A system and method for streaming customized audio is disclosed. The system and method allow for the selection of advertisements based on at least one feature of a listener and insertion of the selected advertisements into a customized digital audio stream subsequently transmitted to a particular listener. In a particular embodiment, the advertisement is provided as a text string which is converted into audio for insertion into customized digital audio stream.

Computer systems configured to correlate instances of empirical data, gathered from ambient observation of a person, as being potentially relevant to each other vis-à-vis one particular behavior. In a behavior-identification-process, a pair of correlated instances of empirical data is analyzed to identify it as an instance of the one particular behavior. Such computer systems facilitate transmission of a digital message, the content of which may be determined in response to the instance of the one particular behavior. The content of some digital messages may include experiments performed by such computer systems on the person, to test the validity of the behavior-identification-process. The behavior-identification-process can then be updated with the observed responses of the person, and with the results of the experiments. These experiments and the updating of the behavior-identification-process might be performed by such computer systems to autonomously refine the behavior-identification-process.

A server device determines a first item number by specifying a first object correlated with an item number of items defined in a game and determines a change value by specifying a second object correlated with the change value for changing the first item number. The server device changes the first item number to a second item number on the basis of the determined first item number and the determined change value and gives a reward on the basis of the second item number.

Method, system and computer program product for transaction evaluation based on a potential impact of the potential transaction on defined plans. In one embodiment, the method comprises receiving at a financial analysis computer system specified interactions intercepted when a person uses a client computing device to identify a potential transaction, and the analysis computer system processing these interactions for determining a potential impact of said transaction on one or more defined goals of the person. Before the person commits to the transaction, the analysis computer system generates a client guidance signal based on this determining, and sends the client guidance signal to the client computing device to instruct that device to convey guidance to the specified about the transaction. The specified interactions received at the financial analysis computer system data may identify a transaction context and activity of the person.

Techniques and system configurations for providing content to a mobile device based on activity in a physical commercial environment such as a retail store are described herein. Mobile devices that are operated by an associated customer may be tracked with the use of beacons to determine customer activities in the retail store, including particular areas visited in the store, activities conducted by the customer in the store, and like tracking information. The customer activity and data for the activities and locations in the physical environment may be correlated to an identifier, profile, or other tracking information. This tracking information may be subsequently used by the mobile device to identify the user to an advertising network, or other information service, and obtain customized media content and information.

A method of providing a personalized advertisement campaign purpose includes: receiving from a financial institution anonymized customer data associated with a plurality of customers of the financial institution and a prospective unique customer identification code associated with the plurality of customers of the financial institution; creating key lifestyle indicators, which describe customer attributes, from the anonymized customer data; receiving from the financial institution an authenticated unique customer identification code that is matched to authenticated data from at least one prospective customer of the plurality of customers of the financial institution; matching the prospective unique customer identification code to the authenticated unique customer identification code; matching the authenticated unique customer identification code to at least one key lifestyle indicators of the plurality of customers; and delivering a financial application form associated with the matched key lifestyle indicators to the at least one prospective customer with the matched unique customer identification code.

This disclosure describes, in part, techniques for synchronizing data between merchants' inventories, and techniques for utilizing the data synchronization to process cross-merchant transactions. For instance, a system may store a first inventory of items indicating first items offered for purchase by a first merchant and a second inventory of items indicating second items offered for purchase by a second merchant. The system may then analyze the first inventory of items with respect to the second inventory of items to determine that the second merchant should offer a first item from the first items for purchase at a physical establishment of the second merchant on behalf of the first merchant. The system can then provide a merchant device of the second merchant with access to the second inventory of items and the first item from the first inventory of items.

Method for personalized marketing or advertising of products for purchase from retail stores. Generally, the method includes utilizing information monitoring devices to gather shopping activities of the persons, including product interaction information, to obtain an information analysis about the shopping activities of the persons, further includes tracking the persons utilizing information monitoring devices, and further includes providing the persons a communication to a retailer location at which the persons can purchase related products. Such communication to the persons further includes marketing/advertising information regarding the products, coupons regarding the products, promotions regarding related products, purchase options regarding the products.

Systems and methods are disclosed for targeting of advertising content for a consumer product, by obtaining consumer demographic data, the consumer demographic data including a plurality of demographic attributes for each person; identifying a plurality of media slots; and obtaining program information for a respective identified program aired in each media slot among the plurality of media slots, the program information including viewing data of a plurality of viewing persons viewing the program and each viewing person being among the plurality of persons. The methods also include enriching the viewing data with the consumer demographic data; identifying a plurality of advertiser industries; enriching the product purchaser data with the consumer demographic data; calculating a relevance of each advertiser industry among the plurality of advertiser industries for each identified program based on demographic attributes of the product purchasers in each advertiser industry and demographic attributes of the viewing persons.

A system includes a first computing device client associated with a first user in a community of users operable to send content to publish to a data aggregation server. The data aggregation server is operable to receive the content to publish from the first computing device client, host a first user profile associated with the first user of the first computing device client, the first user profile identifying a targeted recipient in the community of users, and disseminate automatically the content received from the first computing device client to a second computing device client associated with the targeted recipient, without receiving input from the first computing device client explicitly specifying the targeted recipient to whom the content is disseminated.