Aspects of the subject disclosure may include, for example, determining that an addressable user is subscribed to at least a first platform and a second platform that is different from the first platform, assigning an identification that maps to each of the first platform and the second platform, determining that an advertisement associated with a buyer is available to be delivered to the addressable user via the first platform, the second platform, or a combination thereof, in accordance with a first parameter associated with the addressable user and at least a second parameter associated with the first platform, the second platform, or the combination thereof, and responsive to the determining that the advertisement is available, delivering the advertisement to the addressable user in accordance with the identification. Other embodiments are disclosed.

A method and/or system for dynamic generation of personalized video content in a conversational interface is disclosed. A chat application at a client device receives input from user which is communicated to chatbot platform. The chatbot platform composes a response in a data package and communicates to the chat application. If the format of the data package is of the type ‘Personalized Smart Video’, then a personalized video generation engine may generate a personalized video using a video template by displaying the video template and dynamically overlaying transformed user data on top of dedicated placeholders in the video template, thereby enhancing the user experience by rendering messages in form of personalized video at the client device and eliminating the need of creating a separate video file for each target user.

A management server grants a reward to a provider of a video contributing to commodity's sales. The server determines whether a commodity introduction video conforms to a commodity introduction rule, registers the commodity introduction video, recommended store information in association with the commodity introduction video when a recommended store is introduced at a commodity purchase time, issues a viewing completion ID and registers the viewing completion ID in association with a user ID when viewing of the commodity introduction video by the user satisfies a predetermined condition, certifies that the user has purchased a commodity in the recommended store, and determines a reward to the video provider according to a predetermined reward determination rule when the purchase of the commodity in the recommended store by the user who has acquired the viewing completion ID is certified.

Devices, systems, and methods are provided for an enhanced online shopping platform having multiple home pages for livestreaming and product pages. A method may include receiving, from a first user of the e-commerce system, a first request to a second user of the e-commerce system to present a livestream of a product sold by the first user; sending first request to the second user; receiving, based on the first request, a second request made by the second user to generate the livestream; generating, based on the second request, a first webpage of the e-commerce system, the first webpage presenting the livestream; receiving a third request made by the second user to present the first address using the first webpage; presenting the first webpage, including the livestream and the first address; receiving a selection of the first address; and re-directing to the product page.

Disclosed is a method for recommending a video by a video recommendation system, comprising: collecting and storing in a database of the video recommendation system videos related to products being sold and video information of the videos; converting voice included in each of the videos to text; obtaining words from the converted text and a time stamp for each of the words; extracting noun keywords in the text and identifying frequencies of the noun keywords, by analyzing morphemes of the text; performing a sentiment analysis on sentences composed of the words in the text; receiving a selection of one of the products; identifying videos associated with the selected product from among the videos stored in the database based on the noun keywords and the frequencies of the noun keywords; providing videos according to a predetermined criterion among the identified videos, based on a result of the sentiment analysis; and if one of the provided videos is selected, providing a partial video in a time section associated with the selected product.

Disclosed herein is a system for providing a live commerce integrated solution comprising a broadcast terminal configured to film a live broadcast for product sales, a viewer terminal configured to stream the live broadcast, and a manager server configured to provide a live broadcast platform to be accessed by the broadcast terminal and the viewer terminal.

In one embodiment, a method includes receiving program content and data describing program content from a content source, and automatically identifying, based on user preferences of a first user, one or more relevant products or services displayed in the program content. Product-related metadata associated with the program content is identified. The product-related metadata including data relating to the one or more relevant products or services displayed in the program content. The program content is communicated to a display device for presentation to a first user in a first portion of the display device, and the product-related metadata is communicated to a second display device for presentation to a second user substantially simultaneously with the presentation of the program content in the first display device. A user commentary is received from the second device, the user commentary generated by the second user and associated with the program content or product-related metadata.

Example methods, apparatus, systems and articles of manufacture to implement an addressable measurement framework are disclosed. Example apparatus disclosed herein perform a common homes analysis of provider data and panel data to determine a coverage footprint associated with the provider data, the provider data including at least one of return path data reported by a plurality of set-top boxes or automatic content recognition data reported by a plurality of smart media devices, and the panel data reported by media device meters. Disclosed example apparatus also weight a portion of the provider data based on the common homes analysis, weight a portion of the panel data based on the common homes analysis, and calculate an addressable advertisement rating based on the weighted portion of the provider data and the weighted portion of the panel data.

Methods, systems and computer products as described herein are directed to a Live Listing Engine. Live Listing Engine sends a live video stream to a viewer computer device and a host computer device. The live video stream includes a view of an item from a perspective of the host computer device. The Live Listing Engine receives an upload of an image of the view of the item captured from a preview window rendered on the host computer device. The Live Listing Engine receives listing information associated with the image from the host computer device. The Live Listing Engine generates a listing thumbnail based on the image and the listing information and inserts the listing thumbnail into the live video stream for display at the viewer computer device and the host computer device.

The present disclosure provides a method for data processing, a server, and a live broadcast system. The method includes: in response to a gift giving instruction sent by a first electronic device through a first user account on a first live broadcast platform, the gift giving instruction including a gift identifier of a virtual gift, and a platform identifier and a host identifier of a second live broadcast platform, determining a second virtual currency value of the virtual gift on the second live broadcast platform according to the gift identifier, and converting the second virtual currency value to a first virtual currency value on the first live broadcast platform; and sending information corresponding to the virtual gift to a second electronic device in response to deducting the first virtual currency value from the first user account.