An apparatus, system, and methods for displaying information and advertisements in public or private venues including a body portion adapted to a seat structure or other seat supported apparatus, either as a base unit or a retrofit apparatus, wherein the seat structure or seating apparatus may provide the structure and housing for electronics necessary to power and control an electronic display that may be disposed on an adjustable modular bracket system that may be attached to a seat, a seat back, a cupholder, a cupholder attachment apparatus, a portable or mobile device attachment apparatus, which may be accessible, visible, and/or useable by a patron at a public venue.

An advertisement service system for determining a priority for each advertisement by using a reference area and tags is proposed. According to the advertisement service system for determining the priority for each advertisement by using the reference area and the tags, the priority of each advertisement is set by using the reference area and the tags of each advertisement together, so that the priority for each advertisement is set according to extra points granted to the respective tags, thereby solving the problem of using only the reference area and effectively setting the priority. In addition, according to the advertisement service system, the extra points respectively granted to the tags are changed according to change criteria different from each other for each tag, so that the priority may be set to increase users' interest in the entire advertisement provided to users and maximally improve an advertisement effect.

An activity-based overlay technique for displaying media on portable devices. The method includes painting, by a processor of a mobile device, a View container with media content to provide a View of the media content on a display of a mobile device. The processor invokes a backing activity behind the View on a z-axis of the display, the backing activity being configured to perform a monitoring function. An operating system of the mobile device causes the processor to delay execution of the backing activity, but not the painting of the View, subsequent to activation of a predefined button of a user interface of the mobile device.

A system, method, and apparatus for assessing pet wellness. The method includes receiving data related to a pet. The method also includes determining based on the data one or more health indicators of the pet, and performing a wellness assessment of the pet based on the one or more health indicators. In addition, the method includes determining a recommendation to a pet owner based on the wellness assessment. The method further includes transmitting the recommendation to a mobile device of the pet owner, wherein the recommendation is displayed at the mobile device to the pet owner.

Methods and apparatus for delivering content to an audience member via one or more mediums based on an audience member profile are disclosed. Profile data for audience members may be initially collected from an offline source, such as a registration or subscription database. The profile data may be stored in a dedicated database. The initial profile data may be supplemented periodically with data reflecting online activity by the audience member. The combined offline and online profile data may be used to group the audience members into segments. Audience member segments may be used to identify audience members who are targeted to receive like content. An audience member's inclusion in a segment may be indicated by storing a segment-targeting cookie on the audience member computer. Content may be delivered to the audience member based on identification of the segment in the segment-targeting cookie.

A system and method of interaction with beacons to execute a multiple layer authenticated transaction process including receiving a signal from the beacon, analyzing a relative signal strength of the beacon, enabling a portable computer device to complete the digital transaction based on the proximity of the portable computer device to an item for purchase. A first user verification input is additionally received via the portable computer system. In response to the first user verification, receiving a verification signal.

A mobile device may include a location determination device, a mobile application, a plurality of wireless communication devices, and a user interface for the mobile application. The mobile device may be coupled, via wireless connections, with a wearable device to capture identification information of the object and a remote portal to determine whether a data warehouse coupled with the portal stores a predetermined type of data associating the identification information and the mobile device. If so, the mobile device may generate an alert on the mobile device and prompt the user to accept an operation related to the object. If the user accepts the operation, the mobile application may monitor the location of the mobile device and initiate the operation based on the location of the mobile device.

Aspects of the subject disclosure may include, for example, a method that include combining an offer with media content to generate a notice within a portion of the media content, providing the notice in the designated portions of the media content with the notice during a media content presentation at equipment of a user, receiving an indication of interest in the portion, retrieving marketing information for the portion of the media content based on the user profile including location based information, time based information, and activity information, monitoring an activity of the mobile communication device to determine when the mobile communication device information satisfies a location, time, and activity information that matches the marketing information and determining a communication for the user based on the marketing information and the monitoring of the activity of the mobile communication device. Other embodiments are disclosed.

The disclosed technology includes system and method for impressing publicly displayed information on mobile devices. The method comprises determining at least a first place and a second place for a mobile device based on locations associated with the mobile device. Each of the first place and the second place being a place where the mobile device is regularly located as indicated by densities of the locations mapped over a geographical region and the corresponding time stamps. The first place and second place are used to determine one or more travel routes routinely taken by a user of the mobile device, and to build an association database, where the mobile device is associated with one or more information documents, each of the one or more information documents including information publicly displayed along the one or more routes.

A method including receiving a digital promotion payload from a brand manufacturer for at least one branded consumer packaged good, the digital promotion payload including a digital promotion value associated with the branded consumer packaged good, is provided. The method includes receiving a bid request to the digital promotion engine, providing a bid response to the bid request, the bid response including the digital promotion payload, and receiving, from the supply side platform, a confirmation that the bid response has been selected from one or more bids from different digital advertising entities. The method includes providing a command to the supply side platform to deliver the digital promotion payload to a mobile device accessing a resource from the mobile display publisher, and loading the digital promotion value to a frequent shopper identification in response to a consumer interaction with the digital promotion payload detected from the mobile device.