G06Q30/0264

Systems and methods for inferring matches and logging-in of online users across devices
11704694 · 2023-07-18 · ·

Systems and methods are disclosed for associating a plurality of Internet-enabled devices with a common user profile for targeting Internet content or advertising. One method includes: receiving, from a plurality of Internet-enabled devices, a plurality of requests for electronic content or advertising; extracting, from each of the plurality of requests, a source IP address and a unique identifier associated with the respective Internet-enabled device; identifying each possible pair of devices from which requests were received; calculating for each possible pair of devices a probability that the pair of devices are owned or operated by a common user; and prompting a user to either confirm a characteristic of a prior browsing session or to log-in to an account associated with the common user based on a comparison of the calculated probability to one or more thresholds.

Virtual currency for managing advertising and content delivery
11704635 · 2023-07-18 · ·

A content delivery platform may deliver program content segments and advertising content segments to multiple user devices. The content delivery platform may deliver a program content segment to a primary user device of a user for presentation on the primary user device. The content delivery platform may retrieve an advertising content segment from an advertising content store for presentation. The advertising content segment is provided by an advertiser that is sponsoring the presentation of the program content segment on the primary user device. The content delivery platform may send the advertising content segment to a secondary user device of the user for presentation at the secondary user device.

DISTRIBUTED SCHEDULING OF MEDIA CHANNEL PLAYOUT
20230224527 · 2023-07-13 ·

Multiple scheduling producers such as content management systems, advertisement systems, and emergency broadcast systems can independently send scheduling events to scheduling consumers such as streaming servers, guide generators, and playlogs. The scheduling consumers maintain state machines with persistent storage to process scheduling events from scheduling producers and output media channel playlists, channel guides, and/or content. Scheduling producers can contribute independently to define a channel playout while information at scheduling consumers remains synchronized.

INFORMATION PROVIDING METHOD, CONTROL METHOD, COMMUNICATION TERMINAL, AND RECORDING MEDIUM

A method includes: acquiring, from a first communication terminal of a first user via a network, i) a request for an advertisement corresponding to a store and ii) a first notification indicating that a beacon signal including a device identifier (ID) specifying a beacon signal transmitter disposed in the store has been received from the beacon signal transmitter; generating, based on limited product information, the request for the advertisement, and the first notification, privileged advertisement information; and outputting the privileged advertisement information to the first communication terminal.

Systems and methods utilizing machine learning techniques to manage content in standalone multi-tenancy environments
11551115 · 2023-01-10 ·

A system described herein may allow for the intelligent, dynamic selection of an active tenant for a standalone, multi-tenant environment, such as a multi-operator bus or other vehicle. Intelligent selection may be performed using machine learning and/or other suitable techniques, which may be based on similarity to previous usage by a registered tenant, and may further include analyzing structured and/or unstructured data regarding the environment. In addition, the system may allow different profiles, content, or content templates to be associated with different tenants, thus granting a high level of dynamic flexibility in tailoring the content and/or services provided to the users of the environment based on the selected tenant.

Automated self-serve smart billboard
11544746 · 2023-01-03 ·

A system and method for providing automated remote digital advertising, and more specifically, a system and method for providing a fully automated self-serve smart billboard or display device. is disclosed. The Smart Billboard system consists of a user smart device, a billboard with a display processing system, and a billboard operator server. The user smart device is constructed using a user app processor, a user interface, a content creator, a content uploader, an ad scheduler, a payment processor, a login processor, and a smart device network interface. The billboard display processing system may include an upload controller, a billboard network interface, a display processor, a traffic and content receiver, an external imaging device, and a billboard system data store. The billboard operator server may include an operator processor, a billboard content scheduler, an account manager, a content approver, and a live image receiver.

OPTIMIZATION DEVICE, OPTIMIZATION METHOD, AND RECORDING MEDIUM
20220414707 · 2022-12-29 · ·

A change in a weighting coefficient for an explanatory variable in an objective function used to optimize a target is received, and the target is optimized based on the objective function to which the changed weighting coefficient has been applied.

Systems, Devices, and Methods for Autonomous Communication Generation, Distribution, and Management of Online Communications
20220405805 · 2022-12-22 ·

This document describes the autonomous collection, generation, distribution, and management of online web content. The devices, systems, and methods described herein can be used to collect and generate online web content and communications in an automatic and autonomous manner. Specifically, the disclosed methods, devices, and systems may be employed to produce one or more communications and/or advertising campaigns, as well as for monitoring, managing, defining the efficiency, effectiveness, and workability of the campaign with respect to generating predicted user engagements, thereby accurately determining the cost benefits of the communication campaign. The system may track, evaluate, and provide analytic results that may then be used to better guide the system parameters for customizing autonomous communications directed one or more characteristics of a defined target audience.

VIRTUALIZED WHOLESALING
20220405790 · 2022-12-22 ·

In virtualized wholesaling, orders may be filled without pre-stocked product, and rapidly enough for the product to be on the retailer's shelf in a just-in-time (JIT) fashion that benefits the manufacturer/vendor. The virtualized wholesaler can promote sales without requiring substantial pre-stocking of products that may not have a large-volume presence, and the retailer can exploit long-tail economics to increase its variety of product offerings and reach specific, often niche products and consumers with reduced risk of dead shelf space. Various use cases incorporate enhanced product support, user experience, and third-party solutions.

Multiple playback local ad rotation

According to some aspects, disclosed methods and systems may include storing, in a local storage of a device, a plurality of advertisements; and outputting for display first content comprising a first portion of a first set of advertisements associated with a first campaign period. The disclosed methods and system may also include, in response to an expiration of the first campaign period, outputting for display second content comprising a second portion of the first set of advertisements based on a first set of one or more advertising rules.