used to charge a variable amount for advertisements based on the quality of traffic that the advertisements receive.

Methods, systems, and media for identifying automatically refreshed advertisements are provided. In some embodiments, a method for modifying advertisement spending is provided, the method comprising: receiving advertisement delivery information associated with a plurality of advertisements displayed on a web page; generating a distribution of an amount of time that the plurality of advertisements were displayed on the web page using the advertisement delivery information; identifying a deviation in the generated distribution; determining whether the deviation correlates to an automatic refresh command performed by one or more browser applications; and providing an indication corresponding to the plurality of advertisements that were displayed on the web page in response to the automatic refresh command based on the determination.

A computer-implemented method for monetizing advertisement views in which a processor that is located on a computer initiates the following steps. On a user electronic device, at a proprietary database, receiving one or more advertisements electronically communicated thereto from one or more advertisement sources. The advertisements are electronically communicated to a user/reader based on user/reader profile data collected by an advertisement publicist operably connected to the proprietary database. A preferred advertisement is then selected from the received one or more advertisements and viewed for a predetermined time. The user/reader provides a rating to the selected preferred advertisement after viewing for the predetermined time, and then receives a financial compensation after rating the viewed advertisement.

Disclosed software and/or hardware score the quality of traffic to a site accessible via the Internet or other network. The facility extracts data from data logs from a publisher, advertiser, or third party. A multi-factor analysis in the form of a rule set is applied by the facility to the data. The analysis of the data identifies agent actions that are desirable to a publisher, advertiser, or third party. The facility generates a relative score for each agent action. The score may be used to assess the quality of traffic received by a network site. In some embodiments, lower scores are indicative of traffic having little value and higher scores are indicative of traffic having greater value. In some embodiments, lower scores indicate higher value. Some embodiments provide the scoring to an advertising network in order to charge a variable amount for advertisements based on the quality of traffic received.

Provided are an information processing apparatus, an information processing method, and an information processing program capable of extracting a related program to be used for rating point prediction of a target program with high accuracy. An information processing apparatus (30) according to one aspect of the present disclosure includes an acquisition unit (31), an extraction unit (32), and a prediction unit (33). The acquisition unit (31) acquires past programs that are candidates for a related program to be used for rating point prediction of the target program. The extraction unit (32) extracts the related program from among the past programs based on a broadcast station, a broadcast date and time, a program name, and a program content of the past program. The prediction unit (33) predicts a rating point of the target program by using the related program.

Disclosed software and/or hardware score the quality of traffic to a site accessible via the Internet or other network. The facility extracts data from data logs from a publisher, advertiser, or third party. A multi-factor analysis in the form of a rule set is applied by the facility to the data. The analysis of the data identifies agent actions that are desirable to a publisher, advertiser, or third party. The facility generates a relative score for each agent action. The score may be used to assess the quality of traffic received by a network site. In some embodiments, lower scores are indicative of traffic having little value and higher scores are indicative of traffic having greater value. In some embodiments, lower scores indicate higher value. Some embodiments provide the scoring to an advertising network in order to charge a variable amount for advertisements based on the quality of traffic received.