The invention relates to a fish hook in the form of a wire includes a shank portion, a bend portion and a point portion. The hook further includes an offset in the wire, the offset being positioned within the bend portion adjacent to the point portion. The fish hook may further include a second offset in the wire, the second offset being positioned within the bend portion adjacent to the shank portion.

A flexible swivel has a flexible toroid described by an internal major diameter, a fore ring, a body, and an aft ring. The flexible toroid is attached to the fore ring. The fore ring is attached with a rotatable fore joint to the front of the body. The aft ring is attached to the back of the body.

A flexible swivel has a flexible toroid described by an internal major diameter, a fore ring, a body, and an aft ring. The flexible toroid is attached to the fore ring. The fore ring is attached with a rotatable fore joint to the front of the body. The aft ring is attached to the back of the body.

A flexible swivel has a flexible toroid described by an internal major diameter, a fore ring, a body, and an aft ring. The flexible toroid is attached to the fore ring. The fore ring is attached with a rotatable fore joint to the front of the body. The aft ring is attached to the back of the body.

A flexible swivel has a flexible toroid described by an internal major diameter, a fore ring, a body, and an aft ring. The flexible toroid is attached to the fore ring. The fore ring is attached with a rotatable fore joint to the front of the body. The aft ring is attached to the back of the body.

An artificial bait having a housing in the shape of an insect or animal, a power source arranged in the housing, a controller arranged in the housing, a hook. The housing including shape memory alloy (SMA) in the form of one or more SMA wires, which are operatively arranged with one or more spring wires to cause one or more body parts of the housing to move.

A jig head for fishing, the jig head comprises a head portion comprising a tapered tip and a base, a hook having a point, a shank, and an eye adapted for attachment to a fishing line. A belly weight extending from the base comprises first and second ends defining a space between the shank and the belly weight, the space being adapted to receive a portion of a bait. The belly weight in certain embodiments is flexible such that the belly weight can be bent towards the shank and the belly weight comprises one or more shank facing barbs positioned between the first and second ends of the belly weight. The jig head comprises one or more tapered bells adapted to help secure a plastic bait in place.

A jig head for fishing, the jig head comprises a head portion comprising a tapered tip and a base, a hook having a point, a shank, and an eye adapted for attachment to a fishing line. A belly weight extending from the base comprises first and second ends defining a space between the shank and the belly weight, the space being adapted to receive a portion of a bait. The belly weight in certain embodiments is flexible such that the belly weight can be bent towards the shank and the belly weight comprises one or more shank facing barbs positioned between the first and second ends of the belly weight. The jig head comprises one or more tapered bells adapted to help secure a plastic bait in place.

A live bait holder includes a flexible strip elongated from a first end to a second end. The flexible strip has a pair of edges extending from a first end to a second end and extending from a first surface to a second surface. The flexible strip is elastically bendable and elastically stretchable to be disposed in a wrapped position around a bait animal to define a loop. The flexible strip is perforable for perforation by a fishhook. An O-ring elastically stretches to receive the first end and the second end simultaneously when the flexible strip is in the wrapped position. The O-ring exerts an elastic force such that the flexible strip is retained in the wrapped position.

A live bait holder includes a flexible strip elongated from a first end to a second end. The flexible strip has a pair of edges extending from a first end to a second end and extending from a first surface to a second surface. The flexible strip is elastically bendable and elastically stretchable to be disposed in a wrapped position around a bait animal to define a loop. The flexible strip is perforable for perforation by a fishhook. An O-ring elastically stretches to receive the first end and the second end simultaneously when the flexible strip is in the wrapped position. The O-ring exerts an elastic force such that the flexible strip is retained in the wrapped position.